Bianchi Biz Blog

JUNE 5, 2023

Having worked in both journalism and PR, I have a very sensitive b.s. How long have you been in journalism and how did you get started? I spent 20 years in media relations at General Motors between two journalism careers.

Meeting 75

Meeting Automotive Media Transportation 75

Bianchi Biz Blog

APRIL 3, 2023

I never thought I’d write about mayflies or interview an entomologist (an insect scientist) as an auto reporter! My colleague, Pete Bigelow, and I interviewed about three dozen people who were involved with the EV1 and told the story in their words. How long have you been in journalism and how did you get started?

Automotive 77

Automotive Meeting Report Insurance 77

Bianchi Biz Blog

DECEMBER 16, 2020

To help automotive and mobility PR professionals get a better handle on specific reporters’ needs, interests and beats … and to bridge the gap between these PR pros and the media who cover the most fascinating industry in the world – automotive/mobility – we launched our Meet the Media blog series in early 2016.

Meeting 98

Meeting Automotive Mobile Media 98

Bianchi Biz Blog

AUGUST 21, 2023

I would say the hottest topic in fluid power and engineering in general is electrification — electricifying mobile machinery, industrial machinery and everything in between. How long have you been in journalism and how did you get started? Can you tell us what types of stories, trends or issues are on your radar now?

Meeting 72

Meeting Automotive Engineering Journalism 72

Bianchi Biz Blog

NOVEMBER 19, 2020

Or this comment from Nora Naughton , formerly of The Detroit News and now with the Wall Street Journal : “… I also think that every aspect of the American automotive industry touches so many lives, especially in the Detroit area, so I’m always looking for that intersection between business and real people.”. What is the takeaway?” Timeliness.

Automotive 86

Automotive Journalism Interviews Engineering 86

Bianchi Biz Blog

JULY 10, 2023

No offense to those in that arena, but I think we have an overabundance of journalism aimed at investors or B2B audiences; I don’t think we have enough for the people who aren’t ready for all the changes coming their way soon, like EV charging or subscription features.

Meeting 83

Meeting Report Automotive Media 83

Bianchi Biz Blog

APRIL 18, 2022

I was researching the story, and on a whim, I reached out to Alton Brown’s people and had a lengthy phone interview with him about chefs using induction systems on set for Iron Chef America, which was at the height of its popularity. I’ve interviewed a lot of famous people, but he was a real pleasure to talk to.

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Meeting Automotive Media Newspapers 78

Bianchi Biz Blog

APRIL 17, 2023

I’m the editor-in-chief of SAE Media Group’s Truck & Off-Highway Engineering magazine and related digital products (e-newsletters, webinars, special reports, web content, etc.). How long have you been in journalism and how did you get started? I’ve been with SAE International’s Media Group for nearly 23 years.

Engineering 77

Engineering Automotive Agriculture Media 77

Bianchi Biz Blog

MARCH 6, 2023

When reporting, I absolutely loathe buzzwords like “mobility” and “software-defined vehicle.” How long have you been in journalism and how did you get started? I started at Autoline, then moved to AutoGuide.com, did a couple years at CNET Cars (née Roadshow) and now I’ve been at the Wrecked Media Group/EV Pulse for just shy of a year.

Meeting 77

Meeting Automotive Media YouTube 77

Bianchi Biz Blog

AUGUST 8, 2022

I regularly receive pitches for SME interviews, and the first thing I tell the PR reps is “Does [name of SME]’s company have any customer stories?” How long have you been in journalism and how did you get started? Finding common media ground between us is challenging, but she is very patient with my choices. :).

Technology 93

Technology Meeting Media Analytics 93

Bianchi Biz Blog

OCTOBER 24, 2022

Our Commercial Vehicle Group also won editorial excellence awards for investigative journalism, a technology article on hydrogen trucks, and editorial use of data. How long have you been in journalism and how did you get started? Countdown to CES 2023: Top 7 PR Lessons for Mobility and Automotive Suppliers.

Meeting 59

Meeting Automotive Transportation Newspapers 59

Bianchi Biz Blog

OCTOBER 11, 2022

How long have you been in journalism and how did you get started? I have been in journalism since I graduated from Southern Illinois University in 2018. You might also be interested in: Countdown to CES 2023: Top 7 PR Lessons for Mobility and Automotive Suppliers. Meet the Media: Scotty Reiss, Founder of A Girls Guide to Cars.

