PR Insiders

MAY 7, 2021

A store advertises its Memorial Day sale with a mammoth two-page newspaper spread and the store’s foot traffic either goes up or it doesn’t. When we talk about the media, we think of newspapers, magazines, TV, and radio. Did numbers jump after a trade publication article, but not after a newspaper op-ed? Case closed.

Data 78

Data Newspapers Analytics Measurement 78

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

Holmes Report – Echo Chamber Podcast. The Holmes Report blog is written by the staff of the Holmes Report, which bills itself as “the authoritative voice of the global public relations industry.” Industry or Workplace Blogs. ” The blog is a reliable source of macro PR information and industry trends.

Blogging 170

Blogging Writing Creativity Storytelling 170

Landis PR

APRIL 12, 2021

How is reporting different at newspapers, TV and wire services? Live reporting is unscripted — it doesn’t go through a copy editor. Spoken words and video must match, so reporters either have to write/talk to the video or find a video that matches what they’re saying. Oh, where to start?

Meeting 98

Meeting Media Print Enterprise 98

Doctor Spin

OCTOBER 16, 2023

But as the digital landscape evolved, so did PR. Social media, blogs, podcasts, and other online channels presented new opportunities for communication.

Digital PR 83

Digital PR SEO Engineering eBook 83

Newsfile

FEBRUARY 28, 2024

Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands. What is ESG Reporting? ESG (Environmental, Social, and Governance) reporting involves disclosing an organization’s performance in these areas. How Do You Pitch the Media ?

Viral 52

Viral Crisis Communications SEO Reputation 52

HMA Public Relations

DECEMBER 16, 2020

Today’s #MediaMonday comes to us from Ellen O’Brien, reporter and photographer at the Jewish News. Since I also loved reading the newspapers and magazines that my parents kept around our house (the Arizona Republic, The Atlantic, The Economist), I decided to pursue journalism – and here I am! So, Ellen, time to share! Favorite color?

Local 52

Local Pitching Community Journalism 52

MaccaPR

JULY 8, 2015

Oh, and formerly a WCCO Radio talk show host and KFAN-AM Radio news director. I illustrate this for people with my hands: If you only get your news from newspapers and TV, hold your hands six inches apart – that’s all the news you’re getting. That kind of PR pitching reveals a shot-gun approach. Star Tribune ’s.

Interviews 48

Interviews Radio Journalism Newspapers 48

Beyond PR

JANUARY 9, 2017

PR includes the creation and distribution of information, primarily in the form of stories, published or broadcast by mass media such as newspapers, magazines, television, blogs, podcast and radio. Her clients have been featured in O Magazine, US News and World Report and Time. . “No” is sometimes good.

Nonprofit 40

Nonprofit Television Radio Newspapers 40

Sword and the Script

MAY 9, 2017

3) Snakes do Drive Time Radio. What we learned along the way was that it also had the potential for broadcast radio as well. So, in the wee hours in the morning, we drove from downtown DC to the area radio stations in Gaithersburg, Md. for drive time morning radio. The PR Stunt that Saved Batman for Generations.

Publicity 86

Publicity Radio Crisis Crisis Communications 86

Beyond PR

APRIL 8, 2016

And most reporters will tell you that they are overburdened and overwhelmed, as immediacy is sometimes prized above all else. If you don’t demonstrate relevance instantly, your press release and pitch risk missing the mark, says Mike Sharp ( @Sharp208 ), a former journalist turned PR pro. Reporters change beats often, too.

Communications 40

Communications Media Pitching Radio 40

Burrelles Fresh Ideas

APRIL 2, 2024

Interestingly, MRI-Simmons reports that while more than 80% of 100+ national magazines have lower readership than they did 10 years ago, nearly 90% of those magazines have maintained or increased readership over the past two years. And keeping in mind that a lot of news on social media originated with a reporter or media outlet.)

Media 103

Media Radio Print Newspapers 103

Bad Pitch Blog

SEPTEMBER 8, 2007

“Fear is the path to the dark side” - Yoda “Speed and sloth are (two of) the paths to bad pitches” – Kevin Dugan Wow, it’s (really) bad when we start ripping off quotes from Star Wars. There’s been an up tick in the number of pitches being sent to me twice. Would you prefer LOL Cats? Sorry, we’re dog people.

Media 40

Media Radio Newspapers Pitching 40

Maxim Behar

MAY 31, 2021

When I was a teenager, something like 13-14 years old, I was publishing a neighborhood newspaper on a typewriting machine. One day, a big American petroleum company came, and they invited me for a pitch in public relations. Today, we are a mixture of publishers, editors, and reporters. Maxim: It came naturally.

