Business Wire

JANUARY 19, 2022

In the fourth quarter of 2021, Business Wire blog posts covering our 60 th anniversary, tips for editing press releases and catching common mistakes, and predictions for 2022 resonated most with readers.

Trade Shows 288

Trade Shows Blogging Writing Report 288

Business Wire

JUNE 30, 2022

Public relations experts know the world is bigger than ever – which, on one hand, means more opportunity. Media outlets are understaffed, and reporters are doing more. But the world is also noisier.

Pitching 379

Pitching Internal International Blogging 379

Business Wire

APRIL 19, 2022

According to Ernst & Young’s annual global IPO report , there were 2,388 IPO deals in 2021, representing a 64% increase year-over-year from 2020. Additionally, a record number (613) of special purpose acquisition companies (SPACs) went public in 2021, raising more than $162 billion in gross proceeds.

Blogging 339

Blogging Report Company Marketing 339

Business Wire

JULY 14, 2020

Recently, on a Business Wire webinar, I spoke to Lydia Dishman , Contributing Editor, Fast Company; Jefferson Graham , Tech Columnist, USA Today; and Anna Medaris Miller , Senior Heath Reporter, Business Insider on how they want to be pitched. You can view our conversation here.

Report 309

Report Blogging Pitching Company 309

5W PR

OCTOBER 11, 2023

We spotlight the investor audience given the SEC’s commitment to this course as evidenced by the regulatory body’s new rules for how public companies report significant cybersecurity breaches. Currently, many public companies provide cybersecurity disclosure to investors.

Report 78

Report Company Publicity Banking 78

Business Wire

MAY 25, 2023

More so, The State of Events 2023 report suggested that 63% of marketers are planning to host in-person events within the next 1-2 years. According to AMEX, 81% of events were expected to have an in-person element in 2022, and with pandemic woes in the past, this number is expected to increase in 2023.

Conference 323

Conference Blogging Report Industry 323

Presspage

FEBRUARY 8, 2024

Using ESG reporting as a strategic tool A successful ESG reporting strategy should outline the environmental impact of a company while clarifying its social responsibility and governance structures. How ESG reporting results in quantifiable impact ESG reporting has more benefits than just ticking compliance checkboxes.

Report 109

Report Government Financial Trends 109

Business Wire

NOVEMBER 21, 2022

That means there are always reporters looking for new stories, and there are always announcements to share. Everything starts to wind down at the end of the year. It may not seem like an ideal time to share your organization's news, but we live in a world with a 24-hour news cycle.

Blogging 339

Blogging Report Publicity 339

Landis PR

APRIL 22, 2024

As we commemorate Earth Day this week, we’re excited to share a thoughtful piece from our Public Relations Global Network partner, Ariane Hofstetter, cometis AG. Companies use sustainability reporting as a tool to communicate their efforts transparently and comprehensively to stakeholders. But it’s way more than that.

Report 59

Report Comparison Data Corporate 59

Business Wire

FEBRUARY 8, 2022

Months after Gallup reported another historic drop in Americans’ trust in traditional mass media, questions about the legacy media’s resonance and longevity continue to stir a cryptic pot of speculation. Mainstream journalism is in free-fall—or so the headlines warn us.

Journalism 406

Journalism Blogging Report Industry 406

Bianchi Biz Blog

FEBRUARY 29, 2024

To better understand this evolution, the Public Relations Global Network – our network of more than 50 hand-selected public relations firms servicing key markets around the world – surveyed its 18 U.S. It seems reporters are more frequently being asked to cover general assignments rather than the specialized beats we saw pre-COVID.

Report 103

Report Automotive Media Local 103

Sword and the Script

JANUARY 2, 2024

Blogs were raging. That next spring I started this blog, largely as a means of professional development. I could read about what was happening, test it out on my blog, and apply what I had learned to my daily job. In 2023, the 14 th year of publishing, I published 50 blog posts. Social media was blossoming.

Blogging 121

Blogging Software B2B Survey 121

Business Wire

FEBRUARY 10, 2021

We maintain relationships with reporters and algorithms, always focused on providing opportunities for media and customers alike. Public Demand. In this blog we will discuss the role of visibility. For the past 59 years, Business Wire has played an integral part of the news distribution process. Visibility. Innovation.

