Bianchi Biz Blog

DECEMBER 16, 2020

To help automotive and mobility PR professionals get a better handle on specific reporters’ needs, interests and beats … and to bridge the gap between these PR pros and the media who cover the most fascinating industry in the world – automotive/mobility – we launched our Meet the Media blog series in early 2016.

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Meeting Automotive Mobile Media 98

Bianchi Biz Blog

JULY 10, 2023

No offense to those in that arena, but I think we have an overabundance of journalism aimed at investors or B2B audiences; I don’t think we have enough for the people who aren’t ready for all the changes coming their way soon, like EV charging or subscription features. Any pet peeves with PR people?

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Meeting Report Automotive Media 83

Bianchi Biz Blog

DECEMBER 6, 2021

When we launched our Meet the Media blog series five years ago, our mission entailed helping bridge the gap between automotive and mobility PR professionals and the key journalists who cover the automotive and mobility sectors. Below are the 10 most-viewed Meet the Media profiles of 2021: 1. Meet the Media: Alexa St.

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Meeting Automotive Media Transportation 82

Bianchi Biz Blog

JUNE 5, 2023

I am the Midwest Bureau Chief freightwaves.com , a software as a service (SaaS) business with a robust media operation that includes web and about 20 hours a week of live streamed TV. Having worked in both journalism and PR, I have a very sensitive b.s. How long have you been in journalism and how did you get started?

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Meeting Automotive Media Transportation 75

Bianchi Biz Blog

MAY 8, 2023

Our team covers transportation and mobility, including electric vehicles, driver-assist technology and connectivity. I am also keeping an eye on how economic conditions are impacting companies in the mobility space – there was a lot of enthusiasm and a lot of capital floating around just a few years ago, and that’s not the situation anymore.

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Automotive Report Meeting Radio 84

Bianchi Biz Blog

AUGUST 21, 2023

I would say the hottest topic in fluid power and engineering in general is electrification — electricifying mobile machinery, industrial machinery and everything in between. How long have you been in journalism and how did you get started? Can you tell us what types of stories, trends or issues are on your radar now?

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Meeting Automotive Engineering Journalism 72

Bianchi Biz Blog

FEBRUARY 20, 2023

How long have you been in journalism and how did you get started? I started writing for my college newspaper and freelancing in 1984 and got my first full-time editorial job in 1988 right out of college, as editor for Installation News (now Mobile Electronics ) at Bobit Publishing.

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Automotive Meeting Media Mobile 85

Burrelles Fresh Ideas

MARCH 5, 2024

With the so-called ‘collapse’ of major digital news outlets like Vice Media and BuzzFeed and the much-hyped decline of traditional news, then earned media no longer matters. Securing earned media is still the highest priority for most public relations professionals. Wait, what is earned media?

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Media Nonprofit Pitching Analytics 97

Bianchi Biz Blog

NOVEMBER 9, 2020

Is media relations dead? In fact, a recent article in the BusinessWire Blog called Media Outlet Availability on PR Efforts , by Christopher S. Penn, Chief Data Scientist with TrustInsights.ai, cites some revealing statistics about the shrinking number of media outlets and the challenge for PR and media relations.

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Media Relations Automotive Media Newspapers 101

Bianchi Biz Blog

AUGUST 9, 2021

How long have you been in journalism and how did you get started? About a decade – my interest in journalism started in high school. You might also be interested in: Bianchi PR’s Meet the Media Recap. The post Meet the Media: Alexa St. You can follow Alexa on Twitter at: @alexa_stjohn.

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Transportation Meeting Automotive Report 96

Remote PR Jobs

SEPTEMBER 25, 2023

Drastic changes in the media and cultural landscape have altered PR and marketing in recent years. How do we navigate the media landscape when “fake news” accusations are thrown around and the very business of media is under siege? According to the Cision State of the Media Report , 59% of U.S. Here’s why: 1.

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Mobile SEO Reputation Web 100

Bianchi Biz Blog

MARCH 6, 2023

When reporting, I absolutely loathe buzzwords like “mobility” and “software-defined vehicle.” How long have you been in journalism and how did you get started? I started at Autoline, then moved to AutoGuide.com, did a couple years at CNET Cars (née Roadshow) and now I’ve been at the Wrecked Media Group/EV Pulse for just shy of a year.

