Bianchi Biz Blog

MARCH 30, 2023

By following these EV-focused channels and influencers, you can gain insight and a broader perspective on the rapidly changing EV space, as well as the ever-changing mobility sector. Among our top picks for EV-focused YouTube channels for automotive technology suppliers are: EV Pulse 13.7K

YouTube 83

YouTube Mobile Automotive Transportation 83

Agility PR Solutions

SEPTEMBER 12, 2021

Consumers have range anxiety and are concerned about the scarcity of charging infrastructure, media publications have focused on lithium battery concerns and issues with battery degradation, and Allegra Stratton, UK spokesperson for the COP26 summit has shunned EVs as being unsuitable for long journeys.

Mobile 147

Mobile Brand Branding Consumer 147

Bianchi Biz Blog

JUNE 1, 2023

In the rapidly evolving automotive and mobility industry, staying ahead of the curve is essential for success, especially for newer entrants in this space offering software-defined vehicle tech, V2X, connectivity, lidar and other sensor and processing technologies for ADAS, autonomous vehicles, electric vehicles, and shared vehicles.

Automotive 72

Automotive Mobile Technology Trade Shows 72

Wadds Inc.

MARCH 15, 2023

Hats off to Socially Mobile and here's to the model being much imitated!” Sarah Atkinson, CEO, The Social Mobility Foundation. Socially Mobile has published its first Impact Report. Every student who graduates receives a place on the AMEC Foundation in Media Measurement and Evaluation Course. You'd be welcome to join us.

Mobile 52

Mobile Report Course Community 52

Bianchi Biz Blog

JUNE 29, 2023

These options allow your company to conduct meetings or media interviews in a private and distraction free location. When you have your answers, and your messaging and objectives have been defined, you can start creating your public relations, advertising and social media strategies.

Mobile 75

Mobile Technology Automotive Trade Shows 75

Bianchi Biz Blog

AUGUST 18, 2022

But early indications look to be positive, especially for automotive and mobility companies, as travel begins to return to more normal levels. The audited data from the CES 2022 show is one source of information that can provide some useful data points to the automotive and mobility technology companies looking to engage in CES 2023.

Automotive 65

Automotive Mobile Data Comparison 65

Bianchi Biz Blog

JUNE 30, 2022

Still holding the title as the world’s most influential technology event , the potential opportunities for automotive and mobility technology suppliers to make an impact at CES 2023 could be better than ever, especially considering the pent-up demand for a return to the in-person experience. But as the show grows, so does the competition.

Automotive 74

Automotive Mobile Technology Resources 74

Bianchi Biz Blog

DECEMBER 7, 2023

It’s been seven years since we launched the Meet the Media blog series, and in that time, we have featured more than 160 journalists who cover the automotive, mobility, technology, Detroit and Silicon Valley business beats for national, Detroit, automotive, commercial vehicle, tech and business media outlets.

Meeting 89

Meeting Automotive Transportation Mobile 89

Bianchi Biz Blog

DECEMBER 2, 2020

This question is one of the reasons we created our Meet the Media blog. Now our most popular series, we pose questions to key automotive and mobility beat journalists to help PR folks like you better understand their needs. No surprise here … it’s affecting not only automotive and mobility, but every facet of business and life.

Mobile 73

Mobile Trends Automotive Technology 73

The Proactive Report

APRIL 11, 2016

Friday’s #DigitalPR Twitter chat with Rafferty Pendery was all about the need for businesses to embrace mobile and prepare for Googles’s next mobile update. Q2: Google has another mobile search update scheduled for May. Surely every business is ready for mobile now? And they use it all the time.

Mobile 100

Mobile Google SEO Web 100

The Proactive Report

APRIL 11, 2016

Friday’s #DigitalPR Twitter chat with Rafferty Pendery was all about the need for businesses to embrace mobile and prepare for Googles’s next mobile update. Q2: Google has another mobile search update scheduled for May. Surely every business is ready for mobile now? And they use it all the time.

Mobile 100

Mobile Google SEO Web 100

Prohibition

AUGUST 4, 2023

social media marketing efforts, social media marketing campaigns, entire video, many brands, drive traffic In today’s digital age, social media video marketing has emerged as a powerful tool for businesses to engage with their target audience. For brands, different audiences across all social media platforms.

Social Media 118

Social Media Video Marketing Media 118

Cision

JUNE 17, 2015

In a world where people rely more and more on their mobile devices to get them through the day, newsrooms are reinventing themselves to keep readers informed. Help A Reporter Out (HARO) recently hosted its very first media briefing with four major USA Today leaders in Washington, D.C. How does that influence what you cover?

