ImPRessions - Crenshaw Communications

MAY 18, 2018

In 2016, Apple’s CEO Tim Cook took a controversial stand (on its news site and in TV interviews ) against the U.S. CEO Marc Benioff’s outspoken leadership on the topic of management always goes hand in hand with the Salesforce story – making him an outstanding CEO brand evangelist. Over 1400 people ventured in to see how locals live.

Brand 149

Brand Branding Storytelling B2B 149

Wadds Inc.

JULY 6, 2022

billion in 2016 (Public Relations and Communications Association, 2016). Participants responded to questionnaires with the results aggregated and shared with the groups for up to four rounds. To build and enhance organisational reputation. To offer organisational leadership. To provide contextual intelligence.

Publicity 72

Publicity Ethics Training Education 72

PR in High Definition

OCTOBER 26, 2020

It is the term used to describe the public denouncing of the behaviour or beliefs of a person, group, or business via online platforms and the act of calling for others to acknowledge and engage with them no longer. You may remember Taylor Swift famously being cancelled by Kim Kardashian in 2016, for example.

Groups 62

Groups Employee Leadership Examples 62

Communications Conversations

MARCH 29, 2019

A North Minneapolis native, Tess excelled in her journalism program at Drake University, during which she presided over the Coalition of Black Students and interned in business development with The Integer Group and in marketing/group sales with Iowa Events Center. Jordan has a true passion for communication and sports!

Social Media 128

Social Media Agriculture Marketing Media 128

Ethical Voices

MAY 8, 2023

And we look at your leadership and reputation. When we do the reputation review, we look at a couple of things when an organization we are considering has run into an issue. We’ve been helping companies measure their ethical culture since 2016. We look at governance practices. When we last spoke it was about 180.

Ethics 70

Ethics Training Financial Survey 70

ImPRessions - Crenshaw Communications

AUGUST 6, 2021

In B2B public relations , there’s a lot of talk about thought leadership. So, what’s magical about thought leadership? It was an economist, Joel Kurtzman, who is actually credited with popularizing “thought leadership” in business circles. or change. We see it in first-mover companies as well.

Leadership 398

Leadership B2B Community Viral 398

Ethical Voices

MAY 6, 2023

And we look at your leadership and reputation. When we do the reputation review, we look at a couple of things when an organization we are considering has run into an issue. We’ve been helping companies measure their ethical culture since 2016. We look at governance practices. When we last spoke it was about 180.

Ethics 52

Ethics Training Financial Survey 52

PR Conversations

FEBRUARY 28, 2018

Source: Chartered Institute of Public Relations (CIPR) State of the Profession Report (2016). Analysis based on interviews with 40 CEOS highlights that “CEOs frequently return to the idea that communication directors urgently needed to enhance their core leadership skills. Source: VMA Group Report: Inside Insight (2017).

Training 65

Training Ethics Data Analysis 65

Sword and the Script

AUGUST 22, 2017

I am currently Group Vice President, Social Engagement and Digital Content at Ruder Finn and I am a member of NYU Stern Executive MBA class of 2018. 2) The 2016 PR Week salary survey indicated about one-fifth of PR pros have earned an MBA and the numbers are trending up. That’s a heavy load. It is not easy but it is well worth it.

Internal 70

Internal International Interviews Trends 70

Sword and the Script

DECEMBER 26, 2023

This combination, when successfully executed, will bring firm confidence in and deep respect for the communications function within organizations and in external client service.” ~ Hinda Mitchell , President and Founder, Inspire PR Group 2. There’s no point in building a reputation if the startup is facing an existential threat.

Writing 194

Writing Communications Marketing B2B 194

Sword and the Script

DECEMBER 20, 2022

In-house and agency teams will be hard at work supporting Chief Information Security Officers (CISO) with messaging that convinces their leadership colleagues and board of directors that preparing for cyber-attacks is critical. Hinda Mitchell , President and Founder, Inspire PR Group . Nikki Little , Senior Vice President, Franco.

Marketing 190

Marketing Content Marketing Data Social Media 190

PRSay

OCTOBER 21, 2022

But in 2016, after a public feud involving rapper Kanye West and his then-wife, Kim Kardashian, Swift’s plans for her next album slammed to a halt. Swift delayed her album release by a year, and during that time, she rebuilt her reputation to where the public desperately anticipated her next move. Don’t get discouraged; get creative.

