Onclusive

AUGUST 22, 2017

Earned Media/Media Relations. Far from just managing a digital Rolodex, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. Owned Media/Content Strategy. Media Monitoring & Analysis. AirPR offers a media monitoring solution.

Media Training 397

Media Training Crisis Communications Conference Training 397

PR for Anyone

AUGUST 11, 2021

But the big question I get all the time is, “do I pitch the same story to all the different media outlets at the same time?” The way I’ve shown you how to pitch the media is by NOT using a press release and making your pitches more personal. The post Pitch the Media appeared first on Christina Daves.

Pitching 223

Pitching Media Television How To 223

PR for Anyone

DECEMBER 8, 2022

December and January are the most difficult times of the year to land in the media. Seasoned media experts often get to come back for end-of-year wrap-ups. It’s very hard to break into media now. That being said, I have a great hack for anyone to land in the media today! I didn’t think of that!”

Media 130

Media Pitching Privacy Video 130

PR for Anyone

AUGUST 18, 2022

Watch this week’s PR Tip here: People understand the value of being in the media but more often than not, people are just trying to “sell” the media by putting in their product, service or brand without thinking of the bigger picture and the bigger impact they can make. PR FOR ANYONE. Anyone can get publicity!

Media 130

Media Nonprofit Pitching Television 130

ImPRessions - Crenshaw Communications

JUNE 10, 2016

Those seeking public relations services often pigeonhole it into media relations. Here are just a few: High-level media training. The best media training sessions train the entire team, starting at the top. Thought leadership events. Brand perception audits. Long-form content.

Media Relations 120

Media Relations Agency Media Training Training 120

PR for Anyone

DECEMBER 14, 2021

Landing in the media is as easy as these three steps to a killer media pitch! The hook is the most important aspect of all of your marketing. It’s important that your media pitch have something valuable for the audience. Keep these 3 things in mind anytime you plan to pitch the media. Step 1 – The Hook.

Pitching 130

Pitching Media YouTube Video 130

PR for Anyone

JULY 28, 2022

Watch this week’s PR Tip here: How do you your story to multiple media outlets? Many people feel they have one story and that one story might not fit in every media outlet. Take your diamond, aka your story, and think of each facet as a different media outlet. Watch that and then figure out which media outlets you.

Pitching 130

Pitching Media YouTube Interviews 130

PR for Anyone

SEPTEMBER 8, 2022

You’ve landed in the media. Of course I’ve been on 1000’s of media outlets since then but that’s one of the biggest so I want people to see it, again and again. It’s up to you to be your own megaphone when it comes to your media appearances. YOU need to post it on social media. Transcript.

Media 130

Media YouTube Video Interviews 130

ImPRessions - Crenshaw Communications

JUNE 20, 2019

While earned media visibility is the bread and butter of many PR campaigns, they can do far more for an organization. Any PR program that only includes media visibility is inadequate. While winning media coverage can yield immediate gratification, public relations represents a long-term commitment comprising many activities.

Agency 188

Agency Publicity Media Training Training 188

PRSay

MAY 23, 2023

Among the services those PR professionals have offered on a pro bono basis have been press materials and media relations for fundraising events, media training, brand messaging, website copywriting, social media support and communications planning. Communications projects will be completed in September.

Nonprofit 148

Nonprofit Local Training Media Training 148

Onclusive

DECEMBER 16, 2020

At the same time, it is clear that this year has made a long-term mark on trends such as remote working, virtual events and other types of virtual collaboration, which are expected to continue and evolve. Fusion of PR and content marketing Content marketing is a proven way to break through the noise, as long as the content is highly visible.

Industry 221

Industry Content Marketing Corporate Analytics 221

PR for Anyone

AUGUST 25, 2022

Most kids went back to school this week and it’s a great time to position yourself as an expert and start pitching the media! Right now back-to-school is a hot topic so the media is looking for those peripheral stories related to back-to-school that they can share with their audience. Watch this week’s PR Tip here.

Pitching 130

Pitching Media Insurance Insurance 130

PR for Anyone

JANUARY 20, 2022

Media is editorial content unless you are paying for advertising. Also, check out our next Get PR Famous upcoming live events at www.GetPRFamous.com and www.SpeakfromYourPowerLive.com. This week, I want to give you some tips on how to give a great media interview. The media loves sound bites. I’d love to connect.:

Interviews 130

Interviews How To Media Television 130

PR for Anyone

NOVEMBER 18, 2021

There is no easier way to build a brand than with social media. Some people are discouraged or stressed by social media but it is a game-changer in terms of access and what you can do to reach a huge audience, quickly. Now, I want you to use social media and build out that brand. So how do you build your brand on social media?

Social Media 130

Social Media How To Brand Branding 130

Flack's Revenge

SEPTEMBER 16, 2014

.” Said another way (as we teach in media training), in any market, one company will rise to the top, fueled by “story energy” The media will inexplicably latch on and just fawn. He wrote: Apple’s ability to seize the moment and preoccupy the press is without peer.

Energy 196

Energy Analysis Media Retail 196

PR for Anyone

JUNE 9, 2021

Land Media Using a Non-Profit. If you are involved in a charity/non-profit, a great was to land in the media is by using the non-profit as part of your story. NOTE: DO NOT get involved with a charity just to land in the media. On the 200th anniversary of that event, she decided to work with the town and create Lydia Taft day.