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Meeting Automotive Media YouTube 77

Bianchi Biz Blog

APRIL 17, 2023

I’m the editor-in-chief of SAE Media Group’s Truck & Off-Highway Engineering magazine and related digital products (e-newsletters, webinars, special reports, web content, etc.). How long have you been in journalism and how did you get started? I’ve been with SAE International’s Media Group for nearly 23 years.

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Engineering Automotive Agriculture Media 77

Bianchi Biz Blog

APRIL 3, 2023

How long have you been in journalism and how did you get started? I began my journalism career in 2014 as an intern at Automotive News. Media training with clients – or even a simple interruption to bring them back to focus—would be so helpful. Every good story must have tension, conflict or some sort of ‘a-ha’ factor.

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Automotive Meeting Report Insurance 77

Deirdre Breakenridge

JULY 22, 2019

Social media continues to capture time and attention. Here are some of the stats revealing how much people participate in social media; where they spend their time; what they like to do and how often. Social Media Workshop in Princeton, NJ. The social media numbers continue to grow. workforce by 2020.

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Social Media Media Interviews Instagram 177

ImPRessions - Crenshaw Communications

JULY 22, 2019

The past five years or so have seen drastic changes in the media and cultural landscape that impact PR and marketing. How to navigate the media landscape when “fake news” accusations are thrown around and the very business of media is under siege? According to the Cision State of the Media Report 59 percent of U.S.

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Mobile SEO Web Journalism 244

Cision

JUNE 12, 2015

Digital Deals: Reuters , in a major shift for the news service, will offer free content to online publishers ( Poynter ) and Vice Media has partnered with JetBlue Airways with in-flight access to Vice video content ( Capital ). Want the latest media news sent to you? Subscribe to our daily or weekly emails now!

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Media Mobile Journalism Video 120

ImPRessions - Crenshaw Communications

MAY 15, 2020

The go-to social media platforms for B2B PR are probably LinkedIn and Twitter. Instagram has more than one billion users , making it one of the most popular social media platforms. While Instagram is seen as a huge part of any B2C social media plan, it may have a role in a social media plan for B2B companies. .

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Bianchi Biz Blog

OCTOBER 4, 2021

We won our class in that race, and that story won a 2021 first-place Automotive Heritage Journalism award. How long have you been in journalism and how did you get started? You might also be interested in: Top 9 CES2022 PR Lessons for Automotive & Mobility Suppliers. Meet the Media: John Hitch, Editor of Fleet Maintenance.

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Automotive Meeting Engineering Media 75

Bianchi Biz Blog

OCTOBER 24, 2022

That was my first experience really using social media and the publication’s website to break news and keep residents in the community informed. Our Commercial Vehicle Group also won editorial excellence awards for investigative journalism, a technology article on hydrogen trucks, and editorial use of data.

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Meeting Automotive Transportation Newspapers 59

The Proactive Report

MAY 2, 2015

Pew Research released their 2015 State of the Media report this week. And the major takeaway is mobile, mobile, mobile. 39 of the top 50 digital news websites have more traffic to their sites and associated applications coming from mobile devices than from desktop computers says the report.

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Report Mobile Newspapers Media 100

PRSay

MAY 4, 2018

” says Andy Bechtel, associate professor at the School of Journalism and Mass Communication at UNC-Chapel Hill. So, write web heads that don’t get truncated by Google, social media channels and mobile apps or else you’ll lose your readers’ attention. Get shared on social media. Reach readers on the go.

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Mobile Real Estate Web Google 135

Bianchi Biz Blog

JULY 25, 2022

As lead editor for Work Truck , I am responsible for content planning for both print and digital, feature writing, news reporting, manage our brand’s social media efforts, eNewsletters, event planning, and am also the content technical lead, helping with editorial technical and SEO efforts. As noted I enjoy the educational side of journalism.

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Meeting Media Journalism Education 93

Bianchi Biz Blog

OCTOBER 11, 2022

How long have you been in journalism and how did you get started? I have been in journalism since I graduated from Southern Illinois University in 2018. You might also be interested in: Countdown to CES 2023: Top 7 PR Lessons for Mobility and Automotive Suppliers. Meet the Media: Scotty Reiss, Founder of A Girls Guide to Cars.

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Automotive Meeting Media Journalism 63

Cision

OCTOBER 2, 2015

Here’s the top media industry stories we’re following this week: The Big News: Mass shooting at Umpqua Community College in Roseburg, Oregon prompts further discussion over gun control ( The Oregonian ); NASA finds water on the red planet, begging the question, is there life on Mars ?

