Cision

JUNE 25, 2015

Click here for your free “10 Media Pitching Do’s and Don’ts” tip sheet now! This tactic can be especially effective for garnering local press (Think: Local company earns coveted spot on prestigious Inc. Blog about the coverage. Explain more in a blog post and post to your site.

LinkedIn 120

LinkedIn Pitching Interviews Journalism 120

Cision

NOVEMBER 11, 2016

What are some of the differences in building a communications strategy on a national level compared to a local level? The size and diversity of your audience is going to dictate how you approach local vs. national PR strategy development. Of course, all the images in the world will only get noticed if your pitches are strong.

Communications 253

Communications Data Local Survey 253

Burrelles Fresh Ideas

NOVEMBER 7, 2023

The endless media pitch calling and subsequent rejections were exhausting. Client Turnover — can lead to instability and the need to perform new business pitches constantly. Download our free Path to PR Agency Leadership tip sheet. runs to the airport with boxes of physical media kits before the last FedEx flight left.

Agency 89

Agency Energy Crisis Management Industry 89

Stephen Waddington

NOVEMBER 21, 2017

Topics discussed on the latest #FuturePRoof podcast include: #PRin2018; Cluetrain Manifesto; local media debate; and more. You can download or stream the podcast via Libsyn or subscribe via iTunes. Is a lack of investment of local media damaging society? We received almost 100 pitches. Vuelio blog awards.

Local 61

Local Twitter Social Media Blogging 61

Cision

DECEMBER 22, 2016

Today’s consumers research destinations by taking in bite size perspectives provided by their peers on channels such as Snapchat and Instagram, by media through traditional channels, and directly from the destinations themselves through blogs and other digital platforms. A winning communications strategy needs a strong foundation.

Tourism 120

Tourism Travel Conference Crisis 120

Beyond PR

APRIL 26, 2016

Although you may not have a dedicated PR department, one of the easiest ways to spread the word about your company is by establishing relationships with the local media in your area. Before you can begin pitching the media, though, you have to know who they are. Partner with a charity. Book speaking engagements.

Small Business 40

Small Business Nonprofit Local Community 40

Beyond PR

JULY 20, 2016

Get local: Most of the media outlets you reach out to are focused on a specific audience. As we showcased in this article about Elections 2016 content , that could mean giving a local angle to something of national importance or tying your message to a particular subtopic of a larger story making headlines.

Media Relations 40

Media Relations Media Local Healthcare 40

Waxing UnLyrical

JULY 2, 2018

KPIs included local media interviews, toolkit downloads, and increased engagement at local chapter levels #measurepr. Shonali’s PR Virtuosos, blogs, etc.). Universities should teach Writing, Pitching, Attention to Detail, Measurement (of course), and… How to deal with Rejection. measurepr #measurepr.

Measurement 40

Measurement Nonprofit Education Social Media 40

The Hoffman Agency

MARCH 11, 2020

In Shanghai, I got the opportunity to pitch Chinese reporters, coordinate a CEO media roundtable and support a product launch event. If pitching in the U.S. goes “email first, phone second,” pitching in China goes “call first, WeChat second, WeChat moving forward, email may be never.” counterparts. Hoffman Hong Kong.

Pitching 36

Pitching Transportation Conference Report 36

PR 20/20

SEPTEMBER 19, 2017

serve up a localized CTA for those in your city). Blog : A company blog is a mission-critical element of any effective content strategy. Blog : A company blog is a mission-critical element of any effective content strategy. Across the globe, 346 million people read blogs. And, the beautiful part, it’s free.

Marketing 40

Marketing Tools Data Report 40

ImPRessions - Crenshaw Communications

MAY 20, 2020

Think Tinder meets pitching. Simply upload your pitch on the app to connect with interested journalists. Just like on Tinder, or any dating app, journalists will swipe right if they feel your pitch is a fit for them. It has some of the world’s largest publishers, like New York Times, CNN, TechCrunch, and WSJ, to name a few. .

Mobile 306

Mobile Content Marketing Pitching Social Media 306

Beyond PR

JUNE 8, 2016

DC Reporters Discuss How Social Media Has Changed the Game on PR Newswire’s media blog Beyond Bylines. Washington’s not really unique – it’s like any town with a myriad of local stories,” writes Christine. “So So what wins when it comes to local coverage? I was reminded of this while reading Got Scoop?

Media Relations 40

Media Relations Media Journalism Print 40

Beyond PR

APRIL 27, 2016

Blog posts are a great way to candidly discuss everything from your brand’s excitement about an upcoming event to dropping hints about a new product launch at the show. Take the time to then research your local client base through social media monitoring and industry circles to uncover if any of them will be attending the show.

Trade Shows 40

Trade Shows Marketing How To Real Estate 40

PR Conversations

JULY 20, 2015

A volunteer pitch that persuaded. Several groups presented over the morning, but it was The Toronto Fringe’s volunteer coordinator, Natasha Boomer , who provided the most-compelling pitch. For example, the local small- to medium-sized theatres and site-specific locations operating as this year’s 28 Fringe venues.

