Cision

JULY 2, 2020

A quick recap of our conversation with Heather White of iHeartMedia on how to pitch radio, and more.

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Radio Pitching How To 349

ImPRessions - Crenshaw Communications

MARCH 8, 2016

Like a radio broadcast, podcasts have a producer or two who make editorial decisions on what to include. Many of the rules for pitching a conventional radio producer also apply to pitching a podcast, but there are some subtle differences. Can you “see” the story on the radio? Ask this question first.

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Pitching Radio Training Interviews 159

Cision

JANUARY 22, 2016

Here’s a few themes we’ve complied when pitching one of the toughest, yet most desirable outlets: The New York Times. Radio silence is common, and can be a telling response in itself. The paper employs some of the top journalists in the country, and the last thing they want is a tone-deaf pitch. Don’t call.

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Pitching Newspapers How To Knowledge Base 120

PR for Anyone

MARCH 10, 2022

I had no idea how important mindset was when pitching the media until I really dove deep with myself and now with my clients. I remember the first time I pitched, I was a nervous wreck! By helping them with mindset and confidence, their pitches were stronger and they started getting yeses. The pitches were unbelievable.

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Media Pitching Television Interviews 130

PR for Anyone

SEPTEMBER 8, 2021

Let them get to “know” you before you pitch and then, when you do pitch, knock it out of the park! Learn how they report and give them what they love and what they want. By doing this, you will be asked back to television and radio stations and quoted again and again by writers. Know who is interviewing you.

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Television Pitching Interviews Radio 221

Buzzstream

APRIL 25, 2024

Unlinked mentions can bring direct traffic to your site, but they’re more like billboards or radio ads. I’ll walk you through how to turn your unlinked mentions into links. Option 1: How to Set Up Google Alerts Go to Google Alerts and type in your domain name. What Is an Unlinked Mention? Then, let the tool go to work.

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Brand Branding How To SEO 62

Deirdre Breakenridge

MARCH 25, 2015

As I found editorial success for my agency’s clients, I was able to branch out and pitch radio and television broadcast opportunities. After all, back in the day, working with a newspaper reporter was completely different than coordinating with a radio show producer. Be flexible in your pitch. Customize your approach.

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Pitching Radio Newspapers Print 150

PR Fuel

MARCH 22, 2022

Not sure how to distribute press release materials? For example, you can also look at social media influencers, radio programs, magazines, and blogs. If you’re not sure how to build a list of media contacts, look for a press distribution company. Create the Pitch. Journalists receive hundreds of pitch emails daily.

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How To Guidelines Writing Pitching 104

Stern + Associates

MARCH 3, 2023

There’s plenty to say about all that and about FDR (both positive and negative), but my focus here isn’t on the presidency that was to come on March 4, 1933, but on the speech which Roosevelt gave signaling the course ahead, for it was one of the most powerful examples of how to communicate effectively in history.

Communications 106

Communications How To Banking Government 106

Axia PR

AUGUST 25, 2020

Newsroom veteran shares the roles and how of getting a story on TV. Throughout my 20 years in TV and radio newsrooms, I’ve received many calls from PR professionals. So let me provide you with a roadmap because there is no better way to get your story ignored than pitching it to the wrong contact.

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Radio How To Pitching Media Relations 62

Beyond PR

APRIL 10, 2017

Using Cision’s proprietary research of thousands of travel journalists, we have come up with six tips that will help your travel pitch get noticed in a flooded inbox. Not All Travel Pitches are Created Equal. Pitching travel stories blindly causes an overflown editor’s inbox and an ignored pitch. Think Like a Journalist.

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Travel Pitching How To Print 52

Deirdre Breakenridge

MARCH 8, 2017

Nicole is the host of PRfect Pitch, a PR-focused radio show that’s geared towards helping PR, marketing, and media professionals step up their game by incorporating best practices and developing better relationships. She’s developed and executed strategic campaigns for some of the biggest names in business such as Yahoo!,

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Radio How To Community Storytelling 170

Burrelles Fresh Ideas

SEPTEMBER 26, 2023

When considering how to make a brand stronger, business leaders often look to operational influences. Place Internet of Things (IoT) sensors throughout your event and issue guests with lanyards that have radio frequency identification (RFID) chips embedded. Are they being risk-averse enough?