Newspapers 52

Newspapers Social Media Ethics Travel 52

Communications Conversations

MAY 3, 2016

Her current project is the promotion of a golf tournament for the USM student radio station, for which she has created sponsorship and player brochures and an advertisement. Furthermore, she worked to improve her writing skills by serving as a community reporter for the Auburn Plainsman. Nominated by Kristie Aylett, Tulane University.

Sports 0

Sports Leadership Internal International 0

Communications Conversations

AUGUST 31, 2018

Newspapers are cutting staff. I anchored and reported there for almost 18 years. Many of them have never been reporters. I was a general assignment reporter for the 10 o’clock news and also worked as an investigative and special projects reporter. I know, I know, I’m not breaking news here. A lot of things.

Media 112

Media Journalism Report Video 112

Cision

MARCH 24, 2017

He began as a radio reporter before transitioning to PR in 1999. If you find the compelling human story in what you’re pitching, you’ll be successful. Austin & Williams, the advertising, branding and digital marketing agency has recently tapped Jody Fisher, a NYC PR veteran, to head up its new in- house PR practice.

Enterprise 227

Enterprise Agency Radio Fashion 227

PR Fuel

JULY 1, 2021

Start by looking at different news outlets, including: Radios. Newspapers. Create Your Pitch. When developing your press release submission, a killer pitch is essential. You can use email to send your pitch to the journalists on your list. Instead, add the press release into the email’s body, below the pitch.

Guidelines 66

Guidelines Pitching Analytics Social Media 66

Bianchi Biz Blog

OCTOBER 15, 2020

We went from pitching and coordinating on-site, face-to-face interviews and media meetings at key industry conferences, shows and events to attending these conferences, shows and industry events virtually with very limited (and somewhat unfulfilling) online media interaction.

Media Relations 75

Media Relations B2B Media Conference 75

PR Fuel

MARCH 17, 2020

Television and radio’s quick ads made it fall from favor for a few decades. It may be a literal space like a billboard or a section of a newspaper or magazine page. Notifying journalists that you have a newsworthy story about your business isn’t quite as easy as calling up the local newspaper and talking to Clark Kent.

Publicity 65

Publicity Small Business Advertising Advertising 65

Shift Communications

DECEMBER 1, 2016

It was totally unique – a perfect vehicle for CEO branding and hook for a reporter focused on culture. And it went completely viral – with mentions on radio shows around the country, Good Morning America , lifestyle press like Woman’s Day and other business outlets. News & World Report. News & World Report.

Strategy 60

Strategy Print Insurance Insurance 60

PR 20/20

FEBRUARY 6, 2020

Blair is CEO of Win Without Pitching, a sales training and coaching program for creative professionals, and has spent 25 years in advertising and design. He also wrote The Win Without Pitching Manifesto and Pricing Creativity: A Guide to Profit Beyond the Billable Hour. The creators: Are you drowning in data? Apple Podcasts.

Marketing 74

Marketing Conference Content Marketing Agency 74

Waxing UnLyrical

SEPTEMBER 23, 2015

For example, a press event is not restricted to just calling reporters on the ground. It also means creating content for a tweet stream per the flow of the event, and continuously engaging with the reporters online and offline. Though the “what” to communicate remains constant, the “how” to communicate is constantly changing.

Google 40

Google Trends Community Twitter 40

Buzzstream

MARCH 13, 2024

Campaigns might involve pitching a quote from a thought leader to a journalist writing about a related topic or creating and pitching content highlighting data from a commissioned industry survey. Traditional PR may encompass online media but mainly focuses on newspapers, magazines, radio, and TV. Internal Datasets.

Digital PR 71

Digital PR Construction Case Study SEO 71

Beyond PR

MAY 17, 2018

In 2004, Jon Forsythe was one of just a handful of Washington Post journalists who were given a video camera and told to go report on the news. Technology is so advanced that reporters can shoot and edit a short 90-second video in 15 or 30 minutes,” he says. Download the 2018 Global State of the Media Report.

Infographics 54

Infographics Print Video Real Estate 54

Stephen Waddington

DECEMBER 5, 2018

If you read an article about an individual or organisation in your favourite magazine or newspaper you’re likely to view it far more favourably than if you heard the information direct. In 1962 the Pilkington Report recommended a second BBC channel, a separate service for Wales, and the restructuring of ITV.

Media Relations 115

Media Relations Media Print Newspapers 115

NewsWhip

MAY 27, 2021

Influence of local newspapers | Jump to text. For the most part, they weren’t in their cars, they weren’t listening to the radio. Reporters themselves have been in overdrive. Reporters are wearing many hats. It is COVID all the time for many top tier reporters. The rise of TikTok | Jump to text.

Healthcare 78

Healthcare Storytelling Communications Local 78