Mora Communications

JANUARY 3, 2018

Media begets media. A newspaper story can lead to a magazine piece, which can lead to a radio interview, which in time could very well lead to national TV coverage. . Local print publications have different needs than national print. Monthly publications are on a different schedule than daily newspapers.

How To 40

How To Newspapers Print Interviews 40

Bianchi Biz Blog

JANUARY 10, 2022

Those experiences helped shape my world view and taught me how to report in difficult situations with patience and empathy, which is a practice I try to take to every story. I might write about a local company or service I never knew existed, and the next day might be an enterprise piece about electric vehicles or the steel industry.

Meeting 76

Meeting Report Automotive Media 76

Cision

FEBRUARY 17, 2016

Hosted by Cision’s Heidi Sullivan and TapInfluence’s Todd Cameron, this free weekly podcast will teach you how to leverage influence marketing to build awareness, expand reach and mobilize your brand’s story. . ” “In a lot of ways, I look at influencer marketing as an evolution from traditional media relations.”

Marketing 120

Marketing Newspapers Mobile Local 120

Beyond PR

JUNE 8, 2016

Washington’s not really unique – it’s like any town with a myriad of local stories,” writes Christine. “So So what wins when it comes to local coverage? During the panel, Kavitha shared how WAMU is adding new beats to adapt to their listeners’ current interests. You could be overlooking an opportunity.

Media Relations 40

Media Relations Media Journalism Print 40

Bianchi Biz Blog

AUGUST 21, 2023

We are here to educate fluid power engineers on how to design and maintain efficient, reliable hydraulic and pneumatic systems so getting them the stories that help with that is necessary. How long have you been in journalism and how did you get started? What elements or characteristics do you look for in a story?

Meeting 74

Meeting Automotive Engineering Journalism 74

Stephen Waddington

MAY 16, 2019

The wide-ranging discussion covered: how to land your first job in PR; the role of a PR practitioner; the importance of continuous learning; opportunities in the North East versus other areas of the country including London; working for a start up versus a corporate organisation; the importance of mental health and culture.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Journalistics

MAY 26, 2015

What other trends are revealed in this year’s installment of the State of News Media? The legacy news industry – traditional newspapers and magazines – have made little progress securing digital ad revenue. Local television is seeing an uptick in viewership, particularly around the evening news.

Newspapers 71

Newspapers Mobile Media Facebook 71

Doctor Spin

DECEMBER 22, 2023

However, contrary to popular belief, there’s no concrete evidence that this incident received national TV coverage or front-page newspaper attention. link] It’s speculated that local London media, particularly radio, might have mentioned the traffic disruption, and possibly local papers covered the story the following day.

Wikipedia 52

Wikipedia Reddit Local eBook 52

The Resolution Blog

APRIL 9, 2019

As the PESO model has evolved, we’ve discovered that people don’t really know how to use it. They understand it, but they don’t know how to integrate it. It’s about teaching them how to use it and then letting them build it into the process. Media relations is great, but the question is how can you translate that to sales.

Marketing 120

Marketing Analytics Measurement Data 120

The Resolution Blog

NOVEMBER 30, 2018

Your story or stats might be particularly relevant to a specific area, making it a better fit for local press. Targeting smaller publications like local newspapers means less competition compared to traditional nationals so it can be easier to gain traction. Think in geographical terms here, too.

Case Study 120

Case Study Study Local Pitching 120

PR Insiders

MAY 5, 2021

You, on the other hand, may just be trying to get into your local newspaper or a trade publication. Pitch at the right time – One interesting tidbit from the Cision survey involves not how to pitch to journalists, but when to pitch them. If that fails, give the publication a call and ask. The majority (60.4

Pitching 78

Pitching Government Financial Survey 78

Critical Mention

NOVEMBER 22, 2019

PR and marketing pros can choose to take many directions when deciding how to best promote their brand. Earned media is among the most highly valued types of brand promotion, so organizations won’t want to miss miss out on the great opportunities it can bring. . What is Earned Media? Share Tweet Share.

