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The corporate blog makes a major comeback in 2020

Communications Conversations

Since it’s 2020 and everything sucks, allow me to take you back to 2015. But, companies still had to communicate important updates with many different external audiences. Companies were called out in an attempt to drive change across corporate America. Instagram was the hot social media network. Facebook was purring along.

Corporate 139
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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

c) More companies create their own content and channels to reach audiences instead of traditional media channels. d) Influencer marketing to cool off as far as the amounts of money companies are paying influencers.”. We’ll see more companies hire copywriters to ensure narratives remain consistent.”. “I see a few things.

Marketing 196
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#measurePR Recap (July 2015): Internal Communications

Waxing UnLyrical

As did Martin Waxman : A2-This may be jumping ahead but I think it’s important for internal comms to take an employee-first approach #measurepr. A5 Agree with @shelholtz PR also needs to work with HR to foster employee connectivity, empowerment, and engagement #measurepr. ’ #internalcomms #measurepr. See you all there!

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The Results Are In! 2015 Solo PR Pro Compensation Survey Insights Report

Solo PR Pro

To study these questions and more, Solo PR Pro conducted a survey in August/September 2015 and partnered with Dr. Timothy Brezina to conduct advanced statistical analysis of the data (notes on methodology follow this report). The majority of respondents see income trending upward (year-to-year, 2013 to 2015). Client Size.

Survey 40
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Unicorns, Upscaling and the State of Massachusetts Technology

Shift Communications

First is that per Fortune, we’re in the age of unicorns , pre-IPO companies with at least $1 Billion valuation. ” and are we in a pre-bubble environment, with Bill Gurley and others stating many people are happily working away at companies that might not survive. 587 mergers and acquisitions of Massachusetts companies (vs.

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The 2 Types of Social Network to Navigate for Social Listening

Cision

As of January 2015, more than 2 billion people spend a little over two hours on their social media accounts each day. Social conversations can help develop sales leads, improve customer service and highlight employees’ acts of kindness, but only if brands know how to listen closely to what their audiences are saying.

Pinterest 120
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Case Study: Bauer

NewsWhip

Company Size. 1,000+ employees. NewsWhip client Bauer Media, one of the UK’s influential media brand networks, had a strategic problem to solve at the start of 2015 in its Radio division. When we talked more about what the local and national audiences were talking about, we got a really strong response.” CASE STUDY.