The Proactive Report
OCTOBER 30, 2023
These PR and marketing trends can help you thrive in 2024. The trick to getting good content from an AI service is to learn how to write excellent prompts. Give it an identity to write from, a tone of voice to use, and enough context about the topic so that you get a great response back. Optimized AI content wins every time.
ImPRessions - Crenshaw Communications
AUGUST 4, 2023
But I do know something about interviewing experts, which is often the basis for B2B comms writing. SMEs are a valuable resource When you’re writing to advocate on behalf of a third party, as PR teams often do, you must lay out the strongest possible argument in the first draft. Check relevant trade publications.
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NewsWhip
NOVEMBER 3, 2022
Her team of 25 editors is so dialed into social media that a key part of their job is to suggest story ideas based on topics they see trending online. NewsWhip, which provides critical online insights – including how stories are trending and whether posts could go viral – that Silva and her colleagues can’t find anywhere else.
Business Wire
MARCH 20, 2018
Earlier this month Business Wire hosted 5 reporters from leading digital publications for a discussion about millennial media myths, trends, audiences and their top engagement platforms. If we don’t want to write it, no one’s going to want to read it,” Loudenback said. Buzzfeed looks at analytics and finds what is trending on the site.
ImPRessions - Crenshaw Communications
OCTOBER 11, 2018
told the story of the troubled relationship between the founders of Reddit, their departure from the company and eventual triumphant return. It’s a riveting story, and is part of a recently published book about Reddit – that itself being another tactic for differentiation. Write the book on it. Last month, Inc.
The Resolution Blog
NOVEMBER 1, 2015
An idea can come from anywhere and we like to think that inspiration can spark on a trending news item or piece of content from anywhere across the web. We keep an eye on news stories and trending content in order to tap into conversations online and in the media. Any interesting set-up or working spaces?
NewsWhip
JANUARY 9, 2020
Launched towards the beginning of this year, OneZero attracted a lot of writing talent very quickly, and has since focused on producing interesting and engaging long-form content about the tech and science space. . Last year it was Reddit, this year it’s TikTok. In 2018 that took the form of building a community around Reddit. .
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