Cision

JUNE 17, 2015

In a world where people rely more and more on their mobile devices to get them through the day, newsrooms are reinventing themselves to keep readers informed. Here’s what they had to say about the role of mobile and social in the newsroom and how it has changed the way they work. How does that influence what you cover?

Mobile 120

Mobile Print Trends Twitter 120

Bianchi Biz Blog

MAY 26, 2022

These more private spaces will allow your company to conduct scheduled meetings or media interviews in a convenient and distraction-free location. Shows engagement, mobilization and enthusiasm on the topic. You might also be interested in: Meet the Media: Sara Jensen, Technical Editor at Power & Motion.

Mobile 87

Mobile Technology Automotive Meeting 87

Bianchi Biz Blog

FEBRUARY 29, 2024

Key Takeaway: If they haven’t already, brands should adjust their expectations for earned media. Those companies and agencies that engage in media relations regularly most likely have a good sense of the landscape. Key Takeaway: Consider packaging a complete story, making it as easy as possible for a media outlet to run it.

Report 101

Report Automotive Media Local 101

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2021

Over the years, PR people have learned that not every pitch will generate immediate interview opportunities. Instead of throwing in the towel, it helps to take feedback from media contacts – whether it be negative or positive. It pays to stay knowledgeable on where your “go to” journalists are working. Feedback on pitches.

Agency 310

Agency B2B B2C Pitching 310

Bianchi Biz Blog

MAY 26, 2022

These more private spaces will allow your company to conduct scheduled meetings or media interviews in a convenient and distraction-free location. Shows engagement, mobilization and enthusiasm on the topic. You might also be interested in: Meet the Media: Sara Jensen, Technical Editor at Power & Motion.

Mobile 52

Mobile Technology Automotive Meeting 52

ImPRessions - Crenshaw Communications

SEPTEMBER 10, 2021

For example, we occasionally bring in technical writers to interview engineers or other staff at client companies to create background material for long-form content. And we have an ongoing relationship with a morning show specialist who has a line to the key segment producers and will never give up on cracking the big interview!

How To 315

How To Employee Training Interviews 315

Bianchi Biz Blog

AUGUST 19, 2021

It’s important for exhibitors – especially the automotive suppliers and vehicle technology providers we serve – to fully understand the media landscape of this massive event to ensure success, and to set realistic targets and appropriately manage executive level expectations about media attention.

Automotive 91

Automotive Interviews Technology Mobile 91

Remote PR Jobs

SEPTEMBER 25, 2023

Beyond earned media, typical PR tactics build relationships, engage influencers, and even help change public perception and behavior. PR skills once used exclusively in media relations are easily transferred to social community management, influencer relations, and content marketing. PR is (nearly) immune to ad blocking.

Mobile 100

Mobile SEO Reputation Web 100

Bianchi Biz Blog

DECEMBER 15, 2022

While our blog is focused on the automotive and mobility public relations space, we found a few trending topics in our most popular posts. Here are the top 10 most visited blog posts on our site for 2022: 2022’s Top 13 Podcasts for Automotive & Mobility Technology Suppliers. Are You a Bad Client?

Automotive 104

Automotive Blogging Mobile Technology 104

Bianchi Biz Blog

AUGUST 31, 2023

Fuller Speed Ahead: FreightWaves CEO Craig Fuller’s deep dive interview show features top thought leaders in trucking, freight, supply chain and technology. Heavy Duty Trucking’s editorial team brings you expert insights and interviews industry professionals to discuss the latest news, trends and technology.

Transportation 87

Transportation Automotive Mobile Interviews 87

ImPRessions - Crenshaw Communications

JULY 22, 2019

Beyond earned media, typical PR tactics guild relationships, engage influencers, and even help change public perception and behavior. To me this refers to the applications of PR skills once used exclusively in media relations to social community management, influencer relations, and content marketing.

Mobile 244

Mobile SEO Web Journalism 244

Bianchi Biz Blog

DECEMBER 6, 2021

When we launched our Meet the Media blog series five years ago, our mission entailed helping bridge the gap between automotive and mobility PR professionals and the key journalists who cover the automotive and mobility sectors.

Meeting 82

Meeting Automotive Media Transportation 82

Bianchi Biz Blog

MARCH 31, 2022

Media interviews or media coverage would depend solely upon the quality or novelty of the pitch. So, is success in B2B PR and media relations all about RELATIONSHIPS? You might also be interested in: Meet the Media: Justine Murphy, Senior Editor at Laser Focus World. Modern PR pros: “It’s all about IDEAS …”.

