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Unlocking the strategic potential of internal communications

Wadds Inc.

As organisations manage a complex business landscape, the internal communications function can demonstrate its value as a strategic management function. My focus as a public relations practitioner and management researcher is on elevating the internal communications function's role in management. At Wadds Inc.

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New opportunities to manage, measure and report the impact and value of ESG priorities

Agility PR Solutions

The post New opportunities to manage, measure and report the impact and value of ESG priorities appeared first on Agility PR Solutions. According to the […].

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Trust: Business Tops Media and Government in Ethics and Competence, Finds Survey

Sword and the Script

The annual Edelman Trust Barometer found business is trusted more than government, media and NGOs; this presents an opportunity to build trust through content. Businesses are increasingly viewed as more ethical and competent than government, media and non-governmental organizations (NGOs). It also surveyed 1,500 respondents in the U.S.

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Why PR Should Measure by Outcomes

Cision

Why, is a three letter word that is often asked but more rarely measured against. Awarding that question every year is the International Association for Measurement and Evaluation of Communication (AMEC). If you can’t measure these activities accurately and report on them with your team you can’t evaluate what’s happening. .

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Communications Careers: Measuring Progress in Steps Through Peaks & Valleys

Deirdre Breakenridge

I recently read an inspirational tweet about progress being measured in steps. This is important because the measure of achievement is not about becoming a CEO, it’s about feeling that you’ve got to where you wanted and fulfilled your potential. A Guest Post Simon Erskine Locke, Founder & CEO of CommunicationsMatch TM.

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ICCO engages with European governments on digital media and misinformation

Stephen Waddington

What is the Council of Europe, how does it influence governments, and how is it funded? It’s an international organisation created to uphold human rights, democracy and rule of law in Europe, comprised of 47 member states. It is funded by annual fees from the 47 member state governments.

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Melissa Agnes to Conduct Crisis Management Workshop at the GCC Government Social Media Summit in Dubai

Melissa Agnes

On September 17th and 18th 2014, Melissa Agnes, President and co-founder of Agnes + Day, will be presenting a two-day workshop on social media for crisis and emergency management for healthcare at the GCC Government Social Media Summit in Dubai. Understand how to measure results. Workshop outline: Social media for healthcare.