Prohibition

FEBRUARY 18, 2021

Since welcoming the beginning of a new year, we’ve seen some exciting social media trends and updates be introduced! So, to kickstart the year, here’s a roundup of the most important and useful updates that took place last month from the likes of Linkedin, Facebook, Twitter, Instagram, YouTube and TikTok.

Social Media 118

Social Media Trends Media YouTube 118

Shift Communications

MAY 10, 2022

Every post on every channel needs amazing creative — vibrant creative, excellent copy and to point to high-quality content. We cover Facebook, Instagram , Twitter, LinkedIn , and now Pinterest, YouTube and TikTok marketing strategy. Its user base is no match for Facebook or Instagram. They also need paid amplification.

Pinterest 78

Pinterest YouTube Social Media Trends 78

Communications Conversations

JANUARY 28, 2021

They recently unveiled their emerging visual design trends for 2021 based on hard-core search data from their users. But, then I got to thinking: These trends can and should inspire social content marketers as you think about what kinds of visuals to use this year in your posts on Facebook, Insta, LinkedIn and other platforms.

Content Marketing 117

Content Marketing Trends Marketing LinkedIn 117

Cision

MARCH 31, 2015

Now, Facebook is reportedly moving close to a deal with news sites The New York Times, BuzzFeed and National Geographic to host their original content within Facebook’s site. It’s a clever move to keep people using Facebook more frequently and add additional revenue. But is Facebook the best network for this initiative?

Facebook 120

Facebook Social Media Mobile Local 120

ImPRessions - Crenshaw Communications

MAY 11, 2022

As with its Industry Preview, Programmatic I/O brings together people across the industry for updates on pressing issues such as the upcoming “cookiepocalypse,” privacy, CTV trends, and more. In a similar vein, Digiday hosts a conference focusing on programmatic advertising. Advertising Week. IAB NewFronts /PlayFronts.

Conference 156

Conference Privacy Advertising Advertising 156

Konnect Agency

FEBRUARY 26, 2021

Amongst the predicted marketing trends for 2021 , few could have anticipated Apple’s announcement that it will implement privacy changes with its iOS 14 update which will impact every brand advertising via Facebook. What Does The Update Mean For Advertisers? What Does The Update Mean For Advertisers?

Advertising 52

Advertising Advertising Web Privacy 52

Prohibition

NOVEMBER 20, 2023

Some big changes are heading our way in the social media advertising space. This tool will provide more creative options, making suggestions for your copy, generating backgrounds and introducing image expansion tools. From new AI introductions to Meta and LinkedIn, to X setting up a paywall for all users.

LinkedIn 62

LinkedIn Social Media Privacy Advertising 62

NewsWhip

MARCH 31, 2021

What happens when influence outshines advertising? That it’s not that advertising is declining, it’s just that consumers are changing. And the way that they’re consuming media is changing, and by nature of that, how they’re consuming advertising is changing, right? MARCH 26, 2021. Watch webinar.

Advertising 131

Advertising Advertising Data Reputation 131

Prohibition

AUGUST 3, 2023

From short-form content on social media platforms like TikTok and Instagram Reels, to live streaming on Facebook and YouTube, video content has revolutionised the way we connect, share, and engage with others online. Facebook has been leading the social media race towards integrating AR for its users.

Video 118

Video Social Media Media YouTube 118

Prohibition

FEBRUARY 13, 2024

Meta’s stricter teen controls Meta is implementing stricter message settings for teens across Facebook and Instagram, with a focus on creating age-appropriate experiences. Brands may need to pivot towards creating original soundtracks or leveraging the available music library creatively.

Instagram 62

Instagram LinkedIn Social Media Media 62

Cision

DECEMBER 29, 2015

Quite obviously, the competition on the web has become fierce, forcing businesses and content marketers to become more creative than ever before in their content endeavors. You’ll need to embrace the trends of tomorrow to stay ahead in the game. This was a winner last year and it’s still here, the “visual” trend.

Content Marketing 120

Content Marketing Trends Marketing Storytelling 120

Konnect Agency

NOVEMBER 14, 2022

As social media platforms continue to emerge and evolve, each innovation drives industry trends, and advertisers must quickly adapt to create and maintain relevancy with consumers in order to keep their brands top of mind. Additionally, YouTube rolled out their version of this successful content format via YouTube Shorts.