Real Estate 130

Real Estate Nonprofit Media Pitching 130

ImPRessions - Crenshaw Communications

OCTOBER 29, 2020

Those plans may be for 90 days to six months, complete with realistic KIPs, media expectations, and outcomes. You could be moderating a media interview, holding media training for a CEO, or manning a check-in table at a panel event. In PR, we spend time planning before the “fun” part happens, too.

Creativity 243

Creativity Groups Retail Media Training 243

PR for Anyone

JANUARY 12, 2022

One of the top tips for a media interview I can give you is to be real and authentic. Also, check out our next Get PR Famous upcoming live event at www.GetPRFamous.com. The post Tips for Media Interviews appeared first on Christina Daves. Don’t try to be someone you’re not. Don’t be flashy or salesy.

Interviews 130

Interviews Television Media Radio 130

Cision

SEPTEMBER 28, 2016

When developing a public relations or marketing strategy, many companies decide to start by jumping on the social media train. It’s a free, relatively easy and user friendly way to get their feet wet in the world of promotional marketing, and it is accessible to companies of any size. Plan ahead and follow through.

Social Media 120

Social Media How To Media Media Training 120

Melissa Agnes

SEPTEMBER 16, 2014

A company with two plane crashes in the last year asks people to post their bucket list destinations on social media. A social media manager loses their temper in a customer service post on Facebook. Unfortunately, there is no shortage of these types of events online. Everyone is using social media for marketing today.

Social Media 239

Social Media Crisis Training Media 239

PR for Anyone

MAY 4, 2022

I always like to give my followers ideas for pitching the media. Also, check out our next Get PR Famous upcoming live events at www.GetPRFamous.com and www.SpeakfromYourPowerLive.com. This week I want to talk about what you should be pitching in the media right now because it’s the beginning of May. I’d love to connect.:

Pitching 130

Pitching Media Financial YouTube 130

PR for Anyone

SEPTEMBER 21, 2021

How do you get the yes when pitching the media? Being aware, conscientious, and listening to what a journalist wants, and then giving it to them in a short, concise format is an easy way to help you get the yes when pitching the media. The post Getting the Yes When Pitching the Media appeared first on Christina Daves.

Pitching 130

Pitching Television Media Interviews 130

Critical Mention

MARCH 20, 2019

Whether you are an influencer or your job entails promoting a subject matter expert, knowing the ins and outs of how to conduct a social media interview is an essential skill for your earned media goals. It can also provide a sense of immediacy during an ongoing media event. Until next time! Critical Mention.

Skype 72

Skype Interviews Facebook How To 72

Contently - Strategy

JANUARY 26, 2023

The good news is that many companies have already cracked the thought leadership code using strategies that content marketers can emulate. ” Thought Leadership vs. Content Marketing At face value, thought leadership and content marketing look similar. It should work hand in hand with other content marketing initiatives.

Leadership 145

Leadership Content Marketing Healthcare Google 145

Mora Communications

MAY 15, 2017

On Thursday, May 25 th , Ann Convery, creator of Speak Your Business™, will be a featured panelist at the event How to Find and Retain New Customers , presented by American Marketing Association (AMA) Los Angeles. The event will be moderated by Philip Rebentisch, President of AMA Los Angeles. ALL MARKETING CHANNELS.

How To 56

How To System B2C Training 56

ImPRessions - Crenshaw Communications

OCTOBER 26, 2022

A PR agency is typically brought on to do more than secure media coverage. Often brands are looking for strategic guidance on how the PR or comms plan fits into their marketing calendar. For an announcement, we may choose an “exclusive” approach, an “embargo” or a broad media outreach. Troubleshoot. Add value .

How To 156

How To Meeting Case Study Survey 156

ImPRessions - Crenshaw Communications

OCTOBER 26, 2022

A PR agency is typically brought on to do more than secure media coverage. Often brands are looking for strategic guidance on how the PR or comms plan fits into their marketing calendar. For an announcement, we may choose an “exclusive” approach, an “embargo” or a broad media outreach. Troubleshoot. Add value .

How To 156

How To Meeting Case Study Survey 156

Konnect Agency

NOVEMBER 8, 2021

2021 has been notorious for its high volume of investments and as a result, the financial media landscape is rapidly adjusting. More importantly, these PR tactics will allow your funding announcement to be in the appropriate hands for those sought-after quality media placements and targeted exposure. Set-Up For Long-Term Success.

Agency 98

Agency Financial Media Training Training 98

Onclusive

FEBRUARY 9, 2021

A typical PR agency toolkit can include some or all of the following: Strategic counsel and advice Reputation management Crisis management Media relations, including outreach and pitching Analyst relations (e.g. Here is our recommendation on what to look for in a PR agency: Significant focus and expertise in your industry (e.g.

Agency 195

Agency Strategy Communications How To 195

Konnect Agency

JUNE 22, 2023

PR Agency Solutions and Services for Creating an Effective Crisis Communications Strategy A crisis communications plan is a comprehensive strategy that outlines the steps to take in the event of a crisis, including who to contact, what to say, and how to respond. This includes employees, customers, shareholders, and the media.

Crisis Communications 52

Crisis Communications Crisis Agency Communications 52

PR for Anyone

MAY 18, 2022

With consistent media outreach, using good, newsworthy story ideas, YOU have the ability to turn yourself into a media expert and be seen as famous in your field. I pitch the same media people different stories every month. If you have an opportunity to attend a media event, do that! I’d love to connect.:

YouTube 130

YouTube Video Pitching How To 130

PR for Anyone

OCTOBER 13, 2022

By using media, social media, influencer marketing, and video, you can establish your expertise and go to the next level of being known! Imagine having the media reