The Proactive Report

JUNE 17, 2018

91 percent of B2B brands and 86 percent of B2C brands use content as part of their marketing efforts. 2. Listen to social media conversations about the topic : Look for gaps and areas of high interest. Get the Digital PR Tips Newsletter. Why are these brands so content focused? Need help with your content?

B2C 157

B2C Study Exercises Sports 157

Prohibition

JULY 10, 2023

This was a great tie-in to the first episode and certainly got people talking, with the public flocking to social media to discuss billboard sightings! At Prohibition, we work with various brands across all sectors, B2B and B2C, to create innovative PR and social media campaigns that deliver real ROI and help meet business goals.

Tourism 62

Tourism Fashion Social Media B2C 62

Prohibition

JUNE 2, 2023

At Prohibition, we work with various brands across all sectors, B2B and B2C, to create innovative PR and social media campaigns that deliver real ROI and help meet business goals. The UK press clearly thought so too, as this received some brilliant pieces of national coverage!

Transportation 62

Transportation B2C Social Media Retail 62

Prohibition

JANUARY 28, 2020

In today’s competitive market, it’s becoming increasingly difficult for brands, across all sectors in B2B and B2C industries, to stand out from the crowd and be recognised and noticed. Establish a holistic approach for your PR campaign. or give us a bell on: 0113 4304 160.

B2C 62

B2C How To B2B Product Launch 62

Prohibition

MARCH 15, 2023

When considering a social media strategy, video is likely to be front of mind. However, using video for your PR campaign may not be the first thing that comes to mind – but that shouldn’t always be the case. This went down a treat with the media. Ronaldo was keen, Serena not so much.

Video 62

Video Case Study Sports Creativity 62

Landis PR

JANUARY 30, 2024

Other ways to measure brand recognition is through share of voice in media or on social media. That example is less quantifiable, but brand recognition also can be measured through polling and surveys.

Leadership 105

Leadership SEO Measurement Reputation 105

Rock the Status Quo

NOVEMBER 12, 2014

Try one of these ideas to leverage the instant gratification nature of digital PR. It doesn’t even matter if your client is b2b or b2c – getting creative with out-of-the-box thinking opens the door to a never-ending supply of relevant media opportunities. Do they have marketing collateral?

Real Estate 195

Real Estate Pitching B2C Fashion 195

Prohibition

FEBRUARY 25, 2020

Social media influencers are growing rapidly . At Prohibition, we work with a wide variety of brands in B2B and B2C sectors on their influencer marketing , helping get their product/service seen and engaged with by their target audience. This year, the industry is estimated to grow to £7.5

Marketing 62

Marketing Advertising Advertising B2C 62

Prohibition

DECEMBER 13, 2022

Digital PR is a broad landscape, especially when it comes to campaigns. If you are still getting to grips with digital PR campaigns, it can be hard to know which type is best to bring your campaign to life and help you to reach your target audience. Reactive digital PR. Proactive digital PR.

Digital PR 62

Digital PR Analysis B2C Examples 62

Landis PR

SEPTEMBER 18, 2023

There is a lot of chatter in the events industry around sustainability and how frameworks such as the triple bottom line (TBL) and environmental, social, and governance ( ESG ) factors influence event planning. For the original blog, please visit here.

Government 69

Government Measurement Groups Corporate 69

Buzzstream

JANUARY 5, 2024

Whether you are doing blogger outreach, digital PR, link building, or even sales, these 12 techniques can help identify the missing piece of the puzzle. Search Social Media for Email Addresses The above tactic may surface email addresses on some social media accounts.

How To 83

How To LinkedIn Tools Google 83

The Proactive Report

MARCH 18, 2016

Alicia has been an advocate of using consumer-generated content (UGC) in the PR and marketing mix for the last ten years. Here are a few stats that show why UGC is so important to the Digital PR mix: Fifty-nine percent of millennials say they use UGC to inform their purchase decisions about major electronics.

Digital PR 100

Digital PR Real Estate Social Media Consumer 100

The Proactive Report

MARCH 18, 2016

Alicia has been an advocate of using consumer-generated content (UGC) in the PR and marketing mix for the last ten years. Here are a few stats that show why UGC is so important to the Digital PR mix: Fifty-nine percent of millennials say they use UGC to inform their purchase decisions about major electronics.

Digital PR 100

Digital PR Real Estate Social Media Consumer 100

Prohibition

NOVEMBER 7, 2023

Use a mixture of imagery, video/reels, designed assets and user-generated content (UGC) – this is where working with social media experts can really help your brand to stand out. Meta Ads Manager is also the most effective place to be boosting your Facebook and Instagram posts. It’s a long game!

Content Marketing 62

Content Marketing Tools Strategy Marketing 62

The Proactive Report

JULY 23, 2018

According to research from the Content Marketing Institute, 91 percent of B2B brands and 86 percent of B2C brands use it. Only 37 percent of B2B marketers and 38 percent of B2C marketers have a content marketing strategy.). Your audience finds your content in many ways, but one of the main ones is through search. 888 243 3470.

Google 113

Google Guidelines Web B2C 113

The Proactive Report

MARCH 27, 2018

Track, measure, and report on results of PR and social media campaigns. The CMO survey of 2018 shows that reliance on marketing analytics to make decisions has increased from 30% to 42% in the past 5 years, with B2C companies using analytics 55% of the time. The PR Measurement course launches April 4, 2018.

Analytics 100

Analytics Measurement B2C Construction 100

Prohibition

MAY 15, 2022

Too bad it was all an April Fool’s stunt… a clever and funny one at that, driving great social media engagement. If you haven’t heard the news that billionaire Elon Musk has recently purchased one of the biggest social media platforms, where have you been?! A good PR day for Elon, but an interesting one for Twitter.

B2C 62

B2C Twitter Policies Social Media 62