Mindful Marketing

JANUARY 16, 2022

As you may have seen in the 60-second spot from its feel-good campaign, Domino’s bought over $100,000 in gift cards from local restaurants and gave them to its own customers. It doesn’t take much business background to know that the goal of an enterprise is to build market share for itself, not competitors.

Local 80

Local Corporate Insurance Insurance 80

Sword and the Script

APRIL 30, 2019

I’ll include news from the PR vendor community and review and curate content they produce ( like this ). Next, it can “automatically deliver this content to more of its target audience using digital media amplification,” according to a blog post by Onclusive CEO Dan Beltramo. Learn more: press release , blog post. all 210 U.S.

Industry 91

Industry Media Technology Employee 91

PR 20/20

SEPTEMBER 17, 2019

Enterprise and workplace. Programmed by Scott Brinker (you probably know him from his blog ChiefMartec.com ), the MarTech Conference takes a graduate-level look at marketing, technology and management topics. In case you missed #INBOUND19, check out the recap on our blog. Experiential storytelling. Media and journalism.

Conference 97

Conference Marketing Case Study Content Marketing 97

Sword and the Script

NOVEMBER 6, 2018

From white papers to the trade press, the entire community is fixated on the next exploit, hack or breach. Cybereason recognized that the professionals doing the work of protecting organizations and defending the enterprise simply don’t get enough credit. How to Generate Media Referenceable B2B Customers with a Blog.

B2B 66

B2B Creativity Film Trade Shows 66

Mindful Marketing

MARCH 21, 2020

” Finally, a few firms have ascended to the highest level of corporate health and community consciousness by going above and beyond what might be expected even for “Mindful Marketing,” for instance: U-Haul is offering 30 days of free self-storage to students who need to move due to coronavirus.

Viral 75

Viral Marketing Retail Transportation 75

Flatiron Communications

APRIL 13, 2021

We the media” started 15+ years ago with CGM/blogging and, to a lesser degree, podcasting and has evolved to the point where established journalists (with decent social followings) are jettisoning prestige jobs at venerable news organizations to go it alone. He explains: “I often lament that I missed the golden era of blogging.

Media 41

Media Journalism Reddit Local 41

Solo PR Pro

AUGUST 19, 2014

Designed to fight overwhelm, all this month we’re offering specific recommendations for services that are cost-effective for indies, and aren’t enterprise-focused or overkill for our needs. We only recommend products we use and love, and those in the Solo PR community have heard us recommend these tools for years. Website/Blog.

Tools 78

Tools eBook Print System 78

Katie Paine's Measurement Blog

MAY 25, 2023

It is designed to be used along with Paine Publishing’s: 8 Quick Tips for Finding the Perfect Communications Measurement Vendor Checklist for Picking the Perfect Communications Measurement Vendor , and No Bullsh*t PR Measurement Glossary for what’s what. If you need local press, however, your choices are more limited.

Measurement 52

Measurement Communications Survey System 52

Flatiron Communications

JULY 5, 2022

Here’s a link to The AP’s blog post on the session. Whitaker-Moore underscored the importance of local news and cited some statistics about Axios’s investment therein — stats of which I was not aware: "Axios Local is now in 17 cities and we'll be in another 25 by end of this year. Sharma, Pace, and Isikoff (l.

Conference 36

Conference Journalism Web Comparison 36

MaccaPR

DECEMBER 19, 2016

For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. Pin all your landing page URLs and blog posts to encourage sharing of them!

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Sword and the Script

NOVEMBER 30, 2021

The report is based on a poll of 261 participates who work working for medium-to-large enterprises around the globe. 36% “industry/professional online communities/social networks,”. 11% “local or national professional trade associations.”. Below are five points that stood out for me in the report. 28% “peers/colleagues,”.

B2B 100

B2B Trade Shows Survey Study 100

Masters in Communications

FEBRUARY 12, 2022

It is not something often said about mass communication, but it is so integral to our lives - and always has been - that it is easy to take the dissemination of information and its associated methods and tools for granted. Mass communication aims to meet these needs. There are even specialist social media communications marketers.

Ethics 52

Ethics Communications Print Television 52