PRSay

AUGUST 12, 2016

With the tremendous growth of social media in recent years, the PR landscape is continuously evolving and causing public relations professionals to adapt to the 24/7/365 news cycle we now work in as well as the instant, viral nature in which news breaks and spreads.

Storytelling 60

Storytelling Social Media Sports Strategy 60

PRSay

JULY 23, 2019

20, Ling will share more of her story as a keynote speaker at the PRSA 2019 International Conference in San Diego. In an interview with PRsay, Ling offered her thoughts on news readership, storytelling platforms and appreciating the little things in life. Is it more difficult to engage your audience and make a connection? Real stakes.

Conference 97

Conference Internal International Travel 97

Onclusive

NOVEMBER 8, 2023

Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. Relationship building takes time. How do you know what’s working?

Training 195

Training Media Training Reputation Crisis Communications 195

PRSay

DECEMBER 22, 2023

Florida International University is a proud sponsor of PRSA. Whether a disaster impacts your company or an organizational issue disrupts your workplace’s ability to function as it should, well-mapped-out communication strategies should be structured to embrace the nuances of internal and external audiences. Engage in active listening.

Crisis Management 157

Crisis Management Crisis Crisis Communications Ethics 157

Onclusive

AUGUST 9, 2021

Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. Owned Media & Content Strategy. Internal Communications.

Training 370

Training Media Training Reputation Crisis Communications 370

Stern + Associates

MARCH 5, 2024

Identify the Voices Your company’s innovation story is just that – a story – so it’s important to identify the right storytellers within the organization. A few questions to consider when identifying your storytellers: What’s your CEO’s version of the story? How does the story serve both internal and external audiences?

How To 99

How To Corporate Storytelling Conference 99

5W PR

OCTOBER 9, 2023

However, effectively engaging in international public relations requires a strategic approach that considers cultural nuances, local preferences, and diverse media landscapes. Storytelling that resonates Crafting brand stories that resonate with the values and aspirations of target audiences is essential.

Strategy 78

Strategy Brand Branding How To 78

Onclusive

AUGUST 22, 2017

Far from just managing a digital Rolodex, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. Owned Media/Content Strategy. Internal Communications. Media Training. Multimedia Development & Visual Storytelling. Data Journalism.

Media Training 397

Media Training Crisis Communications Conference Training 397

5W PR

OCTOBER 31, 2023

Ragan & PR Daily: Social Media Conference Set against the enchanting backdrop of Disney World in Orlando, Florida, the 2024 Social Media Conference by Ragan & PR Daily promises to be an insightful networking event. It featured prominent speakers and discussions on pertinent PR topics.

Conference 78

Conference Nonprofit Education Healthcare 78

Presspage

MAY 31, 2023

Today's landscape In today's fast-paced digital world, effective brand storytelling holds immense importance. With the advent of social media, instant communication and the scattered media landscape, companies face the challenge of maintaining control over their brand narrative.

Brand 78

Brand Branding Storytelling Software 78

The Hoffman Agency

JUNE 1, 2021

Everyone at Hoffman is treated as an equal and even as an intern, my voice was never suppressed but was listened to by the whole team. One of my most memorable projects was a semiconductor facts social media campaign I owned from the start of my internship.

Storytelling 36

Storytelling Writing Internal International 36

wiredPRworks

FEBRUARY 11, 2019

Digital Marketing Storytelling Speaker. Are you looking for a digital marketing and storytelling speaker? Get to know digital marketing and storytelling. keynotespeaker #socialmediastrategy #socialmediamarketing #socialmedia #storyteller #storytelling #B2Bstorytelling #corporatetraining #digitalmarketing Keytodms.

Small Business 66

Small Business Nonprofit Storytelling Marketing 66

Wadds Inc.

OCTOBER 5, 2023

At the CIPR International Maggie Nally Lecture this week, United Nations (UN) Under-Secretary-General for Global Communications Melissa Fleming provided insights into communicating accurately and effectively in the digital age. She aimed to humanise the crisis through first-person storytelling.

