Facebook reveals plans to pivot to privacy-focused platforms

PR Daily

After more than a year of scandal, Facebook wants a do-over. The watch word, says CEO Mark Zuckerberg, is privacy. Outside the United States, services such as WeChat and the Facebook-owned WhatsApp have seen explosive growth by focusing on messaging. Facebook of the future.

Report: Consumers say tech companies can do better on privacy and more

PR Daily

A recent FleishmanHillard report about reputation management and technology highlights the struggle to maintain consumers’ trust amid data breaches, privacy concerns on social media platforms, and increased hate speech online.

Stressing user privacy, Apple offers a monthly news bundling service

PR Daily

Amid that context, Apple plans to offer a subscription service that would bundle many print magazines and a couple of newspapers into a single offering—all while putting a premium on user privacy. Of particular note, Apple is touting the privacy users will enjoy while browsing.

Privacy isn’t necessarily a good thing

Stephen Waddington

Facebook is building a private version of the internet. While that may be good for personal privacy, it’s a threat to public conversation. Facebook’s big play at its F8 developer conference this year was privacy. The warning signs are clear for Facebook.

Can you have privacy under a spotlight?

PR in High Definition

There’s no doubt that the recent revelations surrounding Facebook and Cambridge Analytica have brought the notion of personal privacy under even greater scrutiny. Do the same privacy rules apply? You can do this by conducting a privacy audit.

In a pro-privacy move, Apple would limit marketers’ tracking ability

PR Daily

Apple asserts that it can protect privacy while still offering marketers valuable feedback on their campaigns. Privacy Preserving Ad Click Attribution has three steps: Store ad clicks. This far from Apple’s first attempt to improve privacy on Safari. Eg: Profits > Privacy.

Why Millennials Won’t Unplug From Facebook

PRSay

When word got out in mid-March that Facebook exposed raw data on up to 87 million accounts to political consulting firm Cambridge Analytics, many people voiced their discontent. I may be upset by Facebook’s lack of ethics. Facebook is connected to too many apps.

Facebook And The Perils Of Opposition PR

ImPRessions - Crenshaw Communications

The question came up after a recent report in The New York Times about Facebook’s handling of its PR problems over the past three years. Facebook’s posture under pressure should surprise no one. Definers also sought to paint Facebook’s critics in a negative light.

Apple takes swipe at Google and others with privacy-themed billboard

PR Daily

Apple hopes that its strong stance on privacy can help preserve its brand reputation and strong customer bond. CNBC reported : The message, which takes up about 13 floors of building, says: “What happens on your iPhone, stays on your iPhone” with the URL to Apple’s privacy website.

Data, Privacy and Why Solo PR Pros Should Care

Solo PR Pro

It recently came to light that Cambridge Analytica , a political research firm, purchased information on more than 50 million Facebook users. This is far from the first scandal involving Facebook and data, but it brings to the forefront a deeper problem.

Samsung answers privacy concerns over TV voice recognition

PR Daily

Some even compared the language to a passage in George Orwell’s “1984”: Left: Samsung SmartTV privacy policy, warning users not to discuss personal info in front of their TV Right: 1984 pic.twitter.com/osywjYKV3W.

Could the Survival of Facebook Depend on Its Privacy?

Waxing UnLyrical

Facebook stock is not doing very well. Some are even beginning to question whether Mark Zuckerberg can continue as the leader of Facebook (somewhere, the Winklevoss twins are howling with laughter). Google is much more like Apple, Facebook is more like Yahoo!).

Facebook revamps livestreaming tools after Christchurch shooting

PR Daily

The company announced it would restrict access to Facebook Live tools for users who violate certain rules. Facebook hopes to make its livestreaming tools safer—and protect its audience—with a new “one strike” policy. Facebook has said it removed 1.5

Australia Joins Other Nations Investigating Facebook

Ronn Torossian

Now, the Facebook debacle that began with Cambridge Analytica has gone “global.” The purpose of the investigation is to determine if Facebook violated Australia’s privacy laws.