Community 91

Community How To Marketing Data 91

ImPRessions - Crenshaw Communications

OCTOBER 31, 2022

Today is the day to reflect on the scary moments of PR and how to avoid them – or just enjoy them, knowing that they’ll make a good story someday. There a reason why we call radio silence after a new account pitch “ghosting” – because it’s horrifying. Ghosted by that nice prospect.

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Agency Television Radio Pitching 227

ImPRessions - Crenshaw Communications

OCTOBER 31, 2022

Today is the day to reflect on the scary moments of PR and how to avoid them – or just enjoy them, knowing that they’ll make a good story someday. There a reason why we call radio silence after a new account pitch “ghosting” – because it’s horrifying. Ghosted by that nice prospect.

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Agency Television Radio Pitching 227

PR Fuel

JULY 14, 2021

Learning how to write press releases can help you reach and appeal to your target audience. Here are the nine tips you need when learning how to write a press release. Here are the nine tips you need when learning how to write a press release. Radio shows. You can demonstrate your values and build a loyal following.

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Writing How To Media Guidelines 88

Critical Mention

DECEMBER 20, 2019

Having said that, these three steps will help you prioritize how to work your earned media strategy and turn positive mentions into brand endorsements: . Step 1 – Learn How to Get Earned Media. Proactively pitch to journalists who cover your industry or area. Share Tweet Share. Until next time! Critical Mention.

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Brand Branding How To Media 103

PR Fuel

MAY 13, 2021

Before you start writing, it’s important to know how to submit a press release. You can research different media outlets, including: Radio TV Newspapers Blogs Social media. Journalists receive hundreds of PR pitches every day. Otherwise, they can’t get in touch about how to proceed with your press release.

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How To Pitching Writing Social Media 76

The Resolution Blog

OCTOBER 30, 2017

Use tools such answer the client to see how many people have clicked through for your coverage or ask them if they noticed sales peaks on days where your secured great pieces or had radio days. Answer The Client Know your slides This is especially important if your slides have gone for a review and been changed.

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Meeting How To Radio Energy 120

PRSay

MARCH 18, 2020

Whether you’re a health-care organization wondering about messaging or a brand trying to find a home for an unrelated story during this time, here are some tips for PR pros to successfully navigate this current news cycle: Know that this isn’t pitching as usual. Another said coronavirus stories are all she is working on.

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Resources Pitching Television Radio 214

Burrelles Fresh Ideas

MARCH 5, 2024

However, media pitching and media relations to secure earned media still dominate the industry. Too Much Competition: Respondents highlighted that there’s too much competition from other stories, making it challenging for their pitches to stand out. This has made it more challenging to pitch stories successfully.

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Media Nonprofit Pitching Analytics 97

Buzzstream

FEBRUARY 27, 2024

You’ve just completed a great new study, and you’re keen to get journalists to cover your findings, but how do you do that? Writing media pitches for data-led stories or studies is very different from writing a media pitch to promote the launch of a new product, service, or event. What is a Media Pitch?

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Pitching Writing Film How To 83

Burrelles Fresh Ideas

DECEMBER 19, 2023

Top 10 Articles for PR and Comms Pros in 2023 by Burrelles ChatGPT: Pros and Cons of Generative AI Text in PR The Enduring Significance of Broadcast Media: Why TV & Radio Remain Essential for PR Pros The Most Crucial Components of a Strategic PR Campaign Kidfluencers and Their Impact on Influencer Marketing, Brands, and Parents The Press Release (..)

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Radio Analysis Agency Communications 105

Cision

DECEMBER 28, 2015

How To Win It. The thin but power-packed volumes How to Win Friends and Influence People as well as The Power Broker have been bestsellers for decades for a reason, given the imparted wisdom of keeping the focus exclusively on the client. The supreme PR pitch is an abstract intellectual property. How To End It.

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How To Agency Creativity Pitching 120

PR for Anyone

AUGUST 20, 2020

Take that old pitch and send in a similar story that covers what is happening now and see if you aren’t the one to be on tv shows about your topic of expertise. If you see a story and wish you were the featured expert, keep that topic in mind and pitch it in the future… with an update. So pitch away. That is this week's PR Tip.

