Communications Conversations

DECEMBER 8, 2022

But then moving to agency for a couple years before transitioning to Sleep Number, which is where I first met Anna. Interesting jobs along the way : Worked in social, SEO and SEM in the early days at Risdall (where I first got to know Holly). Starting at the White House I’m sure was pretty darn interesting. Holly Spaeth.

Marketing 60

Marketing Leadership Creativity Internal 60

ZudePR

JANUARY 21, 2016

You want to learn more about digital marketing and SEO. Content marketing had been mushrooming and seemed to explode as 2013 turned into 2014. When it came to small business marketing, digital marketing, SEO, PR, media relations, crisis management, Glasgow no-one would curate better content than me. You want to learn.

Digg 104

Digg SEO System Reddit 104

Bianchi Biz Blog

SEPTEMBER 26, 2022

In 2013 a friend suggested we start an automotive site for women and I declined; I didn’t see the automotive market as very friendly toward women. But in doing my homework I was struck by the disconnect between the number of cars women purchase and the media dedicated to this pursuit.

Meeting 74

Meeting Automotive Media Journalism 74

Contently - Strategy

APRIL 10, 2019

In 2013, Andreas Johansson launched a new vodka for a celebrity who knows a thing or two about controversy. A post shared by Dennis Rodman – Bad Ass Vodka (@badassvodka) on Dec 3, 2013 at 12:11pm PST. “I think we launched Bad Boy Vodka right as he was coming back from his second trip to North Korea,” Johansson said.

Company 78

Company Marketing Education Data 78

PR 20/20

NOVEMBER 22, 2016

A 2013 study found that 43% of local listings are wrong with errors in business name, phone number or address. Note: PR 20/20 is a Yext agency partner, but other players in the field include MozLocal and Universal Business Listing. And my local hangout isn’t alone in this regard. The Downfall of Inaccurate Listings.

Local 40

Local Software Engineering Web 40

Stuart Bruce

SEPTEMBER 14, 2015

The Public Relations Consultants Association (PRCA) has revealed the findings of its Digital PR Report 2015, with insights across the following key areas: In-house budgeting for blogger outreach continues to grow and PR agencies increasingly entrusted with this work. Unfortunately, it’s also where many agencies PR are weak.

Digital PR 60

Digital PR Training Report Social Media 60

PR 20/20

FEBRUARY 6, 2020

Overview: First started in 2013, This Old Marketing is THE podcast for content marketers. In this narrative podcast, Buffer explores the history and approach of an agency that’s helped launch or expand some of the world’s most unexpected and iconic brands, like quip, Harry’s, SmileDirectClub, and Warby Parker. Where to start: 1.

Marketing 74

Marketing Conference Content Marketing Agency 74

5W PR

NOVEMBER 23, 2021

Influencer Marketing is SEO Friendly. A good influencer strategy could ensure that businesses get more organic traffic to their website through SEO too. Instagram closed out 2017 with what it called “the biggest changes to profiles on Instagram since 2013,” according to a company press release. They weren’t wrong.

Instagram 158

Instagram Publicity How To Social Media 158

ImPRessions - Crenshaw Communications

MARCH 10, 2017

For a PR blog like ours, it might be a new wrinkle in the ongoing conversation about the dearth of women in PR agency management , or a sudden brand crisis like the bad press Uber has received of late. For a primer on keyword selection for SEO, have a look at this article.

Blogging 136

Blogging Writing Engineering Analytics 136

Journalistics

SEPTEMBER 10, 2021

It is the hot topic for 2013, as brands look to leverage great content to expand their reach, drive more engagement or improve their search engine rankings – to name a few. Brands have never cared more about content marketing. Don’t believe me? It’s great, isn’t it?

Content Marketing 52

Content Marketing Marketing Analytics Resources 52

The Hoffman Agency

MAY 1, 2017

We learned earlier this month that The Holmes Report named us one of five finalists for Tech Agency of the Year in the U.S. Beyond looking at the numbers like top-line revenue and year-to-year growth, they also take a qualitative dive into each agency. Does the agency’s work stand out as extraordinary? Our staff works damn hard.

Industry 28

Industry Storytelling Agency SEO 28

Sword and the Script

AUGUST 5, 2014

Such reporting is expected on a monthly basis as respondents, “reported marketing metrics to their CEO and leadership teams at least monthly, up from 55% in 2013.”. Second, a good SEO should be able to help you establish goals in analytics for measuring this activity. PR Measurement Isn’t Quite the Same.

Measurement 118

Measurement Analytics Tools SEO 118

MaccaPR

JANUARY 6, 2015

Just as we did in 2013 with " PR and Social Media Counsel from MaccaPR''s Most Popular Posts ," we''re now taking a look back at the most successful recent posts on MaccaPR, according to our readers. If you aren''t already, please become a MaccaPR subscriber today (form is at the top of the page). Maccabee Public Relations.

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

Journalistics

MARCH 2, 2013

Three months from now, the class of 2013 will walk across the stage to collect their diplomas and immediately have a panic attack when they realize it’s time to look for that first job out of college. Ideally, with agencies or larger organizations. That’s something I wish I had done (I started my first job the day after graduation).

Pinterest 52

Pinterest Writing Interviews Social Media 52

ZudePR

MAY 31, 2015

You work in public relations, SEO, content marketing or social media marketing. So I jotted down a list of PR/digital/SEO/content marketing influencers. An experienced PR agency CEO, Jeff is a publisher, editor, and blogger at The PR Coach. Sarah Hall is managing director of PR and marketing agency Sarah Hall Consulting.

Communications 81

Communications How To Blogging Content Marketing 81

Sword and the Script

DECEMBER 12, 2017

Lou Hoffman | The Hoffman Agency. Also see: The Benefits of Being a Good PR Agency Client; Off Script #18: Rich Young. Agencies and professionals that adopt some of these new tools will get the competitive edge.”. December 2013: Focusing on a Few 2014 Content Marketing Predictions. Rich Young | Student Transportation Inc.

Marketing 101

Marketing Content Marketing Crisis Management Data 101

Sword and the Script

DECEMBER 11, 2018

There’s something in here for every discipline of marketing – be it strategy, PR, content marketing, SEO, digital, social media, customer marketing, and so much more. It’s a list worth perusing carefully because there are real gems in here from CMOs, agency leaders and many consummate professionals. 7: Lou Hoffman.

Social Media 90

Social Media Marketing Media Creativity 90

The Resolution Blog

AUGUST 1, 2019

The documentary outlining communications agency, Cambridge Analytica’s involvement in the Brexit and Trump campaigns. Over my 17 years in PR, SEO, digital marketing and now software services I’ve picked up a lot of knowledge in digital communications. They described themselves as the world’s leading data-driven communications agency.

Ethics 120

Ethics Publicity Data SEO 120