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3 Tips for Effective Infographics: Data, Design and Distribution [UML]

Sword and the Script

Infographics remain high on the marketing list of tactics. This week I looked at Google search data for the word “infographic” (and variations) and found interest continues to grow at a steady pace. We see infographics in content marketing survey results as well. But Those Troubled Infographics. 1) Data visualization.

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Top Data-Driven PR Trends of 2016: Interactive Infographics

Shift Communications

Trend #1: Interactive Infographics. We marketers and communicators have killed the infographic. Can the news media absorb the volume of infographics we churn out? Above, we scanned the news to see how many times the word “infographic” was mentioned, then scanned Twitter for the same. In a word, no.

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Infographic: Cision’s 2015 Social Journalism Study

prTini

Are PR pros pitching journalists the way they prefer? journalists say they are happy with their relationships with PR practitioners and listing PR pros as their second most important source for information. Or, if you don’t have time, check out this handy infographic for key findings: (Disclosure: Cision is a Geben client.

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What Journalists Want to See in Your Press Release – Insights From Business Wire’s 2020 Media Survey

Business Wire

In today’s media world, journalists are being pulled in many different directions, receiving hundreds of pitches a day via phone, email, text, and social media, just to name a few. For public relations and communication professionals, it’s becoming more challenging to get a journalist’s attention. H ow do you catch a reporter’s eye?

Survey 436
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Top PR Holiday Pitching Tips

ImPRessions - Crenshaw Communications

And, despite the calendar, digital media seem to publish holiday-themed news until the 11th hour, so it’s almost never too late to pitch a good idea. Obviously, the best PR teams began pitching long-lead print outlets back in July, but those publications actually occupy a relatively small and super-select number of opportunities.

Pitching 136
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Is Traditional Media Still Relevant in PR?

Burrelles Fresh Ideas

These insights form the foundation for our infographic – a must-see for any PR pro! However, many Americans prefer news outlets over social for in-depth information (49%), basic facts about an issue (39%) or event (31%) as well as opinions on it (22%). 7 Reasons Traditional Media is Still Relevant in PR 1.

Media 102
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My Top Do’s & Don’ts For Pitching & Writing Guest Blog Posts

Rock the Status Quo

That being said, here are a few dozen “do’s and don’ts” to help you in your pitching and writing efforts. Thoroughly understand the audience before you pitch or write. One blog post can become a SlideShare deck, video, infographic, quote image. Focus on writing quality – even in the pitch.

Writing 203