WhatsApp takes a stand on privacy by encrypting users’ data

PR Daily

The Facebook-owned company announced the addition of end-to-end encryption, meaning that a message’s intended viewer will be the only one who will be able to see it. What do you think about WhatsApp recent stance on privacy and encryption?

During its outage, Facebook turns to Twitter to share updates

PR Daily

Even for Facebook, Twitter is an important channel for live updates in a crisis. The social media company suffered a global outage on Wednesday, affecting users on its Facebook, Instagram and WhatsApp platforms. — Facebook (@facebook) March 13, 2019.

Facebook to woo marketers with Messenger, Instagram and WhatsApp integration

PR Daily

However, critics pointed to anti-trust issues and Facebook’s ongoing data privacy issues. Facebook is making its ecosystem more welcoming, regardless of which service you use. Though Facebook’s announcement might be exciting for brand managers, users have had mixed reactions.

Facebook launches multi-pronged push toward self-regulation

PR Daily

Facebook wants to beat governments to the punch on regulations and oversight. He wrote: Technology is a major part of our lives, and companies such as Facebook have immense responsibilities. On Monday, Facebook announced it was soliciting public feedback about the new process.).

How Privacy Conscious Brands Can Gain an Edge on the Competition

Beyond PR

If users show interest in so much as a pair of socks online, those socks will inundate their Facebook feed for weeks — never mind a big-ticket item like a couch or a car. Is Privacy Consciousness the New Corporate Social Responsibility?

Facebook, Amazon under a cloud of criticism over latest data leak

PR Daily

A security firm found millions of vulnerable Facebook records on an Amazon cloud server, raising new questions about users’ safety and the social network’s ties to third-party vendors. Facebook has stepped into another steaming data scandal. Crisis Communications Amazon Facebook

7 Brand New Facebook Features You Should Know About

Cision

Facebook is constantly changing, and keeping up with its new features is difficult for most communications and marketing professionals. Here is the latest and greatest from Facebook: 1. Facebook Messenger allows you to add contacts (who are not your “friends”).

After The Russia Scandal, Is Facebook Growing Up?

ImPRessions - Crenshaw Communications

Is the Russia scandal an ultimate comeuppance for Facebook? voters, I was initially skeptical about any real impact on Facebook’s reputation or its business. Facebook has weathered many storms in its 13-year history.

In earnings call, Facebook discloses $3-5B in fines—and Wall Street yawns

PR Daily

Following common wisdom, Facebook got out in front of bad news—$3 billion to $5 billion worth. Facebook says it is preparing to pay a hefty fine to the Federal Trade Commission for privacy violations stemming from the Cambridge Analytica scandal. Facebook won’t listen otherwise.

Privacy vs. progress: protecting users from data-gathering

Media Bullseye

Despite the potential for using data to improve PR efforts, it is important to consider the impact this information can have on the average consumer, as this gathering of data could blossom into a personal privacy issue. Mozilla’s fight for privacy.

Influencer Marketing Search Engine to Roll Out on Facebook

Ronn Torossian

Now that influencer marketing is becoming increasingly popular, social media company Facebook has decided to jump on the trend in an effort to attract people back to the network.

THE TRUTH ALWAYS COMES OUT’ – Mark on the privacy injunction in the British Media

Mark My Words

Follow us: @MailOnline on Twitter | DailyMail on Facebook. Mark My Words american press british press celebrities celebrity celebrity management Celebrity Relationship divorce injuction press privacy social media truth injunction ixzz45vk5asdu 3526916 threesome mailonline marital dailymail boundariesThe injunction farce shows there are no boundaries in social media, according to a PR and branding consultant.

Facebook chief attempts to steer the conversation with ‘tech talks’

PR Daily

The platform has been facing increasing scrutiny and criticism following a series of crises involving privacy and data-sharing concerns, election tampering and more. These will all be public, either on my Facebook or Instagram pages or on other media.

