PRSay

MARCH 22, 2023

In 2023, the oldest Gen Zers will turn 26 years old. In the communications profession, they are now several years into their careers and earning supervisor, manager and leadership roles at agencies, corporations, brands and organizations of all sizes. The youngest members of Gen Z turn 11 in 2023.

How To 162

How To Employee Leadership Nonprofit 162

Sword and the Script

SEPTEMBER 5, 2023

Sumeru Equity Partners acquired a majority stake in the internal comms platform SocialChorus. Agencies are cheap and don’t want to spend on tools that cut into margins. Corp comm departments are chronically underfunded and lower on the corporate priorities list. The cross-sell and upsell of new tools is harder than most expect.

Software 170

Software Marketing Leadership B2B 170

PRSay

MARCH 21, 2023

In 2023, the oldest Gen Zers will turn 26 years old. In the communications profession, they are now several years into their careers and earning supervisor, manager and leadership roles at agencies, corporations, brands and organizations of all sizes. The youngest members of Gen Z turn 11 in 2023.

How To 139

How To Employee Leadership Nonprofit 139

PRSay

APRIL 5, 2023

Here’s the breakdown: 54% of respondents work at PR agencies, 24% work for corporate PR departments and 22% work as independent PR practitioners. When asked about 2023 budgets, 53 percent of survey respondents said their budgets will increase somewhat this year, while 27% expect their budgets to increase significantly.

Survey 87

Survey Measurement Employee Retail 87

Landis PR

APRIL 29, 2024

this year, slightly more than forecast in December 2023. Key Expertise of Ellun Kanat Ellun Kanat is a visionary change agency that helps organizations navigate their ways through turbulence and instability – and helps them find inspiring opportunities as well as enjoy the ride! million users Facebook : 3.59 million users Snapchat : 2.13

Radio 64

Radio Pinterest Television Government 64

Stern + Associates

OCTOBER 17, 2023

Named a 2023 U.S. scientists and engineers leverage their expertise and networks to forge connections and identify opportunities for sustained international cooperation, championing innovation and demonstrating America’s scientific leadership and technical ingenuity. Through the Science Envoy Program, eminent U.S.

Technology 123

Technology System Government Groups 123

MaccaPR

JUNE 12, 2024

Nicole Garrison, Senior Director of Employer Brand and Marketing for RBC To find out for you, we enjoyed a lively interview with Minnesota-based Nicole Garrison, the former Vice President of Corporate Public Relations for U.S. In the same breath, the video showcased how RBC can help you achieve those “whats” — at work and in life.

Interviews 62

Interviews Brand Branding Employee 62

Wadds Inc.

JUNE 11, 2023

Agencies should be embracing future and foresight work, not just for themselves but for clients too. This means looking internally and then externally at the micro and macro forces that affect how (and in times of crisis whether) the company can continue to service client needs.

Strategy 52

Strategy Policies Analysis Crisis 52

Solo PR Pro

DECEMBER 27, 2022

Thrive PR and Kelly Kirkendoll ( Founder/CEO) won four PRSA Dallas Pegasus Awards, including the top award in two categories (Internal Communications Program and Publication, Print or Digital), a Pegasus Award of Honor for Most Effective Campaign on a Budget and BEST OF SHOW! Phyllis Weiss , president, Weiss Communications, Inc.

Print 58

Print Financial Journalism Healthcare 58

Sword and the Script

DECEMBER 20, 2022

There are so many thoughtful contributions – from people working on both the in-house and agency sides. PR and communications pros will be leaning way more heavily on AI-powered content development tools in 2023. Part prediction, part hope, and part billion-dollar idea: 2023 may (will?) PR has a bigger role in content. “I

Marketing 196

Marketing Content Marketing Data Social Media 196

Stephen Waddington

NOVEMBER 1, 2021

Agency initiatives and new roles appear daily in industry publications. Like previous corporate booms it’s characterised by a rush of talent with varying levels of credentials, seeking to capitalise on the demand for professional services. Our systems of corporate governance need urgent reform to account for the environment.

Government 131

Government System Crisis Corporate 131

Shift Communications

DECEMBER 6, 2022

Historically, you could get away with the executive team acting as “bullhorns” for company news, pushing product-level messaging and jargon-filled communications and a distinctly corporate voice. In 2023, this approach won’t work; worse, it can severely damage the brand and company positioning.

Communications 78

Communications Leadership B2C LinkedIn 78

Bianchi Biz Blog

JUNE 1, 2023

Building on the resounding post-pandemic success of CES 2023, we present to you the top 10 reasons why CEOs, CMOs, and marketing and PR executives of automotive suppliers and mobility technology start-ups should make it a priority to participate in CES 2024, which is slated to run January 9-12, 2024.

Automotive 72

Automotive Mobile Technology Trade Shows 72

ImPRessions - Crenshaw Communications

MAY 11, 2022

Put this one on your calendar for 2023! From main stages for the keynote speakers, smaller “topic stages” for industry experts, or corporate masterclass learning sessions, DMEXCO offers a multitude of thought leadership opportunities. AdExchanger Programmatic I/O.

Conference 156

Conference Privacy Advertising Advertising 156

The Hoffman Agency

FEBRUARY 14, 2024

Chinese carmaker BYD sold more electric vehicles than Tesla in Q4 2023 ( Shutterstock ) On the communications front, the definition of what is “local” is undergoing transformation, encompassing cultural and political nuances. To reach the Chinese audience, a corporate WeChat account is an entry-level necessity.

Local 36

Local Government Banking Policies 36

Sword and the Script

DECEMBER 26, 2023

This year, we saw in-house teams get downsized and agency budgets get reduced. Authenticity tops metrics bloat and hope “The Merriam-Webster word of the year for 2023 is ‘authentic.’ ” ~ Khaner Walker , Senior Director, Corporate Communications, Syneos Health 16. Whitt , Author, ‘ PR Lessons Learned Along the Way’ 7.

Writing 198

Writing Communications Marketing B2B 198

Sword and the Script

JANUARY 17, 2023

Q&A: PR Agency Owner Started Making Homegrown PR Software; Today it’s a VC-backed Startup; Off Script No. International-based all-in-one PR software providers. Blog: Corporate PR Index: Two Cool New Indices Track Corporate Reputations and Risk Exposure to Misinformation [PR Tech Sum]. Internal communications tools.

Technology 93

Technology Software Resources Pitching 93

Sword and the Script

DECEMBER 28, 2022

It’ll be interesting to see if this remains true in 2023. Consulting firm Burton-Taylor International published a report finding annual spending on PR “media intelligence solutions” grew 14.7% Read more: Quick Summaries to 5 Surveys of PR and Corporate Communications. Research and surveys are the most valuable content in B2B.

B2B 122

B2B Marketing Survey Software 122

5W PR

JANUARY 31, 2024

Corporate PR: Manages the overall image of a tech company, including its values, culture, and achievements, to build a positive brand perception with stakeholders. Internal Communications: Ensures effective communication within the company, keeping employees informed about company developments and fostering a positive internal culture.

Technology 78

Technology Product Launch Crisis Management Case Study 78