Brands lacking a privacy-first culture risk losing customer trust

Agility PR Solutions

Customer trust and data privacy go hand-in-hand, but too many marketers don’t understand what’s involved in this digital handshake—nor what’s at stake. The sheer amount of personal digital data, from financial records to facial recognition, flooding corporate […].

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Facebook launches ‘Privacy Checkup,’ most agencies offer social media services, and Starbucks closes 2,000 stores in China

PR Daily

We wanted this year’s Super Bowl effort to not only raise awareness, but also financial support for the incredible research and innovative treatments happening at the University of Wisconsin School of Veterinary Medicine, where Scout is still a patient.

When A Privacy Breach Is A PR Crisis: How To Avoid It

ImPRessions - Crenshaw Communications

In the second group are errors committed by or within the organization, like systemic sexual harassment or financial improprieties, which are tougher to handle because the organization is usually at fault. The best privacy crisis is the one that doesn’t happen, of course.

Brand managers gird for Calif. privacy act, Blizzard backtracks after criticism, and women-led organizations earn more

PR Daily

Good morning, PR pros: The California Consumer Privacy Act will take effect Jan. Communicators will have to become more savvy about data collection in light of privacy concerns and restrictions to provide consumers with valuable content and offerings.

Linking Cybersecurity and Corporate Reputation. Survey Results Coming Soon!

Reputation Us

Sample questions include: How confident are you that the following are effectively protecting your private financial, medical or other personal information: Your bank. Do not pay the ransom, even if it will likely make it difficult to access your bank or credit union accounts and expose your financial information to criminals. Cyber Security Reputation cyber security Cybersecurity data privacy DHM Research RepUs reputation reputation management ReputationUs

In earnings call, Facebook discloses $3-5B in fines—and Wall Street yawns

PR Daily

Facebook says it is preparing to pay a hefty fine to the Federal Trade Commission for privacy violations stemming from the Cambridge Analytica scandal. As the Washington Post notes , the fine of that size effectively “resets the baseline for future privacy investigations.”

6 B2B Tech Trends From CES 2020

ImPRessions - Crenshaw Communications

The California Consumer Privacy Act (CCPA) was a hot topic in Las Vegas. Are they really worth the data privacy trade-off? Instead, the underlying problem is that tech companies have been slow to recognize D&I as a cultural, operational and financial benefit.

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CVS shuts down photo site due to potential breach

PR Daily

Customers who provided credit card information for transactions on are advised to check their credit card statements for any fraudulent or suspicious activity and to call their bank or financial institution to report anything of concern.

Building brand authenticity in a world of distrust

Stephen Waddington

Privacy is set to become a critical for brands if it isn’t already.” The challenge between short financial performance and building long term trust remains. Pillot de Chenecey suggests that brands builds trust through authenticity, transparency, respecting privacy, and demonstrating empathy. The Future Laboratory hosted a discussion with Sean Pillot de Chenecey at the Corinthia Hotel London tonight to mark the launch of his book The Post-Truth Business.

Aetna ‘envelope error’ results in class-action HIPAA lawsuit

PR Daily

alleging the company violated the privacy of its customers by sending many of them letters through which the phrase “filling prescriptions for HIV” was visible through envelope windows. This is an unacceptable breach of privacy, and appears to violate federal and NY laws.

GDPR Primer for Marketing and Public Relations

Shift Communications

Marketers, advertisers, and public relations professionals are ill-informed and ill-equipped to manage the largest change in data and privacy in the last 20 years: GDPR. Privacy by design : Rather than be an add-on, companies are expected to design their systems for privacy from the ground up.

Popeyes’ chicken sandwich gooses profits, Google’s HR exec steps aside, and Tyson lays off 500

PR Daily

ABC 7 KATV reported : “We have an ongoing focus on financial fitness to make sure our business remains competitive. Rakuten told Motherboard in an email this was introduced to comply with the California Consumer Privacy Act (CCPA).

Google races to shutter Google+ after huge second data breach

PR Daily

We have always taken this seriously, and we continue to invest in our privacy programs to refine internal privacy review processes, create powerful data controls, and engage with users, researchers, and policymakers to get their feedback and improve our programs.

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How storytelling can inhibit good communications

PR Daily

Invasion of privacy. The credit rating giant, one of the largest in the world, was trusted with some of the most sensitive data used by banks and financiers to determine who can be lent money.

Canadians tech leaders speak out on Bill C-51


This includes sensitive information that can reveal everything from your financial status, to your medical history, your sexual orientation, and even your religious and political beliefs.

2019 Meeker Report Highlights

Solo PR Pro

Privacy and overuse are causing Internet and social media users to actively consider their usage. Digital payments now make up 59% of all financial transactions ( slide 120 ). Privacy Concerns and Their Impact on Advertising. Photo by Thom on Unsplash. It’s here!

Lawyering up on Data Protection and Cybersecurity

The Stalwart Blog

Metaverse Law focuses exclusively on data privacy and cybersecurity, so I help businesses with their compliance obligations under these new privacy and cybersecurity rules, bring in third parties to assess the security systems and help them deal within an instant.

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PR Lessons From The Bungled Equifax Crisis

ImPRessions - Crenshaw Communications

Unfortunately, that’s exactly what happened when the news broke that credit-reporting giant Equifax suffered a breach that could compromise the privacy of some 143 million consumers. Those officers included the Chief Financial Officer and the U.S.

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CBI sets out urgent requirement for internal and external communication on AI

Stephen Waddington

It’s already happening in many sectors from analysing millions of legal documents to detecting financial fraud. Ethics, employee engagement and wider stakeholder management are the three pillars of the CBI’s report AI: Ethics into practice.