Video 98

Video Agency Strategy Marketing 98

Prohibition

MAY 22, 2023

The new and improved ‘Shops’ will allow users to make purchases without leaving the Facebook and Instagram apps, removing barriers to entry for purchasing. The most useful being a ‘Creative Codes’ guide which highlights the key principles to great content and maximise your TikTok efforts.

Instagram 62

Instagram Social Media Tools Media 62

Burrelles Fresh Ideas

FEBRUARY 13, 2024

Social Media Ecommerce Marketing Imagine this as a big umbrella that covers lots of stuff—building up your brand’s popularity, guiding customers to your website, advertising and selling products, and even the art of social selling and social commerce. Big names like Facebook, Instagram, Pinterest, and TikTok are all in on this.

Social Media 87

Social Media Media Mobile SEO 87

wiredPRworks

APRIL 20, 2022

Each edition covers the modern approaches for highly effective public relations, marketing, and customer communications—all at a fraction of the cost of traditional advertising. Fifteen years ago, David’s ideas seemed radical, creative, and wonderful. Future trends in marketing and PR. Facebook [link]. Instagram [link].

Marketing 118

Marketing Social Media Trends Instagram 118

Communications Conversations

NOVEMBER 16, 2022

Similarly, “Instagram” and “Facebook” are not social media skills. Creativity – the ability to think outside the box and quickly for those time sensitive opportunities. Here are top 5 “skills” that I believe are most valuable for social media managers: * Advertising. Super confused right off the bat.

Social Media 174

Social Media Media Analytics Data 174

Sword and the Script

DECEMBER 21, 2021

government will finally get serious about the social media monopolies and start by breaking up Meta/Facebook, Google, etc. Several trends that started in 2021 will grow to carry over into 2022. Another trend that grew in ’21 is authentic, purpose-driven marketing. The trend is moving in this direction.

Marketing 215

Marketing Content Marketing Social Media Employee 215

Cision

NOVEMBER 6, 2015

Whether your organization creates content or partners with existing content creators, these are the trends that are shaping your communication future. Are there videos of people using your product in creative or offbeat ways that you can promote? Video used to be optional in communication, but now it’s vital.

Video 120

Video Trends YouTube Television 120

Contently - Strategy

FEBRUARY 22, 2023

As you execute your video marketing strategy this year, keep these trends in mind. Facebook Live videos drive three times more engagement and 10 times the amount of comments than traditional videos. Adobe, for instance, live streams classes for illustration, photography, and graphic design taught by influencers in the creative space.

Video 132

Video Strategy Marketing Instagram 132

Prohibition

JUNE 8, 2023

On TikTok, short and fast-paced videos tend to perform better and resonate with a typically younger audience, while Instagram and Facebook allow for longer-form videos as well as ‘live’ content. However, make sure that the trends align with your brand and maintain a level of authenticity. or call on 0113 430 4160.

Video 62

Video Social Media Instagram Media 62

The Proactive Report

JUNE 18, 2021

In Ries and Trout’s book Positioning, the battle for your mind they said, “PR starts the fire, marketing and advertising fan the flames.” Or you could leverage other people’s groups on LinkedIn and Facebook. Read this article about leveraging Facebook Groups. The top of the funnel is filled by PR.

Small Business 213

Small Business Fashion Groups Local 213

Prohibition

NOVEMBER 30, 2020

Reels are a new innovative way to share content and should definitely be maximised by brands to show that you are on top of the latest social media trends. Record and edit 15-second multi-clip videos with audio , effects , and new creative tools. It’s an opportunity to show off your creativity. What are Instagram reels?

Instagram 62

Instagram Social Media Fashion Media 62

Stephen Waddington

MAY 19, 2020

Media relations has been impacted by a decline in advertising and the reduced distribution of newsprint. The virus has accelerated trends that were already underway not just in our industry but across every sector. Here are four macro trends that I’ve identified. Digital media is booming. Sneeze guards top the list.

Crisis 151

Crisis Government Energy Community 151

wiredPRworks

APRIL 13, 2022

Get ready to get creative in new ways that connect brands, experiences, and customers – while you’re still in compliance! About Chris McGuire, Director Of Client Growth and Engagement at McGuffin Creative Group, and President-Elect of AMA Chicago. Learn more about McGuffin Creative Group. Barbara Rozgonyi on Facebook.

Financial 52

Financial Social Media Banking Media 52

PRSay

FEBRUARY 22, 2019

But the work was also about trying to reverse a disturbing trend. Facebook’s algorithm favors Facebook Live videos, therefore we leveraged this medium to reach as many millennials as possible. In addition, we launched a Facebook campaign to promote the video after it went live. Our team was thrilled to win a Silver Anvil.