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Real Estate Media Mobile Radio 120

Bianchi Biz Blog

APRIL 18, 2022

How long have you been in journalism and how did you get started? I started my journalism career in South Texas as a newspaper reporter in 1997 and followed that with newspaper jobs in Mississippi, Kentucky and Ohio. You might also be interested in: Meet the Media: Chad Kirchner, VP of Content at Wrecked Media Group.

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Meeting Automotive Media Newspapers 78

Bianchi Biz Blog

MARCH 21, 2022

How long have you been in journalism and how did you get started? I needed a few extra course credits for the year, so because I’ve always loved to write, I opted to join some friends taking journalism. You might also be interested in: 2022’s Top 13 Podcasts for Automotive & Mobility Technology Suppliers.

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Meeting Newspapers Agriculture Media 73

Business Wire

MARCH 20, 2018

Earlier this month Business Wire hosted 5 reporters from leading digital publications for a discussion about millennial media myths, trends, audiences and their top engagement platforms. Collins , and Buzzfeed writer/editor Norberto Briceno at Business Wire’s Meet the Media: Mastering Millennial Media Breakfast in Los Angeles.

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Reddit Media Analytics Trends 159

Cision

SEPTEMBER 4, 2015

Here’s the top media industry stories we’re following this week: The Big News: Bloomberg News announced layoffs this week, totaling 55 ( POLITICO NY ); Horror film legend Wes Craven passed away ( The Hollywood Reporter ); Rebekah Brooks will return to News Corp.

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Media Film Video Mobile 120

Bianchi Biz Blog

NOVEMBER 2, 2020

After working more than 30 years for others, I’m venturing out on my own with a new media and consulting business—Kevin Jost Media & Consulting, LLC—focusing primarily as an incubator for new, digital media, the primary goal of which is sustainability. My startup’s first product, Futurride.com, launched in September.

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Meeting Automotive Mobile Transportation 57

Cision

APRIL 17, 2015

Some industry stories we’re following this week: The Big News: Hillary Clinton announces her 2016 presidential campaign via social media , followed by Marco Rubio a day later ( The Huffington Post ) and ESPN reporter Britt McHenry is suspended for a week after video of her bad-mouth outburst with a towing attendant goes viral ( NBC News ).

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Media Viral Radio Sports 120

Bianchi Biz Blog

AUGUST 8, 2022

How long have you been in journalism and how did you get started? Finding common media ground between us is challenging, but she is very patient with my choices. :). You might also be interested in: Meet the Media: Lauren Fletcher, Executive Editor at Work Truck Magazine. Bianchi PR’s Meet the Media Recap.

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Technology Meeting Media Analytics 93

Cision

FEBRUARY 16, 2016

The media is constantly evolving, and if you don’t stay up to date on the latest best practices, you will miss out on opportunities for your brand. Cision’s new State of the Media 2016 Report provides a unique perspective on recent industry trends to help you shape your media outreach. Read the free report today!

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Report Media Television Pitching 120

Prohibition

DECEMBER 19, 2022

It’s our final social media updates round-up of 2022, so let’s see what the main platforms have been working on amid Musk’s Twitter Blue whiplash and ongoing Instagram changes and updates. Here’s our round-up of all the latest social media updates you need to know! Instagram increase creator transparency.

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Instagram LinkedIn Social Media Media 62

Bianchi Biz Blog

DECEMBER 7, 2020

Please provide your job title and media outlet(s), as well as a brief description of your duties: Automotive Reporter, Detroit Free Press. I also write about mobility and transportation topics, including pedestrian safety. How long have you been in journalism and how did you get started? The post Meet the Media: Eric D.

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Automotive Report Meeting Transportation 56

Bianchi Biz Blog

AUGUST 31, 2023

SAE Tomorrow Today : This weekly podcast explores what’s next in mobility as host Grayson Brulte talks with engineers, CEOs, strategists and subject-matter experts innovating in developing vehicles for use on the road, off the highway, in the air and everything in between.

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Transportation Automotive Mobile Interviews 87

Stephen Waddington

SEPTEMBER 17, 2019

Print news media under threat is not an exclusive. We consume news through TV, mobile apps, PC and social media. Print new media challenge Ad-funded newspapers such as The Evening Standard and The Metro are the exception, not the rule. The print is dying debacle is an issue for people working in media relations.

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Print Newspapers Media Advertising 60