5W PR

SEPTEMBER 26, 2017

Before you start making a public relations plan for your organization, decide who you want to impact with the plan. It’s not just about getting good publicity for an effective PR plan. It’s about getting the publicity that matters to your target audience. Keeping that in mind …. Either approach could garner great press.

Publicity 83

Publicity Local Television Radio 83

PRSay

MARCH 18, 2020

Media interest in this story will continue until the public health crisis abates. Here’s a sampling of what we’ve heard: One radio network producer told us that they are open to “anything they can get their hands on” related to COVID-19. The medical producer at a local TV affiliate mentioned that COVID-19 “rules life right now.”

Resources 214

Resources Pitching Television Radio 214

Victorious PR

FEBRUARY 6, 2023

When thinking of small businesses, many people often picture their local boutiques or the small diner in their town, which very well may be struggling to earn enough to stay open, but you would be surprised by the other businesses in your area that meet the small-business qualifications. I’m sorry…what? Brand awareness and promotion.

Real Estate 52

Real Estate Small Business Local Reputation 52

Ethical Voices

JANUARY 30, 2023

Joining me on this week’s episode is Scott Brooks , a public relations specialist for the TVA. I saw a column from Scott in a local newspaper and reached out to invite him to be a guest. My background is in radio and television journalism. And between there I had a couple of years at an agency here in Knoxville.

Ethics 89

Ethics Journalism Radio Television 89

PRSay

MAY 26, 2020

vice president of strategic marketing, northern region, for RWJBarnabas Health, a network of health care providers in New Jersey, said the system is beginning to reopen services in keeping with the governor’s executive order, as well as public health guidance and regulatory policies. Dennis Wilson, Jr., Honoring health care workers.

Communications 189

Communications Crisis System Healthcare 189

Victorious PR

FEBRUARY 4, 2023

Real estate has a huge impact on the economy, and as such, it is essential for real estate companies to maintain a good public relations strategy. Investing in a good public relations firm can ensure that you are visible and your clients are going to choose you over others. Networking is also key to building your personal brand.

Real Estate 52

Real Estate Brand Branding Local 52

Polaris

NOVEMBER 17, 2015

Public relations, or more precisely media relations, can be a tricky business. A release is useful in aligning a client team on key messages, spokesperson quotes, and the language the public relations professional should use when talking about the announcement with media. 2 Use Seasonal Opportunities to Your Advantage.

Agency 100

Agency Newspapers Interviews Radio 100

Critical Mention

APRIL 13, 2020

As the media analytics pulled from the Critical Mention platform show, what started as just a show of solidarity from two small business owners turned into an earned media bonanza, garnering hundreds of thousands of dollars in publicity for what had previously been a relatively anonymous pizza shop outside of Belmar. Eric Lebowitz.

Media 111

Media Analytics Healthcare Crisis 111

PR Conversations

MARCH 8, 2016

.” As two females connecting across the planet to correspond about a pioneering woman who linked both our professions, I decided to look at the chapter that Mabel authored in the 1948 text: Your Public Relations that we are serialising here , to acknowledge International Women’s Day 2016. New York City.

Publicity 40

Publicity How To Newspapers Radio 40

PR Fuel

DECEMBER 29, 2020

If you are looking to share something that requires public disclosure in a time-tested manner, especially from the financial or investment industry, then press releases are still a sure bet for that. If you end up using a press release agency, then your costs will start at $3000. It will be well worth the investment.

Radio 61

Radio Local Writing Newspapers 61

Solo PR Pro

JUNE 14, 2022

She had a summer internship at a local station in Connecticut and discovered the job wasn’t the right fit for her after a particularly gut-wrenching day where she had to interview a grieving mother who had tragically lost her children in a fire. From producer to PR pro. After getting married, Jen and her husband moved out west for his job.

Meeting 83

Meeting Radio Travel Television 83

Sword and the Script

MAY 9, 2017

The elephants were in full dress and didn’t disappoint the many local news station cameras that came out to film the event. 3) Snakes do Drive Time Radio. What we learned along the way was that it also had the potential for broadcast radio as well. for drive time morning radio. What sort of tactics? Talk to Us!

Publicity 84

Publicity Radio Crisis Crisis Communications 84

MaccaPR

FEBRUARY 19, 2018

The gym owner insisted these acts were “light hearted and fun” and defended his posts on radio as “we were having fun.we No matter what the intention, recognize that every rude Tweet or callous Facebook post from a misguided employee or manager is now as public as a news release fired out globally. were.talking about booties that day.”