Blogging 249

Blogging Report Company Publicity 249

Onclusive

MARCH 18, 2021

Be honest: how often have you presented a report on the results of and next steps from the past month or quarter of public relations and communications work without knowing who was going to see it? Below are three key things to consider as you craft your monthly, quarterly, and campaign reports for various target audiences.

Measurement 195

Measurement Report Reputation Analysis 195

Sword and the Script

APRIL 4, 2023

Fusion PR President Bob Gellar recently organized a podcast panel to break down the impact of artificial intelligence (AI) in public relations (PR). You can find the podcast on the Fusion PR blog , Spotify and also on YouTube. Also, see these hand-picked posts about AI in PR: Will AI replace PR people in the next 10 years?

Publicity 204

Publicity Software Fashion YouTube 204

Onclusive

MARCH 23, 2021

As you become more proactive in your PR measurement—rather than only sharing a report when management requests it—you’ll want to think about how to use the report to incite conversation within your team and company, which stories are important to tell next, and which stories or themes it may be time to put on pause.

Analysis 195

Analysis Report Measurement Data 195

Flack's Revenge

MAY 28, 2021

I had blogged a while back about all those time wasters we sometimes run into; e.g. the deluge of pay-to-play offers you get right after releasing news over a wire. There’s another that has been bugging me and my teams: obscure analyst reports. From Pixabay. Is it worth it to wade through and find out if it is real research?

Report 177

Report Interviews Google Reputation 177

Business Wire

MARCH 11, 2021

It gives reporters instant access to supplement what they need to cover your news and can increase the attention your story receives among readers. Then photos became popular, which made news releases truly useful for reporters. And for good reason. Media relations today is harder than ever, and so is catching reader attention.

Blogging 437

Blogging Report Media Relations Media 437

Onclusive

MAY 12, 2022

In our May blog series, we’ll share brand new insights into the relationship between different media attributes and consumer behavior, based on our analysis of the PR Attribution data from over 100,000 media articles published in 2021 that cover both business-to-consumer and business-to-business brands across a wide range of industries. “By

Consumer 195

Consumer Publicity Media Analysis 195

Ethical Voices

APRIL 22, 2024

I was pitching four reporters, three of which I knew pretty well. The fourth reporter I didn’t know as well, but I had worked with off and on. ” We continued to chat via text and answer the questions…normal reporter correspondence with the PR practitioner. ” This is a very experienced reporter and editor.

Report 91

Report How To Ethics Nonprofit 91

Burrelles Fresh Ideas

SEPTEMBER 12, 2023

Anything less is not public relations; it’s propaganda. Sure, every profession has bad actors; however, ethical behavior is inherently required in the practice of public relations. Over the years, we have referenced ethics in many of our blog articles, and at least once per year, we devote an entire article to the topic of ethics.

Ethics 111

Ethics Industry Publicity Analysis 111

Business Wire

JULY 30, 2020

If Public Relations teams are responsible for sharing and amplifying the company’s messaging, why are so many using marketing assets to supplement their outreach? The time has come for PR communicators to start creating their own visual content that appeals specifically to reporters and readers.

Storytelling 281

Storytelling Blogging Media Report 281

Agility PR Solutions

APRIL 20, 2021

Although there may be disagreement about when blogging was born, one thing is clear. Blogging has been reincarnated and the pandemic deserves a lot of credit for it. The best guess is that blogging got its name in the early to mid-1990s.

Blogging 176

Blogging Marketing Survey Report 176

Business Wire

NOVEMBER 4, 2021

Every media outlet is different, and no two reporters are the same. Aside from keeping on top of the trends and bringing reporters hot stories, such as major IPOs and newly minted unicorns, PR pros can maximize the effectiveness of their pitches by focusing on the relationship building aspect of media relations. business press?

Pitching 329

Pitching Blogging How To Trends 329

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

Want to boost your public relations acumen? One of the best ways is to stay on top of key PR industry blogs as well as more general sites that offer a fresh take on business, creativity, and content. Blogs That Can Make You Smarter. Industry or Workplace Blogs. Holmes Report – Echo Chamber Podcast.

