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How to Craft an Effective Local SEO Content Strategy

Contently - Strategy

Naturally, we turned to our go-to expert on all things local and delicious: Google. As a frequent traveler, I type in Google searches like this all the time, whether I’m looking for a satisfying slice or a sweaty HIIT class (I’ve got two speeds) ā€” and this is precisely why local SEO content strategy is so critical for businesses.

Local 97
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Pitching the Local Media ā€“ Tips from the Pros

PR for Anyone

The easiest way to do this is pitching the local media. I interviewed journalists from The Washington Post, The Washington Business Journal , and Inside Nova (a Northern Virginia local publication) about what types of local real estate pitches they like to receive. Iā€™m also interested in the local real estate market.

Insiders

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How and Why PR Should Be Involved in Social Media Marketing

Burrelles Fresh Ideas

Merging public relations with social media marketing into a single, powerful force is key to amplifying brand messages, sparking real-time engagement, and building lasting connections with your audience. Thatā€™s the magic of integrating PR strategies into social media marketing. Those days are long gone.

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23 Digital PR Examples and Strategys That Work Today

Buzzstream

Instead of showing you digital PR examples by industry, Iā€™ve broken it down into different ideation strategies and vehicles that drive the content. Those are all great examples of content that gets links and coverage, but they arenā€™t as helpful if you want to replicate them as a brand. So, letā€™s take a look at a couple of examples.

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Theyā€™re a 10, but They Donā€™t Join Social Media Trends*

Buchanan PR

C U T on Unsplash In the dynamic world of social media, trends have become powerful drivers of engagement, brand awareness and community interaction. Partaking in a social media trend can help spotlight businesses (and even help them go viral!) by keeping content fresh, fun and culturally relevant. Jonathan W.

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The age-old question: Do you need to be active on social media to be successful in social media?

Communications Conversations

: Do you need to be active on social media channels to be successful as a social media marketing professional? Some folks say “no, you don’t need to be active on social media to be good at this job.” Example: Instagram just unveiled Reels–the competitor to TikTok.

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The Importance of Social Media in Crisis Management

Prohibition

Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?