Mobile 120

Mobile Print Trends Twitter 120

Burrelles Fresh Ideas

FEBRUARY 13, 2024

Being on social media is the online pastime that everyone loves. billion people were using social media globally. So, it’s a no-brainer for e-commerce (aka ecommerce) brands to team up with social media to make those sales happen. In contrast to social media marketing, social commerce goes the extra mile.

Social Media 86

Social Media Media Mobile SEO 86

Onclusive

SEPTEMBER 16, 2019

Called the “Earned & Social Media Analytics” report, this advanced capability will measure syndicated, earned, and social media coverage and will provide insights that include metrics such as volume, social and influencer engagement, advanced sentiment analysis, geolocation, and more. Warm Regards, Dan Beltramo.

Analytics 312

Analytics Media Measurement Mobile 312

Bianchi Biz Blog

APRIL 3, 2024

As anyone working in the automotive / mobility industry knows, we are currently in an era of major change and disruption. Next year, that show will also coincide with the massive CES show in Las Vegas, which has become a key industry event over recent years … but which can be too expensive for many automotive and mobility suppliers.

Automotive 97

Automotive Mobile Trade Shows Engineering 97

Bianchi Biz Blog

MAY 26, 2022

5-8, 2023, with Media Days Jan. Pre-pandemic, CES had 4,400 exhibitors vying for space, visitors and the attention of 6,500 media. These more private spaces will allow your company to conduct scheduled meetings or media interviews in a convenient and distraction-free location. Taking place Jan. Author: Jaclyn Bussert.

Mobile 87

Mobile Technology Automotive Meeting 87

Cision

JULY 24, 2015

many consumers are considering a move to mobile wallet and payment services instead. Interest in mobile payment technology. In particular, alternate payment technology, especially mobile wallets, is widely seen as a potentially better option by many consumers. Get the latest insights on EMV implementation and mobile payments!

Mobile 120

Mobile Financial Retail Technology 120

ImPRessions - Crenshaw Communications

JULY 28, 2020

Exciting news for our client Verizon Media ! Verizon Media brought home an unprecedented four awards — for best demand side platform, supply side platform, ad network: video and ad network: mobile. Earlier this year , it was nominated for the second annual Adweek Readers’ Choice: Best of Tech Awards.

Mobile 177

Mobile Media Advertising Advertising 177

Prohibition

AUGUST 3, 2023

Video has become an integral part of social media content and now comfortably leads still imagery across multiple platforms. From short-form content on social media platforms like TikTok and Instagram Reels, to live streaming on Facebook and YouTube, video content has revolutionised the way we connect, share, and engage with others online.

Video 118

Video Social Media Media YouTube 118

Melissa Agnes

JANUARY 29, 2015

I speak and often write about the use of mobile technology for crisis communication and crisis management. Now let’s bring mobile technology into the picture. If you take a look at your website’s analytics, how many of your visitors come to your site from a mobile device (be it a smartphone, tablet – whatever)?

Crisis Communications 154

Crisis Communications Mobile Google Crisis 154

Presspage

FEBRUARY 13, 2018

Organizations are increasingly aware that newsrooms must be like the news media they are designed for, delivering great content. Yet as the mobile revolution takes hold, it is no longer wise to think primarily about desktop users when designing a newsroom. Think about the mobile experience. We use social media video.

Mobile 74

Mobile Google Video Nonprofit 74

Bianchi Biz Blog

FEBRUARY 29, 2024

The earned media landscape is evolving. member firms to understand how difficult obtaining earned media has become in recent years, as well as what factors are contributing to the situation. FINDING 1: It’s unanimous: PR practitioners agree that generating earned media has become significantly more difficult.

Report 101

Report Automotive Media Local 101

Communications Conversations

NOVEMBER 10, 2016

More brands are shifting to a mobile-first, newsfeed-like approach. It’s VP of Communications in Europe, Stuart Jackson, recently shared results from his team’s move away from the corporate intranet to an employee app : Nissan Insider Mobile. How many employees at your company have mobile devices? The early results?

Mobile 122

Mobile Employee Communications Retail 122

Business Wire

MARCH 14, 2018

(These rules are loosely adapted from the 2018 All for Content conference ) By Simona Colletta – International Media Relations Specialist, Paris Social Media is changing the way businesses interact with customers. The way a brand conducts business through social media is a direct reflection of the company.