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Television Radio Pitching Print 130

PR for Anyone

JANUARY 12, 2022

When you try to answer something you don’t know, it could backfire on you – especially on a recorded interview like television, radio, or podcast. People want to connect with people they see on TV or hear on the radio or a podcast. You can also guide the conversation back to what you can answer. ” PR FOR ANYONE.

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Interviews Television Media Radio 130

5W PR

JANUARY 3, 2024

Pitching story ideas to journalists to secure media coverage. Determining how to position a product or service in the market to differentiate it from competitors. Creating paid promotional campaigns through various mediums like TV, radio, print, and digital platforms.

Marketing 78

Marketing Engineering Reputation Product Launch 78

PR for Anyone

AUGUST 29, 2020

All of the weekly tips can be found on YouTube and will help you learn how to pitch the media. This week, I want you to think nationally when you're thinking about pitching the media, but I want you to start locally. And I take you through the whole process of pitching the media. Transcript Hi everybody.

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Local Television Radio Interviews 100

PR for Anyone

MARCH 30, 2022

When someone sees you on TV or in an article or hears you on the radio or on a podcast, you have instant credibility… instant authority. So make sure you watch all the videos here on the channel and really learn how to do it. . #3 – publicity is what we call “earned media.” This is the power of media.

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Advertising Advertising Publicity YouTube 130

PRSay

JANUARY 14, 2022

Forty years later, the words offer a vision for what to expect in 2022 and how to best adapt for our clients, our profession and our world. “Sooner or later, it all boils down to money”. Civility matters, and if communicators aren’t the leading the band of discourse, we will all be off pitch. This is radio nowhere.

Communications 164

Communications Trends Nonprofit Radio 164

Critical Mention

OCTOBER 29, 2019

Success in the PR world translates to knowing how to deliver captivating media pitches, interactive campaigns, detailed press releases and more. PR pros can deliver exceptional multimedia experiences by spreading their brand’s updates and releases across TV, radio, social media and online publications. Share Tweet Share.

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Radio Television Social Media Sports 92

Deirdre Breakenridge

NOVEMBER 9, 2018

Whether it’s a podcast, presentation, press conference, event, radio or television interview; vocal abilities matter in PR – though not many of us were born with a sonorous NPR-ready sound. For some reason we are all expected inherently to know how to use a microphone, but most people don’t get formal training.

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Engineering System Hotels Television 383

The Proactive Report

MAY 27, 2017

Radio and TV stations are also hard hit. That means there are fewer reporters to pitch your stories to. So you need to figure out how to beat the pack and get their attention. Craft a short pitch that will get the attention of the reporter/producer and link to the full data in your newsroom. MEDIA RELATION TIPS FOR 2017.

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Media Relations Media Newspapers Radio 127

Critical Mention

JULY 2, 2020

Marketing the same product constantly can make it difficult for marketers to come up with new ideas on how to diversify their content. Elevate your Pitch Game. A pitch must be exciting and innovative, and involving a marketing team can bring additional creativity to a PR pro’s physical or digital presentation.

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Marketing eBook Pitching Radio 89

Mora Communications

JANUARY 3, 2018

A newspaper story can lead to a magazine piece, which can lead to a radio interview, which in time could very well lead to national TV coverage. . Work with your PR representatives to define your stories and pitches. It’s important to consider all of these facts when developing your pitches. Media begets media.

How To 40

How To Newspapers Print Interviews 40

PR Fuel

JULY 24, 2018

It’s like the people writing the press releases suddenly forgot how to speak plain English, and instead decided to write a legal document so confusing nobody can understand it. And since you’re pitching news, doesn’t it make sense to follow the pattern set by the publications you’re targeting? Every Pitch is a Learning Experience.

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Pitching Media Small Business Writing 40

Doctor Spin

OCTOBER 16, 2023

Learn more : Digital PR ≠ Link-Building Subscribe and get a free ebook on how to get better PR ideas. But as the digital landscape evolved, so did PR. Social media, blogs, podcasts, and other online channels presented new opportunities for communication. Please support my blog by sharing it with other PR- and communication professionals.

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Digital PR SEO Engineering eBook 83