NewsWhip

FEBRUARY 8, 2022

Most of the stories dealt with death in some way or another, in a trend we’ve seen returning in the past few months, with the deaths of a number of widely beloved public figures, and this month that included Bob Saget, Meat Loaf, Howard Hesseman, and Sidney Poitier.

Facebook 145

Facebook Web Viral Sports 145

NewsWhip

NOVEMBER 2, 2021

CEO Paul Quigley invited NewsWhip’s Head of Research, Benedict Nicholson on the show again as a guest, after graciously hosting the August and June editions of the show, to discuss different types of brand crises mentioned within the company’s recent Crisis Q3 2021 report.

Crisis 78

Crisis Brand Branding Airlines 78

Prohibition

JUNE 27, 2023

million users in 2021. TikTok, with its immense reach and viral nature, offers luxury brands a unique opportunity to connect with consumers and create impactful digital experiences. ” Through TikTok, Lick shares DIY tips, trends, and ASMR-style packaging videos, showcasing its unique “peel and stick” testers.

Brand 71

Brand Branding Marketing Fashion 71

NewsWhip

FEBRUARY 2, 2021

Continuing our exploration of strategies for combating misinformation in 2021, we speak this Friday with Marshall Manson. He works closely with clients who must combat viral misinformation that targets their products, goals and permission to operate. Misinformation battlefields: Marshall Manson and the Brunswick Group. Watch webinar.

Groups 60

Groups Viral Strategy Trends 60

NewsWhip

JUNE 20, 2022

In 2021, Reuter’s Digital News Report showed that our European neighbors were increasingly active online, with 69% of Germans , 76% of Italians , and 78% of Spaniards sourcing their news from the web and social media. Facebook is one of the largest social media platforms in the world, raking in 2.91 billion users monthly.

Facebook 78

Facebook Newspapers Sports Television 78

PRSay

JANUARY 6, 2021

Right now, that advice is more crucial than ever as we begin 2021. Studies have shown anger to be the most viral emotion, but anger destroys and divides. Awe is the second most viral emotion. James Grunig and Todd Hunt’s “excellence theory” has long told us that, in public relations, listening is as important as speaking.

Communications 198

Communications Viral Fashion Public Affairs 198

Prohibition

MARCH 11, 2022

It’s also taken social media by storm and provided a great opportunity for brands to jump on the trend. A great example of how being reactive and jumping on social trends can provide great quality content. IKEA stood out for us too, by taking the trend and adding their own twist for a really successful piece of content!

Social Media 71

Social Media B2C Viral Trends 71

Communications Conversations

FEBRUARY 2, 2021

jlo (@JLo) January 24, 2021. Let’s just say it hasn’t exactly gone viral–at least not in a good way. This kind of approach is a big trend right now–and more importantly, it’s the right thing to do. The #LoveDontCostAThingChallenge STARTS NOW !!!! Can’t wait to see your renditions.

Social Media 78

Social Media Marketing Comparison Viral 78

Karen Freberg

JANUARY 14, 2021

Happy 2021! With the past few years – I’ve had to change and address items AS I AM IN THE CLASSROOM because of breaking news, new platform changes, and campaigns that went viral. We have a bit more now in 2021 to tie into current industry trends. TEN YEARS?! Where did the time go? From the positives (ex.

Social Media 88

Social Media Media Resources Creativity 88

Communications Conversations

FEBRUARY 2, 2021

jlo (@JLo) January 24, 2021. Let’s just say it hasn’t exactly gone viral–at least not in a good way. The #LoveDontCostAThingChallenge STARTS NOW !!!! Can’t wait to see your renditions. pic.twitter.com/z1YQRS2gjx. — Yeah, that reaction you’re having. That was the internet’s reaction a week ago, too.

Marketing 60

Marketing Comparison Viral Social Media 60

Buzzstream

JUNE 16, 2021

Louise (@louisevparker) May 7, 2021. me in 2014, from Appetite for Deconstruction, Lessons in Virality from Axl Rose. Trends & other breaking news: Did the piece feed into something else which was going on in the newscycle? Is there a broader trend or zeitgeist that your piece feeds into? A news event? Final thoughts.

Digital PR 160

Digital PR Film Instagram Writing 160

Prohibition

JANUARY 17, 2022

And with social media moving at lightning speed, effective crisis management by your social team can be the difference between a few negative comments and a viral boycott. Try to identify any trends in the comments. The Top Ten PR Crises of 2021. Look at which social media accounts it’s affecting. Public squabbles.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Victorious PR

FEBRUARY 16, 2023

By generating media coverage on industry topics and trends, a PR team can help establish your brand as an expert in the field and increase its visibility and credibility with potential customers. Online Presence There are various ways to get your brand or company to reach virality and have a strong online presence.

Brand 52

Brand Branding Training Viral 52

Victorious PR

FEBRUARY 16, 2023

By generating media coverage on industry topics and trends, a PR team can help establish your brand as an expert in the field and increase its visibility and credibility with potential customers. Online Presence There are various ways to get your brand or company to reach virality and have a strong online presence.

Brand 52

Brand Branding Training Viral 52

Victorious PR

FEBRUARY 16, 2023

By generating media coverage on industry topics and trends, a PR team can help establish your brand as an expert in the field and increase its visibility and credibility with potential customers. Online Presence There are various ways to get your brand or company to reach virality and have a strong online presence.

Brand 52

Brand Branding Publicity Training 52

NewsWhip

MAY 12, 2021

MAY 7, 2021 | 11:30am EST / 4:30pm GMT. How PepsiCo’s Creators League transforms trends into brand activations. How to find content and cultural trends | 4:41-5:03. And, I sit on the strategy team, and I am essentially half numbers and measurement and half culture and trends. Watch webinar. Read transcript.

