PR for Anyone

JUNE 18, 2020

I got the editor on the phone (yes, I practice what I preach) and he put me in that magazine. Let that shine through when you pitch the media. When you pitch television, they love personality, opinions, people who can engage their audience. Use your knowledge and passion and put that into your pitches.

Television 130

Television Pitching Fashion Energy 130

PR for Anyone

MARCH 10, 2022

I had no idea how important mindset was when pitching the media until I really dove deep with myself and now with my clients. I remember the first time I pitched, I was a nervous wreck! But then, as my confidence in what I was doing grew, that confidence came through in my pitches and my follow up and with that, came more yeses.

Media 130

Media Pitching Television Interviews 130

PR for Anyone

SEPTEMBER 15, 2021

Pitching things related to the time of year is vital in getting your pitch read, and then covered. In today’s short vide below I go over several sample topics to pitch this month. Remember, these are for local media and national television. What to Pitch When. Timing is everything with media pitches.

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Pitching Television System Local 130

PR for Anyone

MAY 13, 2020

In order to be successful, it’s important to plan an annual calendar for pitching the media and have an actual strategy in place. Understanding what happens in the media throughout the year will help you lay this out and allow you to have better opportunity for success when pitching the media.

Publicity 246

Publicity Pitching Television Newspapers 246

Shift Communications

MARCH 24, 2017

I mean, let’s face it, publicists are used to pitching all day, whether a product or corporate byline, it teaches you the value of research and how a well-thought out pitch can be used to tell a story. I’m going to pitch your story!” The pitch received amazing feedbacks and some placements. Kevin Mejia.

Pitching 110

Pitching Television Newspapers Financial 110

PR for Anyone

AUGUST 20, 2020

Seeing yourself on the television screen as an industry expert is super exciting… and super valuable when attracting new clients. Take that old pitch and send in a similar story that covers what is happening now and see if you aren’t the one to be on tv shows about your topic of expertise. You’ll see it in magazines too.

Television 130

Television Radio Pitching Print 130

PR for Anyone

APRIL 9, 2020

That being said, many lifestyle magazines and print publications will not be covering this topic from cover to cover. The editors can’t know what will happen with the virus four months from now so they need to continue with their planned themes and the overall category of the magazine (i.e. It's something that matters. That's relevant.

Media 130

Media Television Exercises Newspapers 130

PRSay

MARCH 18, 2020

Whether you’re a health-care organization wondering about messaging or a brand trying to find a home for an unrelated story during this time, here are some tips for PR pros to successfully navigate this current news cycle: Know that this isn’t pitching as usual.

Resources 210

Resources Pitching Television Radio 210

PR for Anyone

SEPTEMBER 1, 2021

I made so many mistakes when I first started pitching. I didn’t realize there was a system and a calendar to pitch the media. I was pitching national magazines a few weeks before I wanted to appear in them. I pitched holiday gift guides in November. Lots of pitching failures led me to figure out the system.

Pitching 130

Pitching System Google Local 130

Onclusive

FEBRUARY 22, 2018

“Nail the elevator pitch.”. I believe each client begins at a different point on the PR spectrum … some need to start with blogs, online magazines and trades publications to perfect their narrative before moving to mainstream radio and television media outlets. Mika: Nail the elevator pitch. How did that translate to PR?

Interviews 284

Interviews Radio Small Business Pitching 284

PR for Anyone

OCTOBER 28, 2021

Pitch consistently and valuably and you will continue to get the yes. Make sure you build relationships with them there, not just pitching. Consider doing this vs. just pitching right out of the gate. Use the internet and social media and find journalists, build relationships, and then pitch great stories! PR FOR ANYONE.

Publicity 130

Publicity Pitching System Small Business 130

PR for Anyone

JULY 28, 2021

Lucky me to be able to interview a 15+ year media pro in the magazine and television editorial space. Jenn Chan is a rockstar beauty and fashion editor and on-air host and she sat down with me to talk about all things pitching the media! Safe to assume she’s been pitched a time or two of her career. PR FOR ANYONE.

Pitching 130

Pitching Fashion Media Interviews 130

Bianchi Biz Blog

AUGUST 8, 2022

I’m the Technology Editor at IndustryWeek magazine. I regularly receive pitches for SME interviews, and the first thing I tell the PR reps is “Does [name of SME]’s company have any customer stories?” What advice do you have for PR people that want to pitch you? Any pet peeves with PR people?

