Mindful Marketing

NOVEMBER 6, 2021

Facebook’s move to “Meta” offers an important signal about the firm’s future focus, which promises to impact billions of people who regularly sign onto its social media platforms. Like Google, Facebook would never do something as rash as discard one of the world’s most valuable brands.

Facebook 73

Facebook Google Privacy Tools 73

Critical Mention

JUNE 13, 2018

Uber, Wells Fargo, and Facebook demonstrate how taking a hit from the press doesn’t necessarily mean disaster. Cambridge Analytica’s goal was to manipulate voters’ opinions and send targeted, sponsored ads and messages to users on Facebook to swing their votes. How Facebook handled the situation baffled many.

Company 87

Company Banking Crisis Facebook 87

Ethical Voices

APRIL 3, 2023

I was a financial analyst and planner for the early days of my career, and then went into investor relations. What staffing are we going to do, our financial data, HIPAA issues? Trying to keep the staff well informed and looking at financial information. I go back to technology, data privacy, and AI. We were very strong.

Ethics 78

Ethics Privacy Data Financial 78

Presspage

JUNE 19, 2018

Similarly, visitors are more like to share multimedia content on Facebook and Twitter. To protect the patient’s privacy, the clinic recorded interviews with him and made those available, along with interviews with physicians. TV reporters now must handle social media, and newspaper reporters have to shoot video.

Automotive 117

Automotive Mobile Interviews Video 117

Critical Mention

JUNE 14, 2018

The app, geared toward women, aims to find one quality match for users each day using Facebook connections. Smyte is a company that aims at bring Facebook’s trust and safety features to a broader audience. They’re capitalizing on being extraordinarily relevant and piggybacking on the data privacy lawsuit Facebook is currently facing.

Pitching 70

Pitching Media Employee Privacy 70

PR 20/20

MAY 8, 2019

Artificial intelligence is accelerating change in the marketing industry, and your career: Consumers will demand greater personalization , while wanting to control their data and privacy. That being said, releases can be an enormous drain on human and financial resources for large enterprises. Career paths will evolve. 7,500/month.

Agency 84

Agency Enterprise Technology Analytics 84

PR 20/20

JUNE 14, 2018

Databox enables you to set up dashboards for each type of analysis: website performance, lead generation results, financial health and more. Performance data from Google Analytics, HubSpot, Salesforce and Facebook ads are powerful on their own. Still not sure which data you need? Source: Databox. Source: Databox. Drill Deeper.

Data 51

Data Report Analytics Privacy 51

ImPRessions - Crenshaw Communications

APRIL 8, 2021

At a time of huge partisan polarization, one thing that brings people together, it seems, is resentment of Big Tech, especially the Big Four — Facebook, Google, Apple, and Amazon. And even in the Trust Barometer, businesses in the tech sector performed better than some other industries, including financial services and automotive.

Reputation 305

Reputation Privacy Data Advertising 305

Shift Communications

JUNE 19, 2015

In blog posts, Facebook updates and the like, where post length is not much of an issue, a writer should basically disclose whether they received a product for free or received payment for the post about a brand, product or service in the text. Consumer Privacy Is Also an Issue. It’s not painful, I promise. Long-Form Posts.

Guidelines 60

Guidelines Agency Pinterest Privacy 60

Sword and the Script

OCTOBER 29, 2019

Prezly provides a range of tags that you can use to segment and filter your contacts, where for example, you can segment a list of reporters interested in financial news vs. product news. Prezly includes footers in its email templates for unsubscribing, forms for data requests and linking to a privacy policy.

Pitching 63

Pitching Analytics Enterprise System 63

Critical Mention

SEPTEMBER 21, 2018

A couple of hours later you’re scrolling through Facebook see an ad for a wedding gift registry. You might find this annoying, distracting, or perhaps even an invasion of privacy. For example, let’s say you’re getting married and you’re looking at venues for your wedding a year out.

Advertising 84

Advertising Advertising Privacy Analytics 84

Katie Paine's Measurement Blog

NOVEMBER 16, 2022

“We were tracking the impact on expressed trust, and when we looked at the impact of the Cambridge Analytica privacy scandal on Facebook (that went on for months), it did have a correlative difference.” In his experience, you can never point to one story or one ad that makes a huge financial difference, unless it’s a crisis.

Analytics 40

Analytics Crisis Data Measurement 40

Sword and the Script

DECEMBER 20, 2022

Continued financial pressures on media companies will mean fewer journalists and less opportunity for companies to get their message out. As Meta (Facebook) languishes, new platforms are emerging to meet the opportunities ahead. However, growth in global ad spend is expected to slow to about 5.9% next year, down from 6.4%

Marketing 189

Marketing Content Marketing Data Social Media 189

PR in High Definition

JANUARY 26, 2021

Following this, Donald Trump was banned from every major social network, from Facebook and Twitter, to Snapchat and YouTube (see The Independent ). The company announced a compulsory privacy update that caused uproar in the tech world. Users will soon have their data shared from the messaging app to Facebook. Next up, WhatsApp.

Trends 71

Trends Privacy YouTube Financial 71

Stuart Bruce

OCTOBER 30, 2014

I won’t be predicting that Whisper is the next Twitter or Snapchat is the next Facebook. Almost 70% of Facebook time is spent on mobile. But why be afraid of big government when we freely provide our life story to social networks and give up our privacy to airlines in return for a bribe of a few more air miles.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148