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The Importance of Community Relations in Healthcare

Landis PR

By Liza Batallones When you think of healthcare groups or pharmaceutical companies, maybe a doctor’s face pops into your head or that clever commercial with the unique-sounding drug name comes to mind. Photo courtesy of Pixabay Here’s why: Most large healthcare companies sponsor health education programs in underserved communities.

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What Are the Real Consequences of Fake Financial News?

Business Wire

The American Institute of Certified Public Accountants, or AICPA, released the results of a new survey revealing the startling impact that fake financial news is having on Americans' ability to make retirement, investment and healthcare decisions. This pessimistic outlook is a reflection of today’s media landscape.

Financial 153
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How Can Financial Services Organizations Use Social Media?

wiredPRworks

How can financial services organizations use social media to differentiate and build relationships? Listen in as Barbara Rozgonyi interviews Chris McGuire about what’s working for his company’s financial services clients. Financial Services Organizations Social Media Interview Key Points. How did they meet? wiredPRworks.

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Navigating Miscommunications Around Your Health & Wellness Brands

5W PR

Failing to meet these requirements can lead to legal issues and damage a brand’s credibility. Expert endorsements Collaborate with reputable healthcare professionals or experts who can provide credibility to the brand. Clearly disclose any financial relationships with endorsers.

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Top Cybersecurity Trends For PR In 2020

ImPRessions - Crenshaw Communications

Financial services companies are getting into cryptocurrencies and have invested heavily in mobile experiences. The healthcare and insurance industries — notorious for being slower to adapt to emerging tech — are in the throes of digital transformation initiatives involving cloud migration and AI.

Trends 156
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Top Cybersecurity Trends For PR In 2020

ImPRessions - Crenshaw Communications

Financial services companies are getting into cryptocurrencies and have invested heavily in mobile experiences. The healthcare and insurance industries — notorious for being slower to adapt to emerging tech — are in the throes of digital transformation initiatives involving cloud migration and AI.

Trends 156
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The Challenges for Health Care Communicators as a New Normal Emerges From the COVID-19 Crisis

PRSay

But many uncertainties about coronavirus remain, making the job especially challenging for communicators who need to plan and execute strategies to encourage patients to return for care, and to help their organizations regain financial health by filling thousands of empty hospital beds and medical offices.