Who Were The PR Winners And Losers of 2017?

ImPRessions - Crenshaw Communications

But blockchain is seen as “having the potential to reshape the global financial system and possibly other industries,” according to Bloomberg. Unlike United’s experience, the reputation damage from Equifax’s massive privacy breach will haunt it for years.

Apple chief defends rejection of FBI court order

PR Daily

The government could extend this breach of privacy and demand that Apple build surveillance software to intercept your messages, access your health records or financial data, track your location, or even access your phone’s microphone or camera without your knowledge.

How Your CEO Can Save Your Company’s Image

Critical Mention

If Facebook had immediately taken action and disclosed what it knew as soon as it became aware of the incident, it could have taken steps to protect user privacy and resolved the issue. This would’ve prevented outside interference, financial and reputational damage it’s currently undergoing.

Tips for Pitching to the Media

Critical Mention

They’re capitalizing on being extraordinarily relevant and piggybacking on the data privacy lawsuit Facebook is currently facing. In business, there’re amazing, good, bad and terrible product and service pitches.

7 times to turn down a media interview

PR Daily

Employee, client or patient privacy will be breached. Sometimes the reputational damage caused by silence is greater than the financial damage of future lawsuits. This story originally ran on PR Daily in September 2014.

Twitter touts reform as the key reason for its recent success

PR Daily

Social media companies have been under pressure over privacy concerns and political influence activity. The social media company has struggled to curb abuse and remove fake accounts, but it says its latest efforts are increasing profits. Is the platform a good investment for marketers?

Facebook has historic stock drop in wake of scandal

PR Daily

David Wehner, Facebook’s chief financial officer, said on Wednesday that the company’s decision to give its users “more choices around data privacy” following the Cambridge Analytica. Even social media behemoth Facebook isn’t impervious to a PR crisis.

7 newsroom features that increase journalists’ engagement


To protect the patient’s privacy, the clinic recorded interviews with him and made those available, along with interviews with physicians. Every corporate online newsroom has “musts”—the essential areas that are most visited by reporters and other key users.

8 data protection tips for PR pros

PR Daily

After all, PR professionals often have access to important files like drafts of press releases yet to be distributed or spreadsheets with sensitive information on company financials. Creating strong passwords can go a long way in protecting your privacy.

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3 email gaffes marketers should avoid

PR Daily

Here’s an example: One of my connections is in the financial services industry and was approached for a “connection” on LinkedIn. Later he received a LinkedIn email with the subject, “Help me and I will give you $500,” seeking a candidate for a financial advisor position.

PRSA 2017–2019 Strategic Plan: “Framework for the Future,”


Big data offers insights that enable customization and pose new cyber security and privacy issues. Dear Member, Change has become the new normal for public relations and communications professionals, and developments continue to emerge.

Dawn of the Intelligently Automated Agency

PR 20/20

Artificial intelligence is accelerating change in the marketing industry, and your career: Consumers will demand greater personalization , while wanting to control their data and privacy. That being said, releases can be an enormous drain on human and financial resources for large enterprises.

Twitter earnings are up, despite fewer users

PR Daily

Business Insider reported : Twitter blamed the fall on European's new privacy law, the company's efforts to stamp out toxic conversations involving misogyny and racism, decisions not to move to paid carrier relationships in some markets, and tweaks to the platform meant to reduce automated use.

Avast scrambles after data-collection reports, Boston Market’s bawdy Twitter fail, and emoji become more inclusive

PR Daily

I firmly believe it will help Avast focus on and unlock its full potential to deliver on its promise of security and privacy. Also: Google turns data into storytelling for Black History Month, how to extend your video’s shelf life, backlash over Aldi UK’s ‘poverty porn,’ and more.

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Improving patient engagement with health-care-specific CRM

PR Daily

Health care organizations face unique privacy, security and data collection challenges that standard marketing technology doesn’t address. Executives at hospitals and health systems are beginning to realize the need for advanced consumer and patient engagement tools.

4 social media marketing trends that won’t go away

PR Daily

Notify your users and followers if you change your privacy policy. It assures customers their financial information is encrypted. Even with privacy concerns about “tracking,” this trend will grow. If Facebook were a country, it would be the most-populous nation in the world (1.55

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Fame and the media game: What is fame now? And can you enjoy it without press intrusion

Mark My Words

The debate on privacy and press regulation pre-hacking was defeating. Driven by market forces, stars frequently exploit private happiness for financial return discarding all common sense. Some stars have been vocal on the issue of privacy, hungry as they are to exploit the fame cycle as they rise to the top. Then moaning about invasion of privacy when they feel they are at the summit wax. As you may have seen on The Drum here are my thoughts on Cheryl.

7 newsroom features that increase journalists’ engagement

PR Daily

To protect the patient’s privacy, the clinic recorded interviews with him and made those available, along with interviews with physicians. Financial information. Every corporate online newsroom has “musts”—the essential areas that are most visited by reporters and other key users.

Dior’s China dustup, Dunkin’s CMO departs, and Vatican introduces a digital rosary

PR Daily

Report: Consumers say tech companies can do better on privacy and more. Related reading: Kraft Heinz grapples with botched financial results and CMO departure.

30 jobs in the PR and marketing world

PR Daily

Client engagement and communications manager—Manulife Financial (Canada). Privacy, cyber crime and dark Web reporter—San Francisco Chronicle (California). For lovers of aquatic animals and conservation initiatives, Shedd Aquarium in Chicago is the place to be. More than 32,000 animals reside at the aquarium, including turtles, sea otters, penguins, sharks, dolphins, fish, frogs and the world’s most rare iguana species.