Automotive 63

Automotive Meeting Media Journalism 63

Bianchi Biz Blog

OCTOBER 4, 2021

We won our class in that race, and that story won a 2021 first-place Automotive Heritage Journalism award. How long have you been in journalism and how did you get started? You might also be interested in: Top 9 CES2022 PR Lessons for Automotive & Mobility Suppliers. Meet the Media: John Hitch, Editor of Fleet Maintenance.

Automotive 75

Automotive Meeting Engineering Media 75

Bianchi Biz Blog

MARCH 21, 2022

How long have you been in journalism and how did you get started? I needed a few extra course credits for the year, so because I’ve always loved to write, I opted to join some friends taking journalism. You might also be interested in: 2022’s Top 13 Podcasts for Automotive & Mobility Technology Suppliers.

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Meeting Newspapers Agriculture Media 73

Bianchi Biz Blog

NOVEMBER 30, 2023

Interested in the trends and issues that media relations practitioners are facing today? The we encourage you to check out the recently published study “ Managing the Media: Corporate Media Relations Officers and the Evolving Media Landscape.” Interesting right?

Media Relations 92

Media Relations Automotive Media Survey 92

Bianchi Biz Blog

NOVEMBER 2, 2020

It focuses on new technologies and concepts aimed at making mobility more sustainable. The goal is to combine coverage of vehicle autonomy, connectivity, electrification, and mobility service technology with supporting infrastructure concepts that make transportation ecosystems that are safer, cleaner, and more socially equitable.

Meeting 57

Meeting Automotive Mobile Transportation 57

Bianchi Biz Blog

JULY 25, 2022

As noted I enjoy the educational side of journalism. How long have you been in journalism and how did you get started? I’ve been involved in journalism for the past 16 years and got started completely by accident. You can follow Lauren & Work Truck magazine on social media here: LinkedIn – Lauren Fletcher.

Meeting 93

Meeting Media Journalism Education 93

Bianchi Biz Blog

DECEMBER 7, 2020

Please provide your job title and media outlet(s), as well as a brief description of your duties: Automotive Reporter, Detroit Free Press. I also write about mobility and transportation topics, including pedestrian safety. How long have you been in journalism and how did you get started?

Automotive 56

Automotive Report Meeting Transportation 56

Solo PR Pro

AUGUST 2, 2022

Courses taught: Principles of Public Relations, Public Relations Writing, Communications Ethics, Media Relations, Campaigns (graduate program). I teach upper-division strategic communication planning and tactics, mobile app development, social media management, integrated marketing, and media literacy.

Education 108

Education Course Nonprofit Resources 108

Bianchi Biz Blog

FEBRUARY 22, 2021

Years ago, I was the editor of Professional Distributor , a publication which provides mobile tool and equipment dealers who sell to repair shops business insights and trends. For the interview, I would typically meet the distributor early in the morning and ride along on the truck for an entire day as s/he made customer stops.

Groups 55

Groups Meeting Transportation Media 55

Bianchi Biz Blog

SEPTEMBER 20, 2021

How long have you been in journalism and how did you get started? Why would I ever write about a Bluetooth-equipped hernia belt or some mobile app that helps you track your bowel movements? Anyone can reword a press release, but it takes skill and effort to craft a story that really grabs the reader.

Meeting 66

Meeting Automotive Media Airlines 66

Stephen Waddington

DECEMBER 30, 2019

The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. It’s a theme that Topi?

Government 103

Government Education Print Ethics 103

Bianchi Biz Blog

MARCH 11, 2024

As an automotive reporter I cover anything from mobility and electrification, to artificial intelligence and product pieces. As an automotive reporter, electrification, mobility and artificial intelligence have been and will most likely stay on my radar for quite some time. The more people I get to interview, the merrier.

Automotive 92

Automotive Meeting Report Journalism 92

Sword and the Script

MARCH 10, 2019

Media Relations is Hard and Getting Harder. A majority (68%) of PR professionals say media relations is getting harder or much harder. This is up 17% from last year where 51% said media relations was getting harder. It’s harder to know who is media and who isn’t.

Survey 98

Survey Media Relations Corporate Communications 98

Bianchi Biz Blog

JULY 22, 2021

All in all, not only is CES 2022 planning to come back in a big way, but the opportunities for automotive and mobility companies are poised to be better than ever … if you approach things in the right way, that is. As always, being an automotive or mobility tech supplier at CES comes with a list of challenges along with the opportunities.

