The Proactive Report

MAY 27, 2017

newspaper industry into a tailspin and the pressures facing America’s newsrooms have intensified to nothing less than a reorganization of the industry itself, one that impacts the experiences of even those news consumers unaware of the tectonic shifts taking place.” Radio and TV stations are also hard hit.

Media Relations 127

Media Relations Media Newspapers Radio 127

Buzzstream

FEBRUARY 27, 2024

You’ve just completed a great new study, and you’re keen to get journalists to cover your findings, but how do you do that? Writing media pitches for data-led stories or studies is very different from writing a media pitch to promote the launch of a new product, service, or event. What is a Media Pitch?

Pitching 83

Pitching Writing Film How To 83

Doctor Spin

OCTOBER 16, 2023

Learn more : Digital PR ≠ Link-Building Subscribe and get a free ebook on how to get better PR ideas. But as the digital landscape evolved, so did PR. Social media, blogs, podcasts, and other online channels presented new opportunities for communication. Please support my blog by sharing it with other PR- and communication professionals.

Digital PR 83

Digital PR SEO Engineering eBook 83

Mora Communications

JANUARY 3, 2018

A newspaper story can lead to a magazine piece, which can lead to a radio interview, which in time could very well lead to national TV coverage. . Work with your PR representatives to define your stories and pitches. Monthly publications are on a different schedule than daily newspapers. Media begets media.

How To 40

How To Newspapers Print Interviews 40

PRSay

JANUARY 8, 2019

29, Matt Charles, APR, presents a webinar titled “ How to Tell Your Organization’s Story to Get Media Coverage.” As communicators, we have long relied on earned media or public relations — usually in the form of media relations — to place our clients’ names on the internet, on TV, in print and on the radio.

Storytelling 163

Storytelling Media Nonprofit Government 163

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

For a better understanding of the mechanics of PR, from creating media pitches that work to delivering a well-crafted results report, no one does it better than the Cision Blog. This awesome blog is a how-to for brands looking to package and distribute the best stories from within their organizations. The Cision Blog.

Blogging 170

Blogging Writing Creativity Storytelling 170

PR Fuel

OCTOBER 14, 2022

Forming relationships with the people at your local radio, newspaper, and TV station can really help promote your business! It’s also important to pitch stories and ideas to the media whenever your business is having a special sale, event, or advertising campaign. Learn How to Write a Great Press Release.

Small Business 99

Small Business Community Local Social Media 99

Beyond PR

MARCH 6, 2018

Considering the culmination of traditional advertisements (newspaper, TV, radio and billboards) and digital advertisements (banner ads, pop-ups and sponsored posts), how many advertisements a day do you think you’re exposed to? How to Drive Your Content Marketing Priorities. How to Overcome These Hurdles .

Strategy 67

Strategy How To B2C Content Marketing 67

Mora Communications

MAY 7, 2015

Whereas you don’t approach a blogger in the same way you would the editor of a newspaper, your presentation still needs to include the same basic compelling elements. He was looking for the validation and credibility that comes from being featured on TV, radio as well as in magazines and newspapers, which we focus on.

Social Media 49

Social Media Newspapers Media Pitching 49

Mora Communications

OCTOBER 23, 2017

If they’ve been covered in a radio or magazine interview, or on TV, many simply wait for sales to materialize right after the fact. Many PR firms don’t advise client on how to best utilize and maximize their media coverage. It goes over how to effectively utilize your media in your overall marketing.

Marketing 40

Marketing Radio Interviews Newspapers 40

Mora Communications

OCTOBER 17, 2017

Your being featured in a magazine, newspaper, television, or radio positions you as a professional in your field. There you define your stories, your media pitches and what separates you from the others in your field. Try and come up with a number of different pitch and story ideas. . It cements your expertise.

Publicity 45

Publicity Construction Television Radio 45

Beyond PR

JANUARY 9, 2017

PR includes the creation and distribution of information, primarily in the form of stories, published or broadcast by mass media such as newspapers, magazines, television, blogs, podcast and radio. Discuss how to pick a tutorial service or how kids can retain knowledge during summer vacation. “No” is sometimes good.

Nonprofit 40

Nonprofit Television Radio Newspapers 40

The Resolution Blog

OCTOBER 7, 2015

But if you were going to get word out about a “new XXX which could revolutionise…” it was papers, TV and radio, every time. Page three of the FT, an hour on Sky News, wall-to-wall ITN coverage, Today, the World Service and the front or inside front pages of many of the world’s leading newspapers.