Communications 98

Communications Crisis Social Media Storytelling 98

PRSay

FEBRUARY 16, 2024

These communications professionals practice public relations, write short- and long-form copy, operate overseas radio stations, manage social media for military units, explain military concepts, prepare senior leaders for interviews, manage production workflows, archive materials and create graphics and multimedia content.

Public Affairs 87

Public Affairs Communications Radio Television 87

ImPRessions - Crenshaw Communications

DECEMBER 15, 2021

For example, a campaign might be evaluated based on a set number of brand mentions; social media engagement; positive sentiment analysis; or sheer reach. . On the positive side, something the client has overlooked or takes for granted could be useful information for media relations or storytelling.

Agency 310

Agency Measurement Meeting Reputation 310

Onclusive

JANUARY 25, 2019

International Association of Business Communicators (IABC) World Conference. Public Relations Society of America (PRSA) International Conference. Most conferences focus on media relations, crisis communications, social media, and measurement, plus a well-known awards show. and the Social Shake-up in May in Atlanta.

Conference 256

Conference Content Marketing Marketing Internal 256

PRSay

OCTOBER 22, 2019

Shaw, corporate vice president of communications at Microsoft, during the lunchtime keynote session Monday at the 2019 PRSA International Conference in San Diego. Digital and social media have created an experience that’s like “pumping static into a room. Storytelling. “In How do we want to be defined as a profession? “We

Conference 113

Conference Communications Storytelling Social Media 113

Communications Conversations

MAY 11, 2017

I actually found this video interesting for a number of reasons because I think it represents three big trends we may end up seeing much more of the months/years ahead: 1: Repurposing “stories” across other social media. Not in the traditional way you might think about spokespeople–more in a social way.

Social Media 68

Social Media Trends Radio Media 68

ImPRessions - Crenshaw Communications

JANUARY 12, 2018

A PR program operates best when the client has tasked an internal manager for the work, and all parties agree on what the agency needs to succeed. A key component of stellar media relations is knowing what stories to pitch and to whom. And, share externally on all social media platforms and other communications channels.

Publicity 256

Publicity Brand Branding Storytelling 256

Shift Communications

OCTOBER 29, 2015

One of the most creative and useful strategies in social media these days is to utilize user generated social content (UGC). In fact, broadcast media like the NFL Network and Bravo have supported Live TV through using their audiences’ content on their broadcast shows in order to actively engage with them, in real time.

Social Media 60

Social Media Media Tourism Guidelines 60

Flack's Revenge

APRIL 27, 2021

Thinking like a good journalist is critical for PR; it’s important to be inquisitive, a good storyteller, and yes, often skeptical. Follow them on social media. We reach them directly on social media or through gatekeepers. Results : Better counsel and marketing integration, and more impactful storytelling.

Storytelling 177

Storytelling Pitching Interviews Agency 177

Sword and the Script

AUGUST 1, 2022

” In open-ended comments, respondents cite digital, internal comms and a greater focus on comms by leadership as among the underlying reasons. Some of those comments include the following: “Significantly more related to internal comms and recruiting.”. A mix of internal and external resources. It’s hard to predict.”

Survey 130

Survey Communications Measurement Internal 130

wiredPRworks

APRIL 20, 2022

What We Talked About on Growing Social New. Storytelling success stories. About The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly. About Growing Social Now. Her podcast, Growing Social Now, launched in 2021.

Marketing 118

Marketing Social Media Trends Instagram 118

Landis PR

AUGUST 22, 2022

It’s what drives good storytelling. A PR tactic is how the strategic plan is executed, e.g., a press release, media alert, event or social media campaign, just to name a few tactical options… It’s PR best practice to determine the tactics only after you’ve confirmed your strategy.

Strategy 98

Strategy Product Launch Storytelling Agency 98

Onclusive

FEBRUARY 9, 2021

A PR agency is a communications consultancy that serves as an external resource, and ideally, an extension of your internal communications function. Why work with a PR agency, and is it right for your organization? That said, not every organization should hire a PR agency.

