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The top 10 most-read blog posts on Sword and the Script in 2023

Sword and the Script

The content readers viewed the most were largely about the topics of generative AI in PR and marketing – with a touch of Twitter and a sprinkle of marketing budgets In 2008 I came home from a long deployment to find the PR and marketing world had changed. Blogs were raging. Social media was blossoming. That’s of course what I did.

Blogging 115
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The sunsetting of one of Minnesota’s most successful all-time blogs–the MN PR Blog

Communications Conversations

If you’ve worked in the PR industry in the Twin Cities for any length of time, you’ve probably heard about or visited, the MN PR Blog. In fact, to my knowledge, the MN PR Blog was one of the first PR blogs in the entire country! The blog was founded and managed by Ryan May. Since, 2003, to be exact.

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Reflexivity Memo on PR practice from craft skills to education. A case of ‘plus ça change, plus c’est la même chose’.

PR Conversations

As a passionate advocate of reflective practice and lifelong learning, it’s always useful to look back at my previous writing/thinking. Then, please return to read this Reflexivity Memo inspired by Jim’s answers to the questions that I posed in 2008: Q9.

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Communicating with Creativity not C.R.A.P. with Beth Nyland on Growing Social Now with Barbara Rozgonyi

wiredPRworks

Beth is also a daily practice junkie who takes on insane creative challenges, like writing a poem or drawing a picture every day for a year. Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities. Connect with Beth Nyland. .

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3 Customer-Focused Ideas for Generating Content on Social Media

Solo PR Pro

They’re typically fairly overworked — too many responsibilities to focus all that much on the writing/creation process. They’re typically asked to do a variety of tasks–from community management to reporting to yes, writing. A version of this post appeared on Arik Hanson's blog. It has been republished with permission.

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Uncertain Times: 12 Resources for Solo PR Pros

Solo PR Pro

Our blog archives from 2008 during the financial crisis and recession still offer some pretty solid advice, even more than a decade later. ). 5 Solos Share Best Practices for Writing a Compelling Proposal — Part of winning new business is writing proposals. It's totally normal — I know I've been there myself.

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What Are the New Rules of Marketing and PR?

wiredPRworks

In 2007, David mentioned my fledgling blog wiredPRworks in his book, “ The New Rules of Marketing and PR.”. Thanks to David for writing the book, including me in the first one – such an honor!, In 2008, Barbara and David met IRL in Chicago when he offered a free ticket to a conference on twitter. How did they meet?

Marketing 118