Social Media 160

Social Media Mobile Media Video 160

Bianchi Biz Blog

DECEMBER 16, 2020

To help automotive and mobility PR professionals get a better handle on specific reporters’ needs, interests and beats … and to bridge the gap between these PR pros and the media who cover the most fascinating industry in the world – automotive/mobility – we launched our Meet the Media blog series in early 2016.

Meeting 98

Meeting Automotive Mobile Media 98

The Proactive Report

OCTOBER 7, 2016

The media landscape is still shifting – and will continue to do so as the young digital natives grow up and grow older. ’ The fastest growing change is the preference for getting news on a mobile device. ’ The fastest growing change is the preference for getting news on a mobile device.

Mobile 133

Mobile Media Engineering Google 133

Axia PR

DECEMBER 27, 2022

Using video on social media is nothing new. Before social media, brands were hungry for polished video content. With the rise of YouTube and other social media, we began a new era of online videos where simple is better – and anyone with a smartphone can make viral videos. Vertical formats dominate, catering to mobile users.

Social Media 62

Social Media Video Media Mobile 62

Bianchi Biz Blog

DECEMBER 14, 2023

As we focus primarily on automotive and mobility public relations, we identified a few trends among what our visitors saw as our most popular posts. CES 2023 Public Relations Facts Auto Tech & Mobility Suppliers Should Know 3. Vehicle Tech & Mobility Suppliers: Six Things to Do Now for CES2024 6.

Automotive 102

Automotive Blogging Mobile YouTube 102

Agility PR Solutions

NOVEMBER 7, 2018

While activities such as maps/navigation, email, and social media have been steadily transitioning to smartphones, mobile shopping has seen the greatest two-year increase. The post Goin’ mobile—why smartphone owners shop more on their device appeared first on Agility PR Solutions.

Mobile 60

Mobile Social Media Media Marketing 60

Bianchi Biz Blog

SEPTEMBER 7, 2023

It’s becoming more difficult in today’s media environment to generate coverage, especially for automotive and mobility technology suppliers. Plus, shrinking advertising spends usually mean there’s a smaller news hole to compete for in your key traditional target media outlets. Why is that?

Automotive 73

Automotive Media Mobile B2B 73

Sword and the Script

APRIL 5, 2016

Confusion over social and mobile reigns among the ranks of marketers according to the latest edition of The CMO survey by the Fuqua School of Business at Duke University. Much like last year’s survey , CMOs said they plan to invest in social, mobile and digital. FierceCMO: Study: CMOs are spending more on social and mobile.

Mobile 60

Mobile Survey Marketing B2C 60

Agility PR Solutions

APRIL 6, 2022

Many are now mobilizing to offer aid, using the structures and resources already available to them, and unsurprisingly, one the most prevalent is social media. The post Using social media as a tool in times of war appeared first on Agility PR Solutions. It’s a phenomenon we’ve seen many times over the […].

Social Media 91

Social Media Tools Media Mobile 91

Burrelles Fresh Ideas

JANUARY 2, 2024

Mobile-First Indexing: A Priority, Not an Option [SOURCE] The dominance of mobile browsing has made mobile-first indexing a critical aspect of SEO. Websites not optimized for mobile are now at a significant disadvantage in search rankings. Leveraging social media for SEO. The importance of page experience in SEO.

SEO 85

SEO Mobile Engineering Ethics 85

Shift Communications

FEBRUARY 16, 2016

The way we think of the “internet” as a place for brands must fundamentally change to reflect the rise of mobile. Now, the experience of the internet is tied more and more to mobile devices. It is a totally different display experience on mobile. It’s no longer a matter of brands considering strong mobile adaptation.

Mobile 60

Mobile Examples Brand Branding 60

Burrelles Fresh Ideas

MARCH 5, 2024

With the so-called ‘collapse’ of major digital news outlets like Vice Media and BuzzFeed and the much-hyped decline of traditional news, then earned media no longer matters. Securing earned media is still the highest priority for most public relations professionals. Wait, what is earned media?

Media 98

Media Nonprofit Pitching Analytics 98

Bianchi Biz Blog

MAY 26, 2022

5-8, 2023, with Media Days Jan. Pre-pandemic, CES had 4,400 exhibitors vying for space, visitors and the attention of 6,500 media. These more private spaces will allow your company to conduct scheduled meetings or media interviews in a convenient and distraction-free location. Taking place Jan. Author: Jaclyn Bussert.

Mobile 52

Mobile Technology Automotive Meeting 52