SEO 120

SEO Engineering Content Marketing Agency 120

Maxim Behar

MAY 31, 2021

Out of all of the professions in the world, how did you choose public relations? When I was a teenager, something like 13-14 years old, I was publishing a neighborhood newspaper on a typewriting machine. One day, a big American petroleum company came, and they invited me for a pitch in public relations. Maxim: It came naturally.

Newspapers 52

Newspapers Social Media Ethics Travel 52

Waxing UnLyrical

MAY 27, 2011

If you are not local, tell me how you think we can work together? We were looking for someone who could get the client placed in national publications as well as local press outlets like newspapers, to-do papers, community outlets, etc. How are you going to pull this off? Again, think of what your pitch says.

Brand 70

Brand Branding Local Interviews 70

Communications Conversations

MAY 3, 2016

He thrives on new challenges and knows how to turn connections into relationships. Her current project is the promotion of a golf tournament for the USM student radio station, for which she has created sponsorship and player brochures and an advertisement. Nominated by: Kelli Matthews, University of Oregon. written by Kathryn Kuttis)

Sports 0

Sports Leadership Internal International 0

PR Fuel

JANUARY 17, 2022

In today’s blog, we show you how to distribute a press release, so you get the best value for your money. Where your target audience is local, find a PR distribution service that targets distribution by location to local TV, radio, and print media houses. A single press release can set you back anywhere between $400 and $2,000.

Radio 105

Radio Local Writing Newspapers 105

PR Fuel

JULY 1, 2021

Get started by learning how to submit a press release with these tips today. Start by looking at different news outlets, including: Radios. Newspapers. Learning how to properly write and format a press release can take time and practice. Create Your Pitch. Above all else, keep your pitch email short and sweet.

Guidelines 72

Guidelines Pitching Analytics Social Media 72

Cision

MARCH 24, 2017

He began as a radio reporter before transitioning to PR in 1999. This week, this award-winning professional sat down with me to discuss his new PR role, a specific definition of success and how to create results that don’t always translate to a number, as well as the importance of truth and kindness in a difficult industry.

Enterprise 227

Enterprise Agency Radio Fashion 227

Communications Conversations

AUGUST 31, 2018

Newspapers are cutting staff. I also really enjoy media coaching and teaching people how to shoot and edit videos on their phones. Using my storytelling skills that I’ve built up over my 18 year career in radio & TV but in a new way. But, in general, reporters don’t want a product pitch on a press release.

Media 112

Media Journalism Report Video 112

PR Fuel

MARCH 17, 2020

Television and radio’s quick ads made it fall from favor for a few decades. It may be a literal space like a billboard or a section of a newspaper or magazine page. What you’re probably still wondering is how to get PR campaigns going that effectively use earned media. How to Get Your Story on the News.

Publicity 70

Publicity Small Business Advertising Advertising 70

PR 20/20

FEBRUARY 6, 2020

Blair is CEO of Win Without Pitching, a sales training and coaching program for creative professionals, and has spent 25 years in advertising and design. He also wrote The Win Without Pitching Manifesto and Pricing Creativity: A Guide to Profit Beyond the Billable Hour. Where to start: (#109) 5 Management Lessons from Peter Drucker.

Marketing 74

Marketing Conference Content Marketing Agency 74

Waxing UnLyrical

SEPTEMBER 23, 2015

With such a huge chunk of the audience online, it becomes increasingly important to reach them outside of the traditional ways of communicating (newspapers/magazines/TV/radio). Though the “what” to communicate remains constant, the “how” to communicate is constantly changing. Multimedia & crisp communication.

Google 40

Google Trends Community Twitter 40

Beyond PR

MAY 17, 2018

While he does think everyone should be thinking about how to create content in multiple ways, he mostly sticks to the written word. How many hours do you want to spend on this?” Send More Multimedia in PR Pitches. Many of those images show up in magazines, newspapers and blogs, she says. Create High-Quality Assets.

Infographics 54

Infographics Print Video Real Estate 54

Stephen Waddington

DECEMBER 5, 2018

If you read an article about an individual or organisation in your favourite magazine or newspaper you’re likely to view it far more favourably than if you heard the information direct. The Daily Telegraph was the first UK national newspaper to go online in November the same year.

Media Relations 115

Media Relations Media Print Newspapers 115

NewsWhip

MAY 27, 2021

Influence of local newspapers | Jump to text. For the most part, they weren’t in their cars, they weren’t listening to the radio. You’re advising industry on how to stay relevant, how to ensure that relevance stays and that attention stays. Finding relevance diamonds, like maskne | Jump to text.

Healthcare 78

Healthcare Storytelling Communications Local 78