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How To Pick The Right PR Firm In 2017

ImPRessions - Crenshaw Communications

Others want to maximize a product launch or mitigate reputation damage, while still others may simply want to attract funding from VC companies. What is the product launch timeframe? The post How To Pick The Right PR Firm In 2017 appeared first on Crenshaw Communications.

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The Perfect Pair: How to Use Events to Amplify Major Company Announcements

Cision

Product Launch. Rolling out a new product at a trade show creates excitement which generates more booth traffic and, therefore, draws in more audiences to experience the product at the booth. Fully experiencing a product or service also reduces the chances of writers misrepresenting your new offering.

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4 PR Lessons From the Way Popeyes Launched Its Popular New Chicken Sandwich

PRSay

For PR pros, tens of millions of dollars may not be a realistic goal for a social media campaign, but it is a good demonstration of how a product launch combined with an exciting social push can drive big results for a client. And at MediaSource , driving big results is what we’re all about. Find opportunity when plans change.

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Should Livestreaming Be a Part of Your Social Strategy for 2017?

Beyond PR

Product demos. Product launches. As it pertains to brands, here are some strategies that are successfully attracting audiences: Question and answer sessions with a company representative. Streaming live events. Takeovers by influencers. You’re really only limited by your own creativity.

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Defining Your PR Goals for your Brand Campaign

Mora Communications

Establishing a new business or product launch. Keep in mind, the more concise, specific and targeted you are in creating and launching a PR campaign, the more successful the campaign will be. Increasing sales. Receiving funding or investment. Targeting a particular market sector. Establishing yourself as an expert in your field.

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The Future of Twitter

The Proactive Report

Business Insider and its two sister publications attracted more than 6 million video views on Twitter in January 2017, a significant increase from the 1 million number six months ago. His tweet about a new Tesla product launch resulted in a $900 million increase in value. Source: Forbes.com).

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Be Relevant: 21 Media Relations Insights From 3 Surveys Polling 3,000+ Journalists [UML]

Sword and the Script

The full report is a quick and easy read: The State of Journalism 2020 by Muck Rack b) Survey of 3,253 journalists by Cision Cision also has an annual survey of journalists, which they use to produce a report called the State of the Media (here are my notes from editions in 2019 , 2018 and 2017 ). 542 from the U.K. and 348 from Canada.

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