Instagram 98

Instagram Crisis Local Privacy 98

Landis PR

APRIL 12, 2021

Wires are essential for news organizations wanting to get a jump on a story, and they complement the news organizations’ staff by covering stories the local papers can’t or won’t get to themselves. SF Mayor Frank Jordan inviting two radio reporters on his doorstep in to interview him while he took a shower.

Meeting 98

Meeting Media Print Enterprise 98

5W PR

APRIL 9, 2019

A business that gets involved in its local community achieves multiple objectives. Whether it’s sponsoring a local nonprofit event or offering up employee volunteers to work at a food drive or other event, there are multiple ways for a business to use its strength in numbers to make a difference. Make a Community Impact.

Consumer 60

Consumer How To Advertising Advertising 60

Sword and the Script

JUNE 18, 2019

If you ask 10 different public relations (PR) professionals what they do for a living, you’d get 10 different answers. 11) “I get my clients, who are experts in their fields, into newspapers, magazines, online publications and on TV and radio.”. 17) “I help companies make more money by getting good publicity.”.

Employee 148

Employee Print Writing Survey 148

Stephen Waddington

MAY 19, 2020

The freelance PR market shut down in the first week of April as agencies and in-house teams reacted to the markets they serve and cut costs. In the public sector, communicators have never been busier, as energy is directed to public education and information. Radio, television and streaming are also holding up or growing.

Crisis 151

Crisis Government Energy Community 151

Shift Communications

JANUARY 3, 2017

Clearly this is an important endeavor for many businesses and a goal that public relations is well-suited to help achieve. We recently secured a tier one hit on Marketplace Tech by American Public Media. Their content is often featured on NPR and their local radio affiliates. Katie McGraw. Vice President.

Media 104

Media Training Technology Consumer 104

Sword and the Script

AUGUST 20, 2019

In high school, she landed an internship with a local radio station and started a club for kids trying to pursue a career in broadcasting. Fortunately for the public relations community, her subsequent experiences in education and internships persuaded her instead to pursue a career in PR.

Employee 88

Employee Internal International Training 88

MaccaPR

JULY 8, 2015

If you're a Vice President of Corporate Communications, Chief Marketing Officer or PR Director in Minnesota, there are only a handful of local business media outlets that you. Oh, and formerly a WCCO Radio talk show host and KFAN-AM Radio news director. really care about - the monthly. Star Tribune , and. Star Tribune ’s.

Interviews 48

Interviews Radio Journalism Newspapers 48

Cision

JUNE 6, 2017

In an era where paid advertising access to consumers on television, radio, and print is drying up, influence marketing may become a primary source of consumer connection. Aligning with a celebrity can also be risky if a personal life turned scandalous and dominates the news and public opinion. 19 percent were piloting a program.

Marketing 239

Marketing Television Handbook Web 239

Public Relations Sydney

NOVEMBER 16, 2014

Read their articles, view their broadcasts or listen to their radio programs to get a sense of what they report on. Identify and reach out to key journalists Developing a relationship with at least one journalist at each major news outlet in your local area is an excellent start.

Local 90

Local Social Media eBook Meeting 90

Mora Communications

OCTOBER 2, 2017

Although television, online and print ads can bring some new patients to your practice, the opportunities a well-planned public relations campaign can offer are organic and far reaching. A well-targeted public relations campaign offers several advantages that are not found with other promotional options.

Television 40

Television Print Radio Newspapers 40

MaccaPR

JANUARY 15, 2019

“From a branding and marketing perspective, the Fiji Water Girl Photobombing Stunt was a combination of product placement and social media brilliance,” concludes Stacey Hintermeister, Group Director at the Minneapolis agency CBX. Publicity Stunts Still Work In The Digital Age. 2 - Surprise! billion bottled water category.

Marketing 78

Marketing Viral Consumer Brand 78

Communications Conversations

JANUARY 12, 2021

Christina Palladino, Park Street Public. You might recognize the name–Kelsey used to be a media personality with FOX-9 locally. I first “heard” about Andrea on Twitter, as she regularly interacts with some of my favorite radio personalities of KFAN’s Power Trip Morning Show. Scott Broberg, Fast Horse.