Technology 93

Technology Meeting Media Analytics 93

PR for Anyone

DECEMBER 7, 2021

Give them great content in a format they can use on their platform and you will be light years ahead of others when pitching the media. Create a great hook – look at magazine covers for ideas. Show them how valuable are. Be newsworthy – try newsjacking. Find the right journalist – use Google! The formula works.

Publicity 130

Publicity Video Pitching System 130

Cision

MAY 2, 2017

Look at magazine covers for great hook examples. What can they say that will make you want to buy the magazine to read the article? Also, think about on television when they say, “Coming up next…” That is a hook. Also, think about on television when they say, “Coming up next…” That is a hook. Social Media + PR = PB&J.

Social Media 167

Social Media Media Local Pitching 167

Doctor Spin

MARCH 1, 2024

Newspapers, magazines, television stations, and online media companies may have entry-level positions in their PR or communications departments. By “pitching” themselves to these avenues, aspiring PR professionals can increase their chances of finding entry-level opportunities and kick-starting their careers in public relations.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

Bianchi Biz Blog

SEPTEMBER 7, 2021

I recently took over the role as editor of Fleet Maintenance , a B2B magazine and website focused on providing commercial vehicle fleets and shops with the latest information on tools and maintenance trends. It all started my freshman year of high school drawing third-rate Far Side knockoffs for the school magazine in the mid-‘90s.

Meeting 90

Meeting Transportation Media Journalism 90

ImPRessions - Crenshaw Communications

JUNE 7, 2016

The Olympics, along with any major sporting event, opens up ways to spice up writing and pitching with pithy sports analogies, personality profiles, and links to sports and achievement stories. ” One of them may be a perfect match for a spokesperson or product pitch. Making Olympic opportunities. Other avenues?

Sports 120

Sports Television Pitching Conference 120

Beyond PR

AUGUST 16, 2016

Pitching the media often feels like preparing for a first date. To help brand communicators craft a business pitch that connects, the Publicity Club of New York hosted a panel discussion featuring journalists from Fortune, Bloomberg TV, Business Insider and other leading industry media. Target the appropriate business outlet.

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Pitching Biotechnology Media Healthcare 40

Polaris

JULY 2, 2014

Content can be delivered via many different media including, but not limited to, the internet, television, and audio CDs, books, magazines, live events, such as conferences and stage performances, etc. The original series has been televised in 120 countries. Learn this from Jim Henson. Never be afraid to have fun.

Wikipedia 100

Wikipedia Television Content Marketing Facebook 100

Beyond PR

MAY 2, 2017

Look at magazine covers for great hook examples. What can they say that will make you want to buy the magazine to read the article? Also, think about on television when they say, “Coming up next…” That is a hook. Also, think about on television when they say, “Coming up next…” That is a hook. Social Media + PR = PB&J.

Social Media 78

Social Media Media Local Pitching 78

Cision

MARCH 31, 2017

This past December, CBS Television Distribution named Sharon Hoffman to the role of Executive Producer of Entertainment Tonight and the Insider. Jane Pauley anchored it, and the team won an Emmy for Best News Magazine Report of 2001. The recognition was especially meaningful because we worked so hard to tell that story the right way.

Television 120

Television Social Media Sports Travel 120

Beyond PR

MARCH 22, 2018

You craft the perfect pitch and reach out to the influencers who have served you well in the past — as well as some new ones who cover your space and seem like a good fit for your audience. Broadcast – television and radio. As a PR pro, after every communications campaign, you may often ask yourself — what was the impact of my efforts?

Media 75

Media Radio Newspapers Print 75

Critical Mention

FEBRUARY 27, 2020

Building a brand community and/or family on social media is now just as important as obtaining an interview in national magazine. The use of “hyper-focused” pitches will be helpful as well – finding the appropriate media connections and pitch one or two producer/editors at the most you with which you connect.

Journalism 78

Journalism Social Media Radio Fashion 78

Beyond PR

JANUARY 9, 2017

PR includes the creation and distribution of information, primarily in the form of stories, published or broadcast by mass media such as newspapers, magazines, television, blogs, podcast and radio. Her clients have been featured in O Magazine, US News and World Report and Time. . “No” is sometimes good.