Automotive 107

Automotive Mobile Technology Resources 107

Bianchi Biz Blog

MAY 22, 2023

I’ve been at Automotive News for six months covering auto cybersecurity and mobility finance. Out of journalism school, I worked at the Galveston County Daily News , near Houston. How long have you been in journalism and how did you get started? It’s a new ground for me. I’ve been a reporter off and on for about 14 years.

Automotive 75

Automotive Meeting Report Real Estate 75

MaccaPR

NOVEMBER 20, 2018

. #1 - FORCE THE MEDIA TO EMAIL OR FIILL OUT ONLINE FORMS TO REACH YOU. How This Newsroom Feature Will Torment the Media: Say a writer wants to praise your company in the pages of the Wall Street Journal, BusinessWeek or Forbes. So want to frustrate the media? 5 – MAKE YOUR NEWSROOM UNRESPONSIVE ON MOBILE.

Mobile 91

Mobile Corporate Survey Web 91

Burrelles Fresh Ideas

JUNE 27, 2023

When a news outlet publishes or airs your story, you’ve earned that coverage ( earned media ) which lends credibility over advertising (paid media). Earned media is the lifeblood of media relations, a core component of public relations. Press releases are multipurpose, multifunctional documents.

Pitching 40

Pitching Writing Engineering Wikipedia 40

Bianchi Biz Blog

JUNE 21, 2022

Wilson award for business journalism. How long have you been in journalism and how did you get started? My foray into journalism began by writing “letters to the editor” to several trucking trade pubs. You might also be interested in: Meet the Media: Jason Morgan, Content Director for Fleet Equipment.

Meeting 86

Meeting Media Chemicals Radio 86

Bianchi Biz Blog

APRIL 4, 2022

How long have you been in journalism and how did you get started? Meet the Media: Justine Murphy, Senior Editor at Laser Focus World. 2022’s Top 13 Podcasts for Automotive & Mobility Technology Suppliers. The post Meet the Media: Chad Kirchner, VP of Content at Wrecked Media Group appeared first on Bianchi PR.

Groups 97

Groups Meeting Automotive Media 97

Sword and the Script

OCTOBER 16, 2018

That my takeaway from this interview published today with a gentleman who has a history in marketing automation. He is Bryan Young, and he’s my guest on this 33 rd edition of the Off Script interview series. See these related interviews: Managing Media Relations for a Publisher; Off Script No.

Marketing 56

Marketing Real Estate Analytics Interviews 56

Beyond PR

JUNE 19, 2017

Using surveys, interviews and focus groups, we spoke to employees across different lines of the business and regions. You should try to communicate your rebrand on as many marketing channels as possible like email, blog and social media to ensure users are well informed and can find your business. Tell all your stakeholders.

Communications 69

Communications How To Telecommunications Employee 69

Maxim Behar

JANUARY 24, 2022

CEO says in exclusive interview for the prestigious American magazine Fortunes Crown. He was recognized as one of "The 10 Most Influential Media Leaders of 2021" and his influential story made it to the cover. From the Internet of Things (IoT) to mobile services, humanity will evolve and so will the business world.

Ethics 52

Ethics Creativity Leadership Crisis Management 52

Journalistics

APRIL 5, 2016

The report is jam-packed with information about the current news media environment and how most journalists prefer to work (particularly around areas like social media and working with media relations professionals). If media relations is part of your job, I highly recommend you review Cision’s report in detail.

Media Relations 40

Media Relations Media Mobile Pitching 40

Journalistics

APRIL 5, 2016

The report is jam-packed with information about the current news media environment and how most journalists prefer to work (particularly around areas like social media and working with media relations professionals). If media relations is part of your job, I highly recommend you review Cision’s report in detail.

Media Relations 40

Media Relations Media Mobile Pitching 40

Cision

MAY 21, 2015

Welcome to The #AskGaryVee show, where I answer your questions about marketing, social media, and entrepreneurship. Tools, tips and tactics on everything marketing and social media related. Maritza brings her experience as a serial entrepreneur and interviews today’s leading entrepreneurs. Want to get on the show?

Social Media 120

Social Media Marketing Pinterest Media 120

Stephen Waddington

DECEMBER 5, 2018

Media relations remains an important part of the execution of a public relations campaign alongside paid, shared and owned media. Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement.

Media Relations 115

Media Relations Media Print Newspapers 115