Case Study 94

Case Study Guidelines Study Creativity 94

Onclusive

JUNE 14, 2017

Marketing and advertising teams A/B test ad copy to see which messages resonate the most with their customers. They often go it alone without checking in with PR, instead leaning on the fact that they’re working with the creative team’s copywriter, and copywriters are all the extra “messaging expertise” the marketing team needs, right?

Marketing 170

Marketing Measurement Trends B2B 170

Prohibition

JANUARY 23, 2023

Instead, focus on using ‘trending’ audio. A simple google search will reveal trending audio that you and your brand could potentially use in its video. Instagram content will also rank higher when trending hashtags are used, as it ensures a greater chance of shareability and increases user engagement.

Video 62

Video Social Media Instagram Media 62

The Resolution Blog

OCTOBER 15, 2019

Don’t be afraid to add paid into the mix If your campaign is creative enough, you can set things in motion with just one ad. Made In, Made For Vancouver Location: Canada Brand: Facebook Facebook recently held an event for small marketers in Vancouver. They leveraged the power of YouTube, LinkedIn, Facebook, Twitter, and?—?for

B2B 120

B2B B2C Facebook Storytelling 120

ImPRessions - Crenshaw Communications

APRIL 21, 2016

With a little creative thinking and connecting the dots, B2B programs can have the same flair as the sexiest of consumer brands. Embrace, don’t ignore, creative content. In today’s content-driven marketing world, PR teams must inform and own creative content for B2B programs to help drive business success. .

B2B 120

B2B B2C Product Launch Creativity 120

Maxim Behar

SEPTEMBER 5, 2021

Sometimes I still hear, "Please, manage our PR activities, but don't touch our Facebook and Instagram pages, because my secretary is managing them perfectly." What is the biggest trend right now? - He believes that advertising will remain number one, thanks to creative solutions, graphic design skills, planning and buying media.

Meeting 98

Meeting Advertising Advertising Agency 98

Critical Mention

NOVEMBER 20, 2020

In case you aren’t convinced you should consider working with influencers just yet, here are a few other reasons this type of creative partnership can bring value to your business. Social influencers stay on top of emerging social trends and come up with unique ways to create relevant content for their followers. Intentional Content.

Tourism 157

Tourism YouTube Radio Social Media 157

Sword and the Script

MAY 11, 2019

In recent years, the trend has been for website templates that blend news, press releases, blogs and resources together. 3) Earned media improves advertising effectiveness. It’s not a matter of PR being better than advertising, they each have their own benefits and drawbacks. d) Online newsrooms still matter. emphasis added].

Study 141

Study Media Relations Media Measurement 141

Cision

AUGUST 11, 2016

Check out the list below to see what you need to add to your reading list, along with insights from top thought leaders on how to be effective in today’s media landscape and what upcoming trends they see in our industry. Advertising Age Online. The sites are ranked in order based on their Cision Digital Reach. Search Engine Land.

Marketing 0

Marketing Mobile Nonprofit Engineering 0

Contently - Strategy

SEPTEMBER 10, 2020

In July, Cooper and I connected over Zoom to talk content strategy, Facebook boycotts, first-party data, and why brands need to take a stand and back up their words with action. When we look at what’s important to us from a solutions perspective—monetization, advertising, identity—all of our content is based off of those three pillars.

Brand 118

Brand Branding Marketing Facebook 118

Prohibition

MARCH 16, 2021

Exclusive insights into 2021 marketing trends that will put certainty back into your strategy and help your brand bounce back from COVID faster. A number of fascinating trends emerged: A return to business as usual…(just be patient). User generated content is not a new trend but the way brands use it is becoming more sophisticated.

Social Media 62

Social Media Trends Consumer Video 62

ImPRessions - Crenshaw Communications

MAY 23, 2017

There are several tools and creative ways to get your post read by the audience you’re targeting. As soon as a post is complete, make a habit of tweeting it, posting to Facebook, LinkedIn, and your other channels. Older posts can also be repurposed when trending news makes them relevant again. Advertise your post.

Blogging 136

Blogging Airlines Analytics LinkedIn 136

Karen Freberg

MAY 11, 2020

Twitter Flight School has been around for a while now, but got an update with their latest features and areas in advertising, measurement, and content creation. Facebook Blueprint Educators Portal. The only thing to note here – which Facebook is working on – is the cost of the exam for students to take.

Education 59

Education Social Media Media Resources 59