Prohibition

MAY 15, 2020

We’re just about halfway through 2020 and already a selection of PR crises have occurred. Some have taken place due to campaigns by PR and marketing teams not quite hitting the right notes and turning out very differently to how they originally planned. Let’s take a look at the top 11 crises of 2020 so far.

Crisis 71

Crisis Government Social Media Reputation 71

Stephen Waddington

JUNE 23, 2020

Creative, marketing and PR industry events have either been postponed or moved online for at least 12 months. There's no need for industry awards for at least 12 months. I've written up the winners across all categories. In any normal year, this week would see the start of the Cannes Lions International Festival of Creativity.

Creativity 78

Creativity Industry Crisis Management Sports 78

Maxim Behar

NOVEMBER 23, 2020

We were about thirty enthusiasts, PR, marketing and advertising specialists, mainly from Europe, but obviously there was a need to gather at a high level, because in just three years we were already 250 people from all over the world and the forum created its own life, again in Davos. Which businesses strengthened advertising market?

Crisis Management 83

Crisis Management Crisis Advertising Advertising 83

Prohibition

MAY 15, 2020

We’re just about halfway through 2020 and already a selection of PR crises have occurred. Some have taken place due to campaigns by PR and marketing teams not quite hitting the right notes and turning out very differently to how they originally planned. Let’s take a look at the top 11 crises of 2020 so far.

Crisis 62

Crisis Government Social Media Reputation 62

Sword and the Script

DECEMBER 20, 2022

Marketing and PR predictions aren’t merely forecasts, but often a reflection of our aspirations and perhaps advice – mistakes we’ve made we’d like to help others avoid. “Be Pay to pay, content grows; influencer marketing cools. “I d) Influencer marketing to cool off as far as the amounts of money companies are paying influencers.”.

Marketing 196

Marketing Content Marketing Data Social Media 196

PRSay

JUNE 9, 2021

In early May, the state of Massachusetts filed a lawsuit against Publicis Health for its work with Purdue Pharma, claiming its “unfair and deceptive” marketing practices helped fuel the national opioid crisis. based firm that specializes in crisis management and health care communications. A commitment to ethics.

Crisis 164

Crisis Ethics Publicity Marketing 164

Reputation Us

JUNE 28, 2021

Each year the Nonprofit Association of Oregon (NAO) and ReputationUs , an Oregon-based reputation management firm, offers one NAO nonprofit member with six-months of pro bono reputation management support (a $14,000 value) through the Nonprofit Reputation Program. Through the Program, Equine Outreach received: Reputation Audit.

Nonprofit 148

Nonprofit Reputation Crisis Management Training 148

Karen Freberg

FEBRUARY 2, 2020

It’s truly a special time for all of us to come together, watch some football, and as professionals in the marketing/PR/social media field, analyze and review all of the ads that came out before, during, and after the game. Hopefully they had a good crisis management plan in place!

Social Media 78

Social Media Analysis Media Viral 78

Reputation Us

SEPTEMBER 18, 2020

How Organizations Can Play Offense, Not Defense, When Preparing for the Next Crisis. Confession … our firm , which specializes in crisis response, didn’t see the crises of 2020 coming. CRISIS OFFENSE, NOT DEFENSE. Typically, when a crisis inflicts a company, leaders go on the defense. Who did, really?

Crisis 78

Crisis Real Estate Crisis Management Financial 78

Reputation Us

JUNE 28, 2021

Each year the Nonprofit Association of Oregon (NAO) and ReputationUs , an Oregon-based reputation management firm, offers one NAO nonprofit member with six-months of pro bono reputation management support (a $14,000 value) through the Nonprofit Reputation Program. Through the Program, Equine Outreach received: Reputation Audit.

