PR 101: How to Pitch The New York Times
Cision
JANUARY 22, 2016
Here’s a few themes we’ve complied when pitching one of the toughest, yet most desirable outlets: The New York Times. It may interrupt them in the middle of writing a story, or worse, prevent them from taking a call with a hot news tip. Radio silence is common, and can be a telling response in itself. Don’t call.
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