Agility PR Solutions

JULY 27, 2023

To create exceptional customer experiences, companies must align their public relations efforts with customer support strategies.

Publicity 146

Publicity Strategy Company Brand 146

Agility PR Solutions

MARCH 9, 2024

As a culture, we’ve made some middling progress against systemic racism in the workplace (depending on who you ask, of course), but such a deeply ingrained societal disease won’t be corrected by company policies and procedures without ardent and honest cross-organizational support—it takes outspoken condemnation by powerful people and a culture of (..)

Policies 100

Policies System Course Company 100

Agility PR Solutions

JUNE 4, 2023

Twitter Blue was introduced in 2021 and was originally pitched as a subscription option for users to get early access to exclusive features like editing Tweets and receiving dedicated customer support. New research examines whether verified accounts see more interactions appeared first on Agility PR Solutions.

Twitter 172

Twitter Policies Brand Branding 172

Agility PR Solutions

FEBRUARY 12, 2023

The word “relationship” is key and core within public relations, yet communicators often overlook forging and nurturing mutually supportive relationships with staff, clients, and the media.

Publicity 184

Publicity Tools Communications Media 184

Agility PR Solutions

AUGUST 7, 2023

Voya Financial recently partnered with the Institute for Public Relations (IPR) on a comprehensive research report titled “Disabilities in the Workplace: Culture, Communication, Support, and Inclusion” that analyzes a survey of 1,014 employees from various companies to determine how […] The post Consumers and employees want more inclusion of (..)

Employee 148

Employee Consumer Brand Branding 148

Agility PR Solutions

JANUARY 8, 2024

Corporate citizenship activities—which include corporate grants, employee volunteerism, education and community engagement, disaster aid, and racial injustice and equality support—are great ways to accomplish good things for US companies.

Corporate 110

Corporate Measurement Report Company 110

Agility PR Solutions

AUGUST 1, 2023

Of course, given the common perceptions of institutions like government and media these days, that’s no real surprise—or […] The post Most companies worldwide say they support DEI initiatives and many say they’re taking action—but 75 percent of consumers don’t believe them appeared first on Agility PR Solutions.

Consumer 148

Consumer Company Government Course 148

Agility PR Solutions

FEBRUARY 4, 2024

It would […] The post 2024’s Customer Experience Economy: New research on consumer engagement urges brands to embrace and support today’s CX expectations appeared first on Agility PR Solutions.

Consumer 100

Consumer Retail Brand Branding 100

Agility PR Solutions

AUGUST 3, 2023

Brand Purpose appears to be on their minds as most acknowledge that we’re now in a […] The post Despite reputation risks, 7 in 10 CEOs acknowledge the bottom-line importance of supporting social and political causes appeared first on Agility PR Solutions.

Reputation 140

Reputation Brand Branding Marketing 140

Agility PR Solutions

NOVEMBER 5, 2023

For businesses tirelessly working to enhance their customer interactions and support, VoIP unfolds as a genuine game-changer, breaking down geographical barriers and facilitating instant connectivity. […] The post 7 ways VoIP technology helps make customer service efficient & effective appeared first on Agility PR Solutions.

Customer Service 117

Customer Service Technology Tools Strategy 117

Agility PR Solutions

FEBRUARY 16, 2023

When it comes to maximizing the efficiency of data, brands and businesses are facing a perfect storm of cost, complexity, and talent when it comes to supporting critical analytics and AI initiatives, new research from consulting firm Boston Consulting Group (BCG) reveals.

Data 162

Data Analytics Groups Report 162

Agility PR Solutions

OCTOBER 17, 2023

Brands and businesses have largely accepted the consumer mandate to embrace Purpose initiatives like doing more to support sustainability, DEI, gender equality and other global concerns—but despite those commitments, most consumers feel like they’re not seeing any action.

Consumer 117

Consumer Brand Branding Company 117

Agility PR Solutions

DECEMBER 12, 2023

They both shape people’s opinions about your business and can be intentionally leveraged to support your success. Both are critical for your long-term, sustained […] The post How PR and customer service connect—and how they benefit each other appeared first on Agility PR Solutions.

Customer Service 100

Customer Service Publicity Brand Branding 100

Agility PR Solutions

NOVEMBER 20, 2023

Thankfully, the significance of mental well-being has been magnified in recent years, as the world has been grappling with unprecedented challenges, putting considerable strain on the collective […] The post 5 brands supporting mental health awareness appeared first on Agility PR Solutions.

Brand 100

Brand Branding Publicity 100

Agility PR Solutions

SEPTEMBER 27, 2023

As brands seek to stand out from competitors and offer audiences targeted content, many are turning to social media marketing for support. In particular, influencer marketing is enjoying a popularity boom, alongside new technology like AI content marketing tools.

How To 110

How To Marketing Content Marketing Technology 110

Agility PR Solutions

SEPTEMBER 20, 2023

Purposeful workflows that support remote working environments are a necessity, including […] The post The future of content management is in collaboration—6 ways to interlock them appeared first on Agility PR Solutions.

Study 110

Study Publicity 110

Agility PR Solutions

NOVEMBER 29, 2022

One of the biggest trends in business today is the metaverse, and it is gaining popularity and support for many reasons. The post 8 proven business models for metaverse companies appeared first on Agility PR Solutions. One of the reasons behind the metaverse’s seemingly linear trajectory toward growth is the opportunities […].

Company 152

Company Trends Technology Brand 152

Agility PR Solutions

AUGUST 21, 2023

Customer support is essential for any company that wants to position itself amongst the best of the best. This component is utterly important in ensuring that customers have their needs fully covered.

Communications 78

Communications Company Brand Branding 78

Agility PR Solutions

NOVEMBER 1, 2023

Investment has dropped, budgets have been cut, comms support is down—but why? appeared first on Agility PR Solutions.