Nonprofit 78

Nonprofit Reputation Crisis Management Training 78

Critical Mention

OCTOBER 15, 2020

As we enter the final quarter of 2020, now is the best time to make sure that your organization is as prepared as possible for the months ahead. Will you focus more on email marketing or will you shift to more social media campaigns? Here are a few things to keep in mind as we head into the next few months. Plan Ahead for 2021.

Tourism 186

Tourism Radio Travel Social Media 186

PRSay

JUNE 7, 2021

From a crisis-communications standpoint, a red team stress-tests an organization’s strategy by expanding the circle of feedback the plan receives. As communications professionals, we might see ourselves as perfectionists, but another set of eyes will undoubtedly reveal weaknesses in our crisis plans.

Crisis 161

Crisis Exercises Crisis Communications Reputation 161

Maxim Behar

JANUARY 31, 2024

Having couples of university educations, writing numerous of interesting business books, some of them bestsellers in the USA, accumulating huge experience in strategic consulting an crisis management, managing many international communications organization, Behar with no doubt now is one of the global leaders in Public Relations business.

Publicity 59

Publicity Crisis Management Leadership Hotels 59

Critical Mention

FEBRUARY 25, 2022

Revenue generation tactics needed adjusting and marketing strategies have been shifted to improve messaging to their audiences in a time when digital communications and influencer marketing are more important than ever before. Senior Marketing Manager, Critical Mention. SCHEDULE A DEMO. Priscilla Osorio.

Brand 126

Brand Branding Storytelling Analytics 126

Prohibition

JANUARY 14, 2022

Regardless of the size of your business, creating a PR crisis plan will help you stay on message and control the response to any situation that puts your business at risk. The following are 11 steps you can take to create a solid PR crisis plan: 1. Set up a PR crisis management team.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Reputation Us

OCTOBER 27, 2021

According to a widely cited study by the World Economic Forum, reputation accounts for more than 25 percent of a company’s market value. In April 2020, Texas ice cream maker Blue Bell Creameries paid $60 million to settle a derivative shareholder suit related to a deadly 2015 listeria contamination. BAD REPUTATION EXAMPLE.

Reputation 88

Reputation Financial Telecommunications Employee 88

Reputation Us

DECEMBER 9, 2020

In 2020, organizations like credit unions, which are rooted in their communities, have had to confront issues that may not have been part of their 2019 strategic plans, from the pandemic to natural disaster and civil unrest. As Winston Churchill once famously advised, “Never let a good crisis go to waste.” BE THE GUIDE.

Reputation 88

Reputation Brand Branding Crisis 88

Critical Mention

NOVEMBER 7, 2019

If people like a product/service and write positive reviews online (either in a blog or social media), it will most likely influence others who come across the product/service” How Do You See PR Evolving in 2020? Make sure you have the right tools to take on 2020. Priscilla is the marketing coordinator for Critical Mention.

Communications 81

Communications Crisis Communications Media Crisis 81

Reputation Us

OCTOBER 27, 2021

According to a widely cited study by the World Economic Forum, reputation accounts for more than 25 percent of a company’s market value. In April 2020, Texas ice cream maker Blue Bell Creameries paid $60 million to settle a derivative shareholder suit related to a deadly 2015 listeria contamination. BAD REPUTATION EXAMPLE.

Reputation 78

Reputation Financial Telecommunications Employee 78

Critical Mention

AUGUST 7, 2020

Naming a Chief Technology Officer comes at a pivotal time for Critical Mention, as the company plans to follow the release of the Media Contact Database with several other exciting feature releases during the second half of 2020 and early 2021. About Critical Mention.

Technology 125

Technology Television Analytics Radio 125

NewsWhip

OCTOBER 21, 2020

It’s called Crisis Dashboard , and it will enable both communicators and journalists to unpack, in real time, all the public dimensions of any acute news event. The Crisis Information Gap. According to Gartner’s 2020 survey , CMOs, who once sought brand awareness above all else, now seek positive brand perception and trust.