Trends 78

Trends Brand Branding Reddit 78

Buzzstream

FEBRUARY 3, 2021

According to John Mueller , Google’s Senior Webmaster Trends Analyst, the update had a key focus on the relevance of an overall website’s content. We’ll begin with the format that I, along with the experts I spoke to, believe will be the most popular in 2021: Newsjacking/reactive campaigns. Newsjacking or ‘Reactive’ campaigns.

Digital PR 170

Digital PR Industry Strategy Film 170

NewsWhip

MARCH 31, 2021

MARCH 26, 2021. I mean, certainly even with a NewsWhip when it comes to tracking how stories start to go viral, seeing how that content is being engaged and shared. When a negative story breaks, is this something that’s really going viral? What happens when influence outshines advertising? Watch webinar. Read transcript.

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Advertising Advertising Data Reputation 131

Buzzstream

DECEMBER 17, 2020

Once you’ve clicked on that, choose the ‘Web’ option and type in the keywords for your concept e.g. ‘home decor trends’ before clicking ‘Search; You’ll then be shown all of the top-performing content for the subject area and can rank it by the total engagement by social media platform or overall. Catching missed coverage. Conclusion.

Digital PR 161

Digital PR Tools Pitching Film 161

NewsWhip

SEPTEMBER 16, 2021

As summer turns to fall we’re back with our latest edition of the Facebook publisher rankings for August 2021, identifying the publishers with the most engagement on Facebook for the month. . The top publishers of August 2021. The top articles on Facebook in August 2021. The top 25 publishers of August 2021.

Facebook 147

Facebook Analysis Viral Internal 147

Prohibition

AUGUST 5, 2022

Social media marketing is an ever-changing environment and keeping up with the latest changes and trends is essential, there’s been a lot happening in July! Reel template options are also being expanding to facilitate jumping onto trends easier. Take a look at our round up below: Instagram changes it video layouts .

Instagram 118

Instagram Social Media Video Facebook 118

Prohibition

MARCH 30, 2021

— Weetabix (@weetabix) February 9, 2021. This perfect piece of social content gave other brands like Specsavers, Tinder and even Google, the safe opportunity to hop on the trend and participate in what’s known as ‘brandter’. The viral tweet has now been liked over 130 thousand times and shared over 106 thousand times.

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Pharmaceuticals Retail B2C Social Media 62

Karen Freberg

FEBRUARY 2, 2020

However, it appears that Mr. Peanut (or VaynerMedia that was behind it) really tapped into all of the possible tactical elements of social media in the hopes of going viral. I seriously think Ryan, and his team, should host a masterclass on the new trends, expectations, and practices for marketing before the 2021 game.

Social Media 78

Social Media Analysis Media Viral 78

Buzzstream

MAY 19, 2022

You can also go with keywords like: YOUR INDUSTRY + trends. ” When we Google “coffee data,” I see NCAUSA’s National Coffee Data Trends Report. If I click on their website, the first thing I see is a Fall 2021 report. But, it’s not just “statistics” posts that work. YOUR INDUSTRY + data.

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Survey How To Reddit Pitching 91

NewsWhip

DECEMBER 22, 2021

For the final NewsWhip Pulse of the year, we discussed the news and cultural moments that resonated in 2021 through the lens of social engagement. Sports were the topic of conversation in the Summer of 2021, with the Tokyo Olympics, UEFA Euro 2020, the French Open, and Wimbledon all taking place. Q3 Athletes and corporate sponsors.

Sports 148

Sports Viral Corporate Analysis 148

NewsWhip

JUNE 23, 2021

JUNE 18, 2021 | 11:30am EST / 4:30pm GMT. Zach joins NewsWhip’s President and Chief Revenue Officer, Brett Lofgren, to discuss anticipating the needs of clients in infrastructure, including news coverage and social conversation trends in this space. Watch webinar. Read transcript. Zach Silber, Chief Innovation Officer, Kivvit.

Data 78

Data Media Analytics Energy 78

Buzzstream

NOVEMBER 10, 2020

You could have a contact list brimming with journalists, and a potentially-viral campaign, but if you hit send on a flat pitch don’t be surprised if you fail to get opens or coverage. The post How To Write A Pitch For Digital PR In 2021: A Complete Guide appeared first on BuzzStream. Pitches can make or break a PR campaign.

Pitching 164

Pitching Writing Digital PR How To 164

NewsWhip

MAY 27, 2021

May 21, 2021 | 11:30am EST / 4:30pm GMT. NewsWhip was a tremendous resource for us, not only to identify what conversations are happening in real time, but what might trend and peak in days and weeks to come. So, these insights really allowed us to get ahead of the trend and give our stories some meat and some sticking power.

Healthcare 78

Healthcare Storytelling Communications Local 78

Masters in Communications

FEBRUARY 12, 2022

The ownership of so-called "smart" televisions - those with internet connectivity and streaming services - was around 80% in 2021 (21). There is some concern that the media influences the agenda too much - stories that go viral don't always have merit, they are not always completely true. For years, analysts have predicted its death.

Ethics 52

Ethics Communications Print Television 52

NewsWhip

DECEMBER 21, 2023

We love to see how viral trends and news erupt on the internet, but at NewsWhip, we’re also working to understand what it all means, especially as our media ecosystem becomes more fragmented. Social media has been trending away from the monolithic ‘one big story’ for a while now.

Trends 78

Trends Social Media Community Viral 78

NewsWhip

FEBRUARY 10, 2021

The top publishers of January 2021 on Facebook. In terms of what went viral for the top publishers, there was, as usual, a variance across the top three, though perhaps less so this month than we have seen previously. . The top articles of January 2021 on Facebook . Engagement rose up again after a few months of decline .

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Facebook Web Viral Journalism 167