Nonprofit 40

Nonprofit Television Radio Newspapers 40

Mora Communications

OCTOBER 17, 2017

Your being featured in a magazine, newspaper, television, or radio positions you as a professional in your field. There you define your stories, your media pitches and what separates you from the others in your field. Try and come up with a number of different pitch and story ideas. . It cements your expertise.

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Publicity Construction Television Radio 45

Bad Pitch Blog

FEBRUARY 20, 2007

We’ve been so busy beating up bad pitches, we forgot to warn you about the “so-called media.” They are trade magazines and cable television shows that really want to do a story on your company, the CEO and their story—for a price. Some of the magazines will request your company’s vendor list.

Media 45

Media Print Pitching Television 45

Sword and the Script

JANUARY 3, 2023

This can include the number of times an article is shared on social media, or the number of people who see a television segment. Earned media refers to media coverage that is not paid for, such as when a journalist writes about an organization in a newspaper or magazine.

Interviews 98

Interviews Publicity Technology Social Media 98

MaccaPR

MAY 23, 2018

What could the producers and editors of The Wall Street Journal , “The Dr. Oz Show,” BuzzFeed, Parents magazine and NBC’s “Today Show” teach you about successfully pitching a story to the most sought-after media outlets in America? PERSONALIZE your pitch – to the person and publication you’re pitching. Get to the point.

Pitching 82

Pitching Print Journalism Local 82

Cision

OCTOBER 14, 2015

What does it mean for PR: Consider a publisher’s revenue and publishing models, as well as your need for exposure, when pitching a story. Vice magazine, originally a local magazine in Montreal and best-known for local coverage and shock journalism, grew into Vice Media. Serious journalism from unexpected sources.

Journalism 120

Journalism Trends Local Print 120

Bianchi Biz Blog

OCTOBER 15, 2020

We went from pitching and coordinating on-site, face-to-face interviews and media meetings at key industry conferences, shows and events to attending these conferences, shows and industry events virtually with very limited (and somewhat unfulfilling) online media interaction.

Media Relations 75

Media Relations B2B Media Conference 75

PR Fuel

MARCH 17, 2020

Television and radio’s quick ads made it fall from favor for a few decades. It may be a literal space like a billboard or a section of a newspaper or magazine page. PR Tips How To Pitch to a Publication. Once you’ve narrowed down which publications are best for your purposes, you’ll need to make a pitch.

Publicity 70

Publicity Small Business Advertising Advertising 70

Bad Pitch Blog

APRIL 2, 2006

PR People Unite and let''s stop pitches like this from a) coming to reporters and b) immediately being forwarded to us with Can you believe someone did this, Richard?" And that’s not all… Turn your versatile Amazing ARM Story into a poll, a feature magazine article, or a trend story with an interview. No commenting. as the subject.

Television 40

Television Advertising Advertising Corporate 40

Beyond PR

MAY 17, 2018

It was an exciting time for him, especially for a broadcast major who didn’t want to work in television, but it was somewhat of a lonely existence. “It Send More Multimedia in PR Pitches. Many of those images show up in magazines, newspapers and blogs, she says. Choi agrees, “It has to be the same as what I’d see in a magazine.

Infographics 54

Infographics Print Video Real Estate 54

Bad Pitch Blog

MAY 27, 2008

It''s gotten to the point where there are now magazine covers devoted not to the movie itself but to the BACKLASH it''s generated. So does virtually every other dusty television program revived by desperate Hollywood producers, from "The Dukes of Hazzard" to --well, I guess "Speed Racer" is still on my mind.

Blogging 40

Blogging Pitching Film Television 40

PRSay

JULY 31, 2019

After covering nine presidents and breaking the Watergate story with Carl Bernstein in the early 1970s, he has ample advice for working with the media, including his thoughts on “no comment,” pitching reporters and building trust. Do you have any tips for PR pros pitching a journalist? Do it personally. Call the reporter and ask.

Journalism 118

Journalism Conference Internal International 118

Stephen Waddington

DECEMBER 5, 2018

If you read an article about an individual or organisation in your favourite magazine or newspaper you’re likely to view it far more favourably than if you heard the information direct. Transatlantic television became possible. The value of earned media lies in independent editorial published at scale.

Media Relations 115

Media Relations Media Print Newspapers 115