Crisis 158

Crisis Reddit Reputation Tools 158

Sword and the Script

SEPTEMBER 19, 2022

They polled 123 respondents including people in PR, investor relations, marketing – and also security analysts and investors. This is something I’m seeing in other vertical markets too. Some “77% say perceptions of the role of communications as a strategic business driver changed within their organization during 2020.”.

Survey 81

Survey Corporate Communications Financial 81

Maxim Behar

SEPTEMBER 5, 2021

Advertising agencies usually work with marketing directors, digital agencies, most often with brand managers or lower-level professionals. In the past, crisis management was very easy. To react quickly, you need to be perfectly prepared and go through often crisis management trainings.

Meeting 98

Meeting Advertising Advertising Agency 98

NewsWhip

OCTOBER 20, 2021

Engagement is a term that can cause confusion for marketers and comms professionals, largely because it can be hard to articulate exactly what it means and how it can be useful. The importance of measuring both media interest and the engagement it generates is evidenced by examples like the below from our Q2 crisis report. .

Measurement 78

Measurement Media Crisis Crisis Management 78

Reputation Specialist Michael Toebe

JUNE 12, 2021

Waltz, a past president of the Public Relations Society of America, Professional Society for Public Affairs and Issues and Crisis Management. All is not lost however as to his marketability, Waltz says. “If Yet sometimes that approach has worked, giving people confidence to continue pursuing it as default behavior and strategy.

Reputation 59

Reputation Crisis Management Crisis Public Affairs 59

Maxim Behar

MAY 12, 2021

Maxim too was awarded the Best PR professional in Europe in 2020. Entering the PR Business Remembering the words of Winston Churchill, “ You can achieve a lot of things with journalism, but you must know when to quit ”—Maxim quit journalism as the managing editor of the largest then Bulgarian newspaper “Standard”.

Leadership 52

Leadership Groups Journalism Hotels 52

Maxim Behar

JANUARY 24, 2022

We also provide services such as social media development, content management, creating visuals, and more which keeps updating every week. Home-based offices brought a somewhat alienated business environment, leadership rules, and management styles. Soon we were able to take the right management decisions and start consulting clients.

Ethics 52

Ethics Creativity Leadership Crisis Management 52

Maxim Behar

DECEMBER 4, 2021

Were you ready, were your clients ready for the crisis? - What happened is something more than a crisis and no one was ready for it. What are the main differences in your way of working before March 2020 and after? - The projects in crisis communication and digital marketing are dominating. Of course not.

Newspapers 52

Newspapers Crisis Meeting Crisis Management 52

Landis PR

JANUARY 3, 2022

Following the 2020 pandemic, 2021 continued to surprise us in both good and bad ways. Like 2020 and 2021, 2022 will be a year of great uncertainty. There is no doubt that public relations – which carries roots from the journalism side of the industry, now touches marketing, e-commerce, social media, digital outreach and more.

Trends 52

Trends Trade Shows Agency Communications 52

Konnect Agency

APRIL 20, 2021

Make sure to designate, specifically, which events fall under each crisis tier, so there is no second-guessing when the moment strikes and who should respond. As we learned in summer 2020, a brand’s social and digital channels are just as susceptible to crises and cannot be ignored when crisis planning.

Crisis 52

Crisis Brand Branding Crisis Communications 52

Maxim Behar

DECEMBER 4, 2021

Were you ready, were your clients ready for the crisis? - What happened is much more than a crisis and no one was ready for it. What helped us is that we in the company are experts in crisis management and just for a day or two we succeeded to work out a strategy how to deal with this one. Of course not.

Social Media 52

Social Media Meeting Groups Analysis 52

Solo PR Pro

DECEMBER 15, 2020

Susan Stoga is the principal and co-founder of Carson Stoga Communications , a firm focused on brand growth and protection, celebrating its 20 th anniversary in 2020. Additionally, she serves as crisis counsel to several public relations and marketing firms across the country.

Crisis 66

Crisis Insurance Insurance Banking 66