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Trends impacting small businesses ahead of the 2022 holiday season

Agility PR Solutions

Despite rising inflation and fears of a recession, enthusiasm for supporting small businesses remains strong heading into the 2022 holiday season, new research from small biz digital marketing platform Constant Contact. Conducted by YouGov, […]. Conducted by YouGov, […].

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2022 digital marketing trends: Small businesses are capitalizing on social media

Agility PR Solutions

How are small businesses prioritizing their digital marketing? New research from design, marketing, and development firm directory Top Design Firms reveals that the main digital marketing goal of small businesses is expanding their brand awareness (19 percent) or generating more website traffic (19 percent).

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70% of small businesses will invest in social media advertising in 2022—where, and how much?

Agility PR Solutions

Compared to other mediums or channels, social media is relatively new in the advertising space, and small businesses see invaluable merit in investing in popular platforms. The post 70% of small businesses will invest in social media advertising in 2022—where, and how much?

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The State of Small Business Ownership for People with Disabilities

Institute for Public Relations

The National Disability Institute researched the challenges and opportunities for small business owners who have disabilities. Data were collected in 2022. … Continue reading The State of Small Business Ownership for People with Disabilities →

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Why many small businesses value social media over all other digital marketing channels

Agility PR Solutions

The post Why many small businesses value social media over all other digital marketing channels appeared first on Agility PR Solutions.

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11 proven ways to effectively use social media for PR in 2022

Agility PR Solutions

It never hurts brands and small businesses to incorporate social media into their marketing strategies. Having a direct connection with customers and the opportunity to grow business through informative content highlights […].

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Small Businesses Most Trusted to Make Changes in Advancing Equity

Institute for Public Relations

News and World Report examined Americans’ views on equity, discrimination, and how businesses have addressed these issues. 21-30, 2022. An online survey of 4,085 U.S. adults was conducted from Oct.