Remove Magazine Remove Pitching Remove Print Remove Television
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Pitch Ideas

PR for Anyone

PITCH IDEAS. You need to be pitching national publications NOW for stories that will go to print in October. If you want a little head start on what the magazine might already be covering which instantly makes your pitch a warm pitch because you know they are covering that topic, check out editorial calendars.

Pitching 130
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Be on TV

PR for Anyone

Seeing yourself on the television screen as an industry expert is super exciting… and super valuable when attracting new clients. Take that old pitch and send in a similar story that covers what is happening now and see if you aren’t the one to be on tv shows about your topic of expertise. You’ll see it in magazines too.

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What makes a media story relevant?

PR for Anyone

That being said, many lifestyle magazines and print publications will not be covering this topic from cover to cover. The editors can’t know what will happen with the virus four months from now so they need to continue with their planned themes and the overall category of the magazine (i.e. It's something that matters.

Media 130
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Meet the Media: John Hitch, Editor of Fleet Maintenance

Bianchi Biz Blog

I recently took over the role as editor of Fleet Maintenance , a B2B magazine and website focused on providing commercial vehicle fleets and shops with the latest information on tools and maintenance trends. It all started my freshman year of high school drawing third-rate Far Side knockoffs for the school magazine in the mid-‘90s.

Meeting 90
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What is Media Monitoring and Why Does it Matter?

Beyond PR

You craft the perfect pitch and reach out to the influencers who have served you well in the past — as well as some new ones who cover your space and seem like a good fit for your audience. Broadcast – television and radio. As a PR pro, after every communications campaign, you may often ask yourself — what was the impact of my efforts?

Media 75
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Thinking Critically with Robyn Stevens

Critical Mention

Building a brand community and/or family on social media is now just as important as obtaining an interview in national magazine. The use of “hyper-focused” pitches will be helpful as well – finding the appropriate media connections and pitch one or two producer/editors at the most you with which you connect.

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So-Called Media You Should Avoid

Bad Pitch Blog

We’ve been so busy beating up bad pitches, we forgot to warn you about the “so-called media.” They are trade magazines and cable television shows that really want to do a story on your company, the CEO and their story—for a price. Business Review and American Executive on the print side. Some call them pay-for-play media.

Media 45