Banking 78

Banking Sports Meeting Insurance 78

Remote PR Jobs

SEPTEMBER 25, 2023

Great publicity must be earned. Businesses and individuals can certainly work on public relations campaigns themselves with existing resources, but they often need help from consultants or agencies. Stellar also sends invoices for payment only after an article appears or a TV or radio interview concludes.

Radio 100

Radio Print Television Local 100

Communications Conversations

JULY 14, 2016

What you DO find is a bunch of tech companies/startups ( Slack , Basecamp ), a very small number of Fortune 500 companies ( General Mills , locally), and a few others that have globbed onto a trend I see accelerating in the months and years ahead. Prudential has public radio host and actress, Faith Salie hosting its 40/40 Vision podcast.

Internal 60

Internal International Resources Banking 60

Waxing UnLyrical

MAY 27, 2011

So I was asked to interview six PR pros who would work to expand the brand and product exposure, primarily from a publicity point of view. I did reference Gini Dietrich ‘s blog post of what to look for in a PR pro/agency when hiring one. If you are not local, tell me how you think we can work together? See what comes up.

Brand 70

Brand Branding Local Interviews 70

PR Conversations

JULY 17, 2014

The PRoust Questionnaire provides a quick insight into a public relations practitioner’s interests and point of view, as well as his or her professional beliefs and values. If, through my public relations efforts, I can help make change for the better, then I get a real buzz and sense of satisfaction. Why do you work in PR?

Real Estate 71

Real Estate Local Government Internal 71

Cision

JUNE 22, 2017

Public Service Announcements (PSAs) can be an excellent way to raise awareness for a nonprofit organization — to help bring their mission to life and drive intended actions to help support a cause. It can take weeks of lead time before broadcast outlets air a public service announcement. How are PSAs Best Distributed?

Publicity 224

Publicity Real Estate Nonprofit Television 224

MaccaPR

JANUARY 15, 2019

“From a branding and marketing perspective, the Fiji Water Girl Photo Bombing Stunt was a combination of product placement and social media brilliance,” concludes Stacey Hintermeister, Group Director at the Minneapolis agency CBX. Publicity Stunts Still Work In The Digital Age. 2 - Surprise! billion bottled water category.

Marketing 48

Marketing Viral Consumer Brand 48

Prakkypedia

NOVEMBER 13, 2019

This is an honour in the public relations industry and means I join sixteen others who have been elevated to the status of Fellow in South Australia, six of them women. When working as a media monitor in the Premier’s office, he strolled into the radio room and asked me what the Opposition Leader had just said on-air.

Radio 24

Radio Tourism Government Hotels 24

Waxing UnLyrical

JULY 2, 2018

I was 17 and working in the Public Information & Protocol Offices! I was a journalist in a former life, so my first job was at a startup ad agency and I had absolutely no idea what I was doing. KPIs included local media interviews, toolkit downloads, and increased engagement at local chapter levels #measurepr.

Measurement 40

Measurement Nonprofit Education Social Media 40

Bianchi Biz Blog

APRIL 29, 2024

Joanne Chan, founder and managing director at LBS Communications The information in this post originally appeared on Public Relations Global Network’s blog. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight.

Marketing 76

Marketing Local Crisis Management Internal 76

Communications Conversations

MAY 3, 2016

Courtney is the director of Allen Hall PR our student run public relations agency at the University of Oregon and the president of the American Women in Sports Media chapter. Aly is a young public relations professional who gives you new hope in the future of politics. Courtney Mains @courtneyamains. nominated by Dean Mundy).

Sports 0

Sports Leadership Internal International 0

Communications Conversations

OCTOBER 18, 2016

Susan Roeder, director of public affairs, Andersen. Natalie Bushaw, director-public relations, Life Time Fitness. EVP at one of the biggest agencies in town. Another former client, Kiersten is everything an agency exec should be. Full disclosure: Anna is a (relatively) new client. No brainer on a list like this.

Agency 60

Agency Groups Public Affairs B2B 60

Stephen Waddington

SEPTEMBER 13, 2017

Ask a dozen people for advice on how to land a job in public relations and you’ll get a dozen different answers. An event in London on 26 September will aim to make sense of the public relations market for people starting out. Agency owners and managers, in-house managers, teachers and recruiters, all offered opinion.

Publicity 90

Publicity Local Training Writing 90