How Facebook Could Become Irrelevant

Waxing UnLyrical

After surpassing 1 billion users this past month, Facebook has become an institution that appears to have some staying power. But there is a lingering issue that threatens Facebook’s dominance even more than advertising revenue and stockholder discontent.

8 New Facebook Features You Need to Know as a Social Media Pro

Social PR Chat

If you want to stay ahead of the Facebook Marketing Likes, one way is to attend Facebook’s annual developer’s conference. Keep in mind, it is un-Like any other marketing conference so here is what you need to know your Facebook future. Now – Keynote at Facebook F8.

10 Tips for Using Facebook Live to Build an Audience

The Proactive Report

Facebook has the largest digital audience, so Facebook Live is the obvious choice to reach and engage almost any audience. Facebook suggests you just press the Live button and start broadcasting. Here are some tips to make your Facebook Live more effective: Do the planning.

Facebook remains valuable to many users—to the tune of $1,000

PR Daily

Despite social media’s rocky year in 2018 (Facebook’s data crisis, etc.), Facebook, in particular, retains considerable value for many users. That might fly in the face of Facebook’s recent trouble with consumer trust. Brandon Arvay predicts paid Facebook group memberships.

The ultimate guide to Facebook Live – 18 top tips for a professional live broadcast

Prohibition

Since its introduction in 2016, Facebook Live has become an important marketing tool for brands globally. In fact, in 2017 one in every five videos uploaded to Facebook was a live broadcast. For 90% of users , video quality is the most important aspect of a Facebook Live video.

Facebook Tries to Stop Deluge of “Fake” Accounts with Elections Looming

Ronn Torossian

With midterm elections looming, the folks at Facebook are still desperately trying to reverse a cataclysmic loss of consumer trust thanks to a massive privacy scandal that revealed a myriad of issues with the social media giant.

Bits, Bytes and the Ethics of Data

PRSay

It recently came to light that Cambridge Analytica , a political research firm, had gathered and exploited data on the likes and personalities of tens of millions of American Facebook users, to micro-target political messages to them before the 2016 U.S.

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Facebook, Amazon under a cloud of criticism over latest data leak

PR Daily

A security firm found millions of vulnerable Facebook records on an Amazon cloud server, raising new questions about users’ safety and the social network’s ties to third-party vendors. Facebook has stepped into another steaming data scandal. The company has tried op-eds from leaders Mark Zuckerberg and Sheryl Sandberg, blog posts and social media messages, a couple of media apology tours and, most recently, a high-profile call for privacy and regulation.

Solo PR Twitter Chat: Data Privacy, Social Media and Summer Business Development

Solo PR Pro

Q3: In wake of GDPR, are your clients having more discussions about data and privacy? Q4: Are your clients still using Facebook for business? Q5: Have recent privacy concerns & scandals shifted how your clients view social media? Whether a few days on your own or as has recently been discussed in our @SoloPRPro member Facebook group, a group retreat with fellow consultants, what’s on deck for you?

Facebook executives silent as #DeleteFacebook trends

PR Daily

The best-known faces of Facebook are staying out of the spotlight during its latest crisis. We are committed to vigorously enforcing our policies to protect people’s information and will take whatever steps are required to see that this happens,” a Facebook spokesperson told The Daily Beast.

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YouTube to overtake Facebook in website visits

PR Daily

Facebook’s popularity is waning—at least in the United States. This drop in views could be part of Facebook’s struggles to keep user trust in the wake of data misuse scandals , or part of a larger trend as competition increases and users spend fewer hours in one place.

Facebook Messenger tests ‘conversation topics’

PR Daily

Facebook Messenger is looking into increasing users’ opportunities for interaction. Using data from users’ Facebook profiles—e.g., Facebook is surfacing information I already have access to but just might not have seen otherwise.

Facebook doesn’t have a PR problem

Axia PR

Facebook has received its fair share of negative news coverage in the past; however, it’s nothing like the current firestorm around it and the political consulting firm Cambridge Analytica. Social Media Crisis Communications FacebookIs a crisis an operations problem or a public relations problem?