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Denmark – A Business-Friendly Frontrunner In Technology, Green Energy And Life Sciences

Landis PR

Today Photo courtesy of Pixabay Denmark is particularly strong in information technology, renewable energy, sustainability, and life sciences – and also has a vibrant creative industry, encompassing design, fashion, architecture and media. Denmark has a very narrow media structure with only a few media in each category.

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How to Build a Stronger Business Through Community Engagement and Event Marketing

Burrelles Fresh Ideas

When considering how to make a brand stronger, business leaders often look to operational influences. You should also utilize technology. Place Internet of Things (IoT) sensors throughout your event and issue guests with lanyards that have radio frequency identification (RFID) chips embedded. Are they being risk-averse enough?

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Using media monitoring and social listening for PESTLE analysis

Onclusive

With Onclusive’s enterprise-grade social listening technology, you can monitor mentions of your company, competitors, topics, and influencers, as well as social sentiment, across major social networks in real time. Join us for Managing Corporate Reputation with PESTLE Analysis webinar on Thursday, November 18th.

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PR Has Evolved Since First ‘Public Relations Handbook’ in 1967, but Some Values Are Timeless

PRSay

There were newspapers, magazines, wire services, trade publications, TV and radio. In our initial edition of the “Public Relations Handbook,” we discussed how one company had incredibly transmitted information via satellite from the United States to Japan, with a two-way, closed-circuit television between Tokyo and Chicago.

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How to Use Dynamic Listening to Reach New Customers

Cision

With the media landscape evolving at the speed of technology, communicators need to be able to listen dynamically to their audiences across multiple media channels. How to do that? How to Create an Effective Monitoring Strategy. The post How to Use Dynamic Listening to Reach New Customers appeared first on Cision.

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Data-Driven PR Campaign Planning: Part 1

Onclusive

If you have a media monitoring solution , such as Onclusive, you’ll discover a wealth of information in the big data analytics provided by these advanced technologies—from the current trends to the most impactful stories, authors, publications and messages that drove desired actions. Where will you find these insights?

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How to Choose a Media Monitoring Service

Critical Mention

Like any technology investment, making a decision about which media monitoring or earned media measurement tool is right for your business can be challenging. The post How to Choose a Media Monitoring Service appeared first on Critical Mention - Media Monitoring. As marketers know well, we live in a multichannel world.

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