Agency 195

Agency Strategy Communications How To 195

Melissa Agnes

AUGUST 29, 2014

Does Common Sense On Social Media Come With Age? Melissa Agnes to Conduct Crisis Management Workshop at the GCC Government Social Media Summit in Dubai. Social Media for Healthcare: What’s The Potential? Social Media and the ‘Spiral of Silence’. From The Crisis Intelligence Blog. Listen here!

Crisis Management 190

Crisis Management Viral Crisis Healthcare 190

The Hoffman Agency

SEPTEMBER 3, 2020

By Samantha Spitz, Intern. Each account is very different from the other, so I am constantly learning about new topics and new media outreach strategies. Each account is very different from the other, so I am constantly learning about new topics and new media outreach strategies.

Storytelling 69

Storytelling Internal International Instagram 69

Communications Conversations

NOVEMBER 2, 2017

I wonder how these schools “covered” this game from a news, storytelling and social media perspective. Kate is the senior social media strategist at the University of St. We know from previous years that the game can be one of the biggest social media moments of the year.

Case Study 113

Case Study Journalism Study Instagram 113

wiredPRworks

MAY 11, 2021

Barbara Rozgonyi is an audacious storyteller, courageous coach, and empowering speaker who loves to inspire people and companies to fly as fast – and as fearlessly – as they can. To interview Barbara about marketing, social media, virtual events, PR, or podcasting, email hello@ barbararozgonyi.com.

Case Study 59

Case Study Study Video How To 59

wiredPRworks

MAY 11, 2021

Barbara Rozgonyi is an audacious storyteller, courageous coach, and empowering speaker who loves to inspire people and companies to fly as fast – and as fearlessly – as they can. To interview Barbara about marketing, social media, virtual events, PR, or podcasting, email hello@ barbararozgonyi.com.

Case Study 59

Case Study Study Video How To 59

PRSay

MAY 24, 2019

We’re visiting all of our members on a statewide road trip called the #OhioWorksHere Tour, promoting the industry and sharing our adventures with the public through our social media hashtag. Any tips for how other organizations can use social media to include travel and tourism in what they do?

Tourism 112

Tourism Travel Social Media Instagram 112

PRSay

OCTOBER 2, 2017

10 at PRSA’s 2017 International Conference in Boston. Why Data Is Required for Storytelling. Storytelling is an art, and when done well it touches on human emotion and evokes a connection. By applying data to storytelling, communicators can learn what resonates with people and create campaigns that earn results.

Data 145

Data How To Storytelling Analytics 145

Ishmael's Corner

MAY 19, 2015

The reason PR fails at storytelling often has nothing to do with understanding the makings of a good story or writing expertise. I say “undervalued” because PR trainings abound on topics like pitching journalists or how to use social media for brand storytelling. Do your homework before the interview.

Storytelling 60

Storytelling Interviews Software Industry 60

The Hoffman Agency

FEBRUARY 9, 2021

By Avni Gupta, Intern. Picture this: a recent college graduate with a passion for storytelling and flair for writing searching for a job amid a global pandemic. Enter me: an intern at The Hoffman Agency, ready to dive deep into the world of media relations and social media for AI, robotics and semiconductors.

Agency 68

Agency Internal International Storytelling 68

Stephen Waddington

NOVEMBER 3, 2021

As the role of the function continues to evolve, teams are balancing traditional skills such as writing, storytelling and media engagement, with expertise in new areas such as social purpose, risk, and management. Investment in skills and professional development is critical to success.

Corporate 113

Corporate Communications Government Crisis 113

Sword and the Script

SEPTEMBER 19, 2022

Other interesting statistics: Social media is material. 54% of respondents say social media has “a material impact on investment decisions” and investors (66%) are more likely to say this is true than comms people (49%); Effective social channels. Goals, channels and metrics for internal comms.

Survey 81

Survey Corporate Communications Financial 81

wiredPRworks

MAY 3, 2021

Barbara Rozgonyi is an audacious storyteller, courageous coach, and empowering speaker who loves to inspire people and companies to fly as fast – and as fearlessly – as they can. To interview Barbara about marketing, social media, virtual events, PR, or podcasting, email hello@ barbararozgonyi.com.

Course 52

Course Case Study Strategy Energy 52