Corporate 114

Corporate Trends Publicity 114

Agility PR Solutions

MAY 1, 2023

While the main emphasis of PR is to develop trust for the brand […] The post 9 strategies supporting the importance of public relations in 2023 appeared first on Agility PR Solutions. However, it should be considered in your day-to-day business operations to optimize your growth and success.

Strategy 120

Strategy Publicity Brand Branding 120

Agility PR Solutions

JULY 28, 2021

You may think of brands sharing social justice messaging on social media platforms, changing their logo as a way to show support for events such as Pride month, or even donating money to organizations that support underrepresented groups or causes. However, marketing activism […].

Brand 157

Brand Branding Marketing Groups 157

Agility PR Solutions

NOVEMBER 1, 2021

In the wake of several converging cultural and social phenomena over the last few years, the role of corporate communications has been forever altered—shifting away from what has traditionally been viewed as a support function towards one increasingly recognized as an enabler of enterprise value, affirms new research from comms giant Edelman.

Communications 184

Communications Enterprise Corporate Trends 184

Agility PR Solutions

SEPTEMBER 8, 2022

The post New research confirms that customer support increases loyalty in times of crisis appeared first on Agility PR Solutions. When new business becomes difficult in such times, new research from enterprise service management firm OTRS Group affirms […].

Crisis 147

Crisis B2C Enterprise B2B 147

Onclusive

JANUARY 4, 2022

Today we accelerate our natural evolution to become one company, amplifying our strengths and supporting our clients with leading insights, technology and expertise together under one roof.” –Petra Masinova Chief Commercial Officer of the newly-formed Onclusive. Existing services continue uninterrupted.

Groups 195

Groups Technology Reputation Software 195

Agility PR Solutions

JUNE 21, 2023

Even though most brands and businesses would say “that’s not the case here,” creating a supportive and safe workplace environment for employees with disabilities is still a widespread challenge—and a big part of the problem can be attributed to PR shortfalls in communicating inclusion policies and support, new research from the Institute for Public (..)

Study 78

Study Communications Policies Employee 78

Agility PR Solutions

NOVEMBER 30, 2021

The post The critical role of PR in supporting the sales funnel appeared first on Agility PR Solutions. As they go through the sales funnel, the customer gets to know the vendor. The experience they gain will directly affect whether they convert and make a purchase or […].

Company 164

Company Analysis Publicity 164

Agility PR Solutions

APRIL 3, 2022

The post Racing to resolve the ‘Engagement Capacity Gap’: Companies leaning into customer service tech appeared first on Agility PR Solutions. Last year, the firm […].

Customer Service 147

Customer Service Company Technology Brand 147

Agility PR Solutions

OCTOBER 26, 2021

Media results and coverage are core deliverables for most companies that seek PR agency support. The post The current state of PR & media relationships—7 ways to create better ones appeared first on Agility PR Solutions. In a rush to adopt newer specializations, such as ESG, strategic counsel, […].

Media 164

Media Agency Media Relations Company 164

Agility PR Solutions

JUNE 18, 2021

Additionally, there are thousands of agencies offering marketing support, all of which require marketing professionals to provide their services. The post 5 practical tips to kickstart your marketing career appeared first on Agility PR Solutions. That means there are […].

Marketing 170

Marketing Agency Industry Publicity 170

Agility PR Solutions

MARCH 13, 2022

Sure, you would use your professional experience and instinct, and conduct labor-intensive research, reading up on which reporters to pitch, but with no real-time data to guide, support […].

How To 148

How To Pitching Data Writing 148

Sword and the Script

APRIL 2, 2024

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one. Click To Tweet 2.

Reddit 174

Reddit Software B2B Technology 174

Agility PR Solutions

JULY 8, 2021

It’s an ungoverned sprawl of information where businesses, organizations, and individuals can make any claim that supports whatever their agenda happens to be. The post 4 high-level tips for building trust with website visitors appeared first on Agility PR Solutions. The truth is optional.

Analysis 164

Analysis Brand Branding Publicity 164

Agility PR Solutions

OCTOBER 10, 2021

Crowdfunding has emerged as one of the effective ways for entrepreneurs to test a market while gaining the financial support needed to turn their idea into reality. The post 5 ways crowdfunding videos will boost your nonprofit campaigns appeared first on Agility PR Solutions. For most […].

Nonprofit 155

Nonprofit Video Financial Marketing 155

Agility PR Solutions

DECEMBER 20, 2021

Since the onset of the pandemic, brands have prioritized digital channels for everything from customer support to commerce. The post Priorities and pitfalls for CMOs in navigating the rise of digital commerce appeared first on Agility PR Solutions. Businesses saw digital channels generate profit like never before.

Mobile 148

Mobile Consumer Industry Brand 148

Agility PR Solutions

SEPTEMBER 10, 2021

And now there is new, independent scientific evidence that supports our view. Forget celebrity influencers, focus on real people appeared first on Agility PR Solutions. For example, in a piece entitled, Influencer marketing: beyond the hype, we said that […]. The post Looking for real influence?

Examples 157

Examples Marketing Analysis Publicity 157

Agility PR Solutions

DECEMBER 1, 2021

The post Consumers want to support local biz, but communication is a challenge—is texting the answer? appeared first on Agility PR Solutions. New research from voice, data and messaging solutions firm Cloudli Communications shows […].

Local 148

Local Consumer Communications Data 148

Agility PR Solutions

OCTOBER 31, 2021

shoppers say supporting small businesses this upcoming holiday season is more important […]. The post Consumers have a big desire to shop small this holiday season appeared first on Agility PR Solutions.

Consumer 146

Consumer Small Business Local Trends 146