Strategy 157

Strategy How To Video Reputation 157

Sword and the Script

DECEMBER 26, 2017

In the process of building this piece, I tried to group these into categories people might find helpful. 5) Thought leadership builds trust and drives sales. 82% of respondents to an Edelman study “said thought leadership has increased their trust in a vendor organization.”. Thought Leadership Influences Sales ).

Content Marketing 124

Content Marketing SEO Social Media Marketing 124

PRSay

OCTOBER 12, 2016

In today’s digitally-fueled world, the tiny spark of a crisis can erupt into a massive fire overnight, leaving a corporate brand and reputation in a heap of smoldering ashes. For every enterprise, brand or organization, a crisis always looms as a persistent — yet inevitable — threat on the horizon. Sign up here.

Big Data 60

Big Data Crisis Communications Data Crisis 60

Communications Conversations

AUGUST 31, 2018

Jay Olstad, senior video producer & script writer, United Health Group. I was most recently an anchor/reporter at WHO-TV in Des Moines, from 2005-2016. For the brands that think they don’t need the press, I will say this: owned and paid media can only take your reputation so far. The short answer is family.

Media 112

Media Journalism Report Video 112

PR Conversations

MAY 9, 2017

Which real, historical or fictional person or brand would you like to give a reputation makeover? Lately, I’ve been enjoying intimate discussion groups more and more, especially as my schedule gets more hectic. It’s from a talk given by American General Mark Welsh where he says, “Leadership is a gift, given by those who follow.”.

Energy 53

Energy Measurement Internal International 53

ZudePR

JUNE 6, 2016

New habits were formed and reading Cal Newport's book Deep Work: Rules for Focused (sic) Success in a Distracted World (2016) crystallised my thinking. The lessons were largely "by example", but his integrity and leadership made a distinct impression on me. #12: If I had my way, I’d get rid of the CC button and I’d ban email groups.

Writing 114

Writing Social Media SEO Blogging 114

ImPRessions - Crenshaw Communications

MAY 10, 2016

According to research by Global Strategy Group , public opinion favors corporate engagement on political and social issues. The 2016 GSG survey lists those with the top three “polarization scores” as Donald Trump’s immigration position, marriage equality, and the Confederate flag. Age and demographics matter, too.

Healthcare 120

Healthcare Employee Study Policies 120

PRSay

APRIL 22, 2021

The bulk of this loss comes from stock market volatility stemming from financial disinformation campaigns, but the widespread proliferation of misinformation has also forced companies and organizations to increase spending on reputation management, brand safety, employee health and wellness, and crisis communication efforts.

Financial 192

Financial Reddit Advertising Advertising 192

MaccaPR

MARCH 7, 2016

It’s not surprising that a 2016 survey of print, television and digital journalists by TEKgroup found that 80 percent of the reporters said it was “very important” or “important” for a company to have an online newsroom and 92 percent of journalists said they’d find an online newsroom useful. Do’s and Don’ts of a Successful Online Newsroom.

How To 48

How To Media Print Real Estate 48

Sword and the Script

DECEMBER 11, 2018

Partners who choose to not ‘just operate’ or be ‘me too with best practices,’ but rather choose to take an ‘innovative’ sales and marketing leadership approach. It will be replaced by people-based marketing that is purely opted-in by every target-group customer, and not disguised or forced opt-ins.”. – Pavan R.

Social Media 93

Social Media Marketing Media Creativity 93

Stephen Waddington

SEPTEMBER 29, 2021

The PRCA was started by a group of CIPR members in 1969 who wanted to create an organisation to address the specific needs of agency owners. It won’t happen, in fact the issue quickly becomes dismissed in CIPR communities because of deeply entrenched views and the PRCA’s assertive industry leadership. View Can we press release that?

Industry 153

Industry Publicity Agency Community 153

Sword and the Script

DECEMBER 15, 2020

I’ve grouped all predictions this year into categories, which is an effort to make it easier to read: Marketing predictions. Conversations are shifting from seeking PR value through thought leadership, brand and influencer building to ‘how can your PR effort help me convert leads and feed new business’? My own predictions.

Marketing 169

Marketing Employee Content Marketing Training 169

Flatiron Communications

NOVEMBER 28, 2018

Rather than come clean quickly with the facts as they knew them when they knew them, The Times alleges that Facebook’s leadership purposely misled the public (and its own board) in an effort to downplay the depth of the Russian breach of its global social influence platform. disregarded the core tenets of crisis PR. But the damage was done.

Facebook 44

Facebook Public Affairs Crisis Crisis Management 44