Blogging 170

Blogging Writing Creativity Storytelling 170

NewsWhip

FEBRUARY 3, 2023

We recently published our first brands report, which looked back at articles about some of the top brands across three different industries to draw conclusions about what resonated with the public and media in earned media coverage. Here’s some of what we learned, as well as a few tidbits that we couldn’t fit into the full report.

Report 88

Report Brand Branding Automotive 88

Remote PR Jobs

SEPTEMBER 25, 2023

Originally seen on TechCrunch “For every reporter employed in America, around six people work in public relations: a few too many, some might think.” So began The Economist’s obituary for Daniel Edelman in January 2013, a sharp eulogy commemorating the life of a public relations giant. Let me count the ways.

Publicity 100

Publicity Engineering Advertising Advertising 100

PR for Anyone

NOVEMBER 3, 2021

In today’s day and age of the internet and access to just about anyone, it’s easy to develop public relations skills and become your own publicist (or have someone on your team do it). Watch this to learn more: 3) Sign up for Help a Reporter Out/HARO, www.HelpaReporter.com. You don’t need to hire a big fancy PR firm. It’s Google.

Real Estate 130

Real Estate Publicity Television Local 130

5W PR

OCTOBER 11, 2023

Networking is the lifeblood of public relations. In today’s digital age, where communication has become more interconnected than ever before, understanding the significance of networking in public relations is paramount. It’s the secret sauce that can turn good PR professionals into great ones.

Publicity 103

Publicity Internal International Resources 103

Business Wire

NOVEMBER 10, 2021

Therefore, reporting through influential international business media is generally recognized as one of the most effective ways. Many private enterprises are also looking forward to setting up factories and expanding product sales into developing overseas markets.

Enterprise 291

Enterprise Internal International Blogging 291

Bianchi Biz Blog

FEBRUARY 12, 2024

I’m a Senior Reporter at InsideEVs. Finish this sentence: If I am not reporting, I am … riding one of my many bikes. If you’re representing a small or not very public-facing company, help me understand why regular people might want to know about what it’s doing. Any pet peeves with PR people? Nope, not really.

Meeting 87

Meeting Report Transportation Automotive 87

Business Wire

MAY 25, 2021

In fact, most quotes within a press release are blatantly ignored by readers and reporters alike. So why do so many PR pros fall back on the old, formulaic approach to the press release quote? Does this formula work?

Blogging 241

Blogging Report Education Publicity 241

Sword and the Script

DECEMBER 28, 2021

This blog published 51 posts this year – the 12 th year of publishing for Sword and the Script. A report analyzing more than 100,000 virtual events by ON24 found attendees spent 57 minutes viewing webinars in 2020 – and these are driving pipeline and revenue. 8 Innovations in Public Relations Technology to Watch.

Blogging 141

Blogging Software Google Content Marketing 141

ImPRessions - Crenshaw Communications

OCTOBER 3, 2017

There are many public relations industry blogs that offer know-how on everything from crafting brilliant media pitches to perfecting presentation skills. But how to determine which blogs are me-too, and which are worth your while? After that, the blog world is your oyster! Follow these blogs to increase your PR acumen.

Blogging 159

Blogging Pitching Fashion Sports 159

Sword and the Script

FEBRUARY 28, 2023

Guest post: From short-termism to hard-selling, Kathy Casciani identifies six common, but avoidable, public relations mistakes Public relations (PR) is a valuable part of the marketing mix, and an essential tool when it comes to building trust and authority for your brand or company. (OK OK OK, so I’m biased.)

Company 115

Company Publicity Leadership Pitching 115

Stern + Associates

JANUARY 29, 2024

But what does all this mean for the media relations component of public relations strategy? And this also means that industry or practice area trade publications are more crucial for public relations strategy, since it’s less about volume these days than it is about hitting the right audience.

Strategy 96

Strategy Publicity Media Video 96

Sword and the Script

DECEMBER 31, 2019

There were 62 posts published on this blog in 2019. In going through the reader analytics for the full year, these are the top 10 most-read posts on this blog about public relations (PR) and marketing. If you haven’t already, consider subscribing to these blog posts by email or RSS. And now on with the top posts….

Blogging 80

Blogging Publicity Marketing Survey 80