Community 40

Community Print Twitter Creativity 40

Cision

JUNE 2, 2017

The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. Also take a tour of their websites and blogs. Once you have their URLs, it’s time to tour their blogs, websites, and marketing tactics. Do they have a blog? Hustle and pitch.

How To 198

How To Real Estate Web Case Study 198

Beyond PR

APRIL 6, 2016

By not targeting the right contacts, your perfect pitch can fall on deaf ears. For local news, compile a list of influential outlets in the region; for larger, national stories, think of top outlets across the country and pinpoint their most prominent writers. Once you’ve established your focus, you can plan accordingly.

Pitching 40

Pitching Media Radio Print 40

PR Fuel

NOVEMBER 28, 2020

So how can you ensure that more journalists read — and accept — your press releases and PR pitches? There are even templates you can purchase and download online. Some of the templates may be blank for you to fill, and some may already be complete with local and national contacts. What about blogs? What Is a Media List?

Media 52

Media Newspapers Pitching Blogging 52

PR Fuel

OCTOBER 30, 2018

I hope you enjoy the reviews below, where I cover email marketing, email customer service, and email pitching. Whether you are posting on social media, writing a blog post, or commenting on another thread, the impression that people get of you and your business will stick. 4 Reasons Your Email Pitch Failed. Would you open it?

Communications 40

Communications Pitching Writing Social Media 40

Cision

MAY 18, 2017

On LinkedIn, what you can view from personal profiles is further limited to long-form blog posts. Searching for these types of conversations can be extremely beneficial if we are targeting users in certain locales. Then, download our free ebook, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. . Retweet a user.

How To 198

How To Instagram Social Media LinkedIn 198

Beyond PR

AUGUST 23, 2016

In addition to pitching TV and radio producers, adding blogs and websites to your SMT schedule is a great idea and an effective way to hyper-target your target audience. At MultiVu, we work with clients to put together a list of websites and blogs that make sense for the campaign before beginning any outreach.

Marketing 40

Marketing Media Radio Local 40

Shift Communications

DECEMBER 1, 2016

A brief mention in a local blog, where client SteelHouse’s $2,000 vacation stipend was referenced, immediately struck me as PR gold. While the initial pitch didn’t result in an immediate story, it established a relationship – and sometimes that is what will get clients into some of the highest profile industry stories.

Strategy 60

Strategy Print Insurance Insurance 60

Katie Paine's Measurement Blog

MAY 25, 2023

Be budget conscious , it may save you a lot of wasted time on pitches for products you can’t afford. If you need local press, however, your choices are more limited. Typically that should include blogs, podcasts, video, digital, print, and social. No amount of media monitoring is going to measure that!“

Measurement 52

Measurement Communications Survey System 52

Beyond PR

JUNE 2, 2017

The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. Also take a tour of their websites and blogs. Once you have their URLs, it’s time to tour their blogs, websites, and marketing tactics. Do they have a blog? Hustle and pitch.

Real Estate 57

Real Estate How To Web Case Study 57

ZudePR

MAY 31, 2015

Your blog is just not working and you’re wondering why. And they all blog. Enlightened Self-Interest: The Pitch Email. His personal blog is PR Studies and he edits a magazine called Behind the Spin. Author of 27 Blogging from Paradise books. You have a belief in the essential goodness of human nature.

Communications 81

Communications How To Blogging Content Marketing 81

Beyond PR

JULY 26, 2016

A common theme on Beyond PR and many other marketing and PR blogs is the importance of a multichannel strategy. Drill down even further – take tv and radio as an example – and you’ll find a mix of local and national shows, cable news, podcasts, streaming tv, public radio, online/social-only video, and much more.

Strategy 40

Strategy Media Radio How To 40

Beyond PR

MAY 18, 2017

On LinkedIn, what you can view from personal profiles is further limited to long-form blog posts. Searching for these types of conversations can be extremely beneficial if we are targeting users in certain locales. Then, download our free ebook, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. . Retweet a user.

How To 57

How To Instagram Social Media LinkedIn 57

PR Fuel

SEPTEMBER 4, 2018

Think of the last time you pitched to somebody in person. We want that spot on the local news. That post on the top trending blog. Download your free copy of 7 Cheap PR Tactics for Success in Any Economy here: [link]. That’s not to say you shouldn’t be excited so it comes across in your writing. Simple, Simple, Simple

Writing 45

Writing Report Education Company 45

PR Fuel

OCTOBER 16, 2018

The more you foster these types of relationships, the more successful you will be when you pitch. 7 Tips for a Better Pitch. Successful PR people know that pitching is a science. Here are 7 simple tips you can put to use today to improve your pitches. You need to personalize your pitch. Let the media know.

Web 40

Web Pitching Local Report 40

Bad Pitch Blog

MAY 20, 2010

We’ve been receiving more than a few pitches from Jennifer on behalf of Retrevo. And for this she’s getting a good pitch seal of approval from the Bad Pitch Blog (we used to call it Glinda the Good Pitch, but how cool is that, really?) Before we post her pitch, we asked Jennifer a few questions.

Pitching 49

Pitching Fashion Report Twitter 49