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How to find the right PR measurement partner

Onclusive

This week, we’re wrapping up our Demystifying PR Measurement blog series with a review of what to look for in a PR measurement solution and what questions to ask to find a partner that is right for your company and brand. The good news is that there is no need to figure out PR measurement on your own.

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How to find the right PR measurement partner

Onclusive

This week, we’re wrapping up our Demystifying PR Measurement blog series with a review of what to look for in a PR measurement solution and what questions to ask to find a partner that is right for your company and brand. The good news is that there is no need to figure out PR measurement on your own.

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How to Pitch Consumer News with Megan Garbe, Fahlgren Mortine

OnePitch

What’s the best pitch of yours that resulted in coverage and what elements made it successful? I think our obsession with brevity in a pitch often translates to that same obsession with brevity in a response, but those two are very different things. What information do you always make sure to include in a pitch?

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The Evolution of Earned Media: Navigating Change

Burrelles Fresh Ideas

However, media pitching and media relations to secure earned media still dominate the industry. Too Much Competition: Respondents highlighted that there’s too much competition from other stories, making it challenging for their pitches to stand out. This has made it more challenging to pitch stories successfully.

Media 98
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Helping Your PR Team Succeed in 2024 with Burrelles

Burrelles Fresh Ideas

Today’s PR pros must not only navigate, research and pitch in an increasingly complex media environment but also track (monitor) and measure the results in a way that resonates with stakeholders. You can even give PR CoPilot a custom prompt, and it will incorporate it into your press release or media pitch email within seconds.

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Major Differences Between a Career in PR and Marketing

5W PR

Pitching story ideas to journalists to secure media coverage. Determining how to position a product or service in the market to differentiate it from competitors. Creating paid promotional campaigns through various mediums like TV, radio, print, and digital platforms. Developing innovative and attention-grabbing campaigns.

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How to Build a Stronger Business Through Community Engagement and Event Marketing

Burrelles Fresh Ideas

When considering how to make a brand stronger, business leaders often look to operational influences. Burrelles monitoring allows you to track mentions (and sentiment) in real-time from all media — print, online, broadcast, and social — along with the ability to integrate Google Analytics for comprehensive reporting and evaluation.