Radio 104

Radio Media Newspapers Sports 104

Journalistics

MAY 26, 2015

What other trends are revealed in this year’s installment of the State of News Media? The legacy news industry – traditional newspapers and magazines – have made little progress securing digital ad revenue. Local television is seeing an uptick in viewership, particularly around the evening news.

Mobile 40

Mobile Media Newspapers Local 40

Bianchi Biz Blog

AUGUST 7, 2023

I was the news editor of a small daily newspaper in Alabama. My wife worked for the same newspaper at the time, and she stopped by their house to pick up some photos that we ran with the story, and she was warmly greeted. Metro weekly newspaper that no longer exists. What story or stories are you most proud of?

Journalism 81

Journalism Meeting Newspapers Automotive 81

Landis PR

MAY 28, 2024

The latest trend coming up in Denmark is “The four-day work week” where leading private companies have demonstrated how to reduce the traditional five-day work week and increase business results at the same time. Find the Danish angle Write a story with a local angle for the Danish market.

Energy 59

Energy Technology Biotechnology Pharmaceuticals 59

NewsWhip

APRIL 28, 2021

Data and innovation leads for Hill+Knowlton Strategies in the Middle East, Africa, and Asia joined NewsWhip’s CEO Paul Quigley for a special panel session on the Pulse to talk about navigating multiple market nuances to be locally relevant at scale. Balancing global strategy & local market needs. Kirsty: Yeah.

Consumer 78

Consumer Measurement Local Data 78

Communications Conversations

MAY 3, 2016

He thrives on new challenges and knows how to turn connections into relationships. He mastered media relations managing information for national outlets like ESPN and Sports Illustrated. She hopes to combine her experience in human resources and her passion for public relations into a career in internal communications.

Sports 0

Sports Leadership Internal International 0

Sword and the Script

DECEMBER 20, 2022

a) Many community newspapers going away and hopefully still being available in some kind of online format. b) More pay-to-play opportunities to participate in national media relations opportunities. c) More companies create their own content and channels to reach audiences instead of traditional media channels.

Marketing 198

Marketing Content Marketing Data Social Media 198

PR Conversations

SEPTEMBER 22, 2015

She asserted that men appeared more attached to their traditional function as media relations representatives. Several noted that this media relations-possessive attitude preceded the digital advent, and remains in spite of another stereotype of IT being the preserve of men—some might even consider technology a “natural” male talent.

Interviews 40

Interviews Enterprise Corporate Internal 40

Beyond PR

JUNE 19, 2017

This was in conjunction with a newspaper ad that explained the changes, along with updated social media profiles and a website redesign. They can help answer questions and address concerns locally while championing the brand to employees who may be attached to old messaging. Take all your properties into account.

Communications 69

Communications How To Telecommunications Employee 69

Communications Conversations

AUGUST 31, 2018

Since the beginning of the year, I’ve noticed a distinct trend: more former media folks making the transition to the PR/social side. Newspapers are cutting staff. In many ways, the media isn’t the best place to work right now. Vineeta Sawkar, senior media relations manager, University of St.

Media 112

Media Journalism Report Video 112

MaccaPR

DECEMBER 19, 2016

If you're new to content marketing, read " How To Get Started with Content Marketing " now. 2) Is there a clear call-to-action (CTA), as in, do visitors know exactly how to access your new content offer? Media Relations - Is your e-book authored by an expert?

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Sword and the Script

JUNE 11, 2016

Earlier this week I used two free online tools test a hunch and audit the social shares and traffic to three communications vehicles used as part of the announcement: 1) a CMI blog post; 2) a UBM press release; and 3) traditional news to coverage in a highly credible local business publication. The “gatekeeper” doesn’t exist anymore.

Blogging 60

Blogging Marketing SEO Content Marketing 60