Automotive 77

Automotive B2B Pitching Agency 77

ImPRessions - Crenshaw Communications

JANUARY 12, 2018

This can include everything from timely and thorough information downloads on new products, marketing plans, and business goals, to the time commitment by senior executives for preparation and participation in briefings, quarterly meetings, and media interviews. Polish the company story, but don’t lose authenticity.

Publicity 256

Publicity Brand Branding Storytelling 256

Bianchi Biz Blog

JANUARY 18, 2024

These numbers confirm that while traditional auto shows may be losing their luster for automakers and their top-tier suppliers, CES has solidified its position as one of the world’s largest and fastest growing global automotive, mobility and transportation events. Don’t believe us?

Automotive 110

Automotive Technology Transportation Trade Shows 110

Bianchi Biz Blog

AUGUST 9, 2021

I’ve spent summers at ClickOnDetroit/WDIV Local 4, Automotive News and the Wall Street Journal , and prior to my current role, I was a full-time reporter covering mobility and suppliers at Automotive News. I then reported for my college newspaper, The Michigan Daily , at the University of Michigan.

Transportation 96

Transportation Meeting Automotive Report 96

Bianchi Biz Blog

DECEMBER 16, 2020

To help automotive and mobility PR professionals get a better handle on specific reporters’ needs, interests and beats … and to bridge the gap between these PR pros and the media who cover the most fascinating industry in the world – automotive/mobility – we launched our Meet the Media blog series in early 2016.

Meeting 98

Meeting Automotive Mobile Media 98

Bianchi Biz Blog

APRIL 3, 2023

I never thought I’d write about mayflies or interview an entomologist (an insect scientist) as an auto reporter! My colleague, Pete Bigelow, and I interviewed about three dozen people who were involved with the EV1 and told the story in their words. Describe the craziest or most fun story you have written.

Automotive 77

Automotive Meeting Report Insurance 77

The Proactive Report

APRIL 3, 2017

“The disruption of the media business impacts journalists’ productivity and performance, making the relationships between brands, trusted newswires, journalists and influencers even more vital than ever.” Cision State of the Media 2017. That company just lost an opportunity for media coverage. Mobile compatibility.

Media 100

Media Video Mobile Report 100

Bianchi Biz Blog

JUNE 5, 2023

I spent 20 years in media relations at General Motors between two journalism careers. How long have you been in journalism and how did you get started? My career includes 14 years at The Associated Press ; 3 1/2 years at the Free Press in Detroit and four years at FreightWaves.

Meeting 75

Meeting Automotive Media Transportation 75

Barokas

MARCH 16, 2020

And mobile shopping app Ibotta rallied Colorado CEOs to come together for a joint fight against COVID-19. . Over the last two weeks, our teams have jumped in to support clients with activities that include: Shifting outreach efforts from media to customers to foster new relationships, testimonials and case study materials.

Communications 88

Communications Case Study Conference Resources 88

Bianchi Biz Blog

APRIL 18, 2022

I was researching the story, and on a whim, I reached out to Alton Brown’s people and had a lengthy phone interview with him about chefs using induction systems on set for Iron Chef America, which was at the height of its popularity. I’ve interviewed a lot of famous people, but he was a real pleasure to talk to.

Meeting 78

Meeting Automotive Media Newspapers 78

Bianchi Biz Blog

NOVEMBER 19, 2020

If it’s a company anniversary story, perhaps there’s an employee who’s been with the company since the beginning that you can incorporate through quotes or interviews. These requests may range from a brief clarification on one statement for a general news reporter to a full interview with an editor of a key technical publication.

Automotive 86

Automotive Journalism Interviews Engineering 86

Bianchi Biz Blog

NOVEMBER 30, 2023

Interested in the trends and issues that media relations practitioners are facing today? The we encourage you to check out the recently published study “ Managing the Media: Corporate Media Relations Officers and the Evolving Media Landscape.” Interesting right?

Media Relations 92

Media Relations Automotive Media Survey 92

Bianchi Biz Blog

JULY 10, 2023

(R&T) Ford’s self-repossessing car patent is a nightmare of the connected-car future (The Verge) You might also be interested in: Vehicle Technology and Mobility Suppliers: Here are Six Things to Do Now for CES 2024 Meet the Media: Michael Freeze, Features Editor at Transport Topics 2023 Detroit Auto Show Offers New Engagement Opportunities (..)

Meeting 83

Meeting Report Automotive Media 83

ImPRessions - Crenshaw Communications

DECEMBER 15, 2017

And, just for fun, this interview with Dawn Ostroff, the president of Condé Nast Entertainment, offers cool insights as to how the formidable print company has morphed into a digital media company. More than 500 million hours of videos are watched on YouTube each day. More video content is uploaded in 30 days than the major U.S.

YouTube 136

YouTube Training Video Survey 136

Bianchi Biz Blog

AUGUST 21, 2023

I would say the hottest topic in fluid power and engineering in general is electrification — electricifying mobile machinery, industrial machinery and everything in between. Can you tell us what types of stories, trends or issues are on your radar now? You can follow Mary on LinkedIn and Twitter.

Meeting 72

Meeting Automotive Engineering Journalism 72

Bianchi Biz Blog

AUGUST 8, 2022

I regularly receive pitches for SME interviews, and the first thing I tell the PR reps is “Does [name of SME]’s company have any customer stories?” Finding common media ground between us is challenging, but she is very patient with my choices. :). Bianchi PR’s Meet the Media Recap.

Technology 93

Technology Meeting Media Analytics 93

Bianchi Biz Blog

JUNE 17, 2021

These more private spaces will allow your company to conduct scheduled meetings or media interviews in a convenient and distraction-free location. Jaclyn is a senior account executive at Bianchi PR with 10 years of B2B PR experience assisting and supporting our account teams in a variety of public relations activities.

Technology 86

Technology Automotive Trade Shows Hotels 86

Bianchi Biz Blog

NOVEMBER 2, 2020

It focuses on new technologies and concepts aimed at making mobility more sustainable. The goal is to combine coverage of vehicle autonomy, connectivity, electrification, and mobility service technology with supporting infrastructure concepts that make transportation ecosystems that are safer, cleaner, and more socially equitable.

Meeting 57

Meeting Automotive Mobile Transportation 57

Cision

JUNE 8, 2016

In this interview, Doug discusses how to build positive relationships with clients, how to improve your media relations outreach and how new technology has affected communication. What’s your secret to media relations success? I learned early on that it all starts with good writing skills.

Financial 120

Financial Healthcare Media Relations Technology 120

Bianchi Biz Blog

APRIL 17, 2023

I’m the editor-in-chief of SAE Media Group’s Truck & Off-Highway Engineering magazine and related digital products (e-newsletters, webinars, special reports, web content, etc.). I also write the occasional story for our Automotive Engineering and ADAS & Autonomous Vehicle Engineering magazines.

Engineering 77

Engineering Automotive Agriculture Media 77

Bianchi Biz Blog

MARCH 6, 2023

When reporting, I absolutely loathe buzzwords like “mobility” and “software-defined vehicle.” I started at Autoline, then moved to AutoGuide.com, did a couple years at CNET Cars (née Roadshow) and now I’ve been at the Wrecked Media Group/EV Pulse for just shy of a year. How long have you been in journalism and how did you get started?

Meeting 77

Meeting Automotive Media YouTube 77

Bianchi Biz Blog

AUGUST 22, 2022

You might also be interested in: 5 Key Data Points for CES 2023 PR Planning for Automotive & Mobility Suppliers. Meet the Media: Dennis Scimeca, Technology Editor at IndustryWeek. Meet the Media: Lauren Fletcher, Executive Editor at Work Truck Magazine.

Automotive 87

Automotive Meeting Newspapers Sports 87

Bianchi Biz Blog

MARCH 8, 2021

Having dynamic images is important, especially when more readers are getting news on their mobile devices, and I need help getting those. Hands down, it’s new mobility. Knowing I can easily find a library of images or quickly/immediately get access to images is incredibly helpful.

Meeting 72

Meeting Media Automotive Mobile 72

Bianchi Biz Blog

FEBRUARY 22, 2021

Years ago, I was the editor of Professional Distributor , a publication which provides mobile tool and equipment dealers who sell to repair shops business insights and trends. For the interview, I would typically meet the distributor early in the morning and ride along on the truck for an entire day as s/he made customer stops.

Groups 55

Groups Meeting Transportation Media 55

Bianchi Biz Blog

FEBRUARY 22, 2024

Traditional and digital media relations environments are seeing it, too. Electrified, connected and autonomous vehicles are quickly changing the game, not only for automakers, but for the entire supply chain environment. The automotive industry isn’t the only space seeing change.

Automotive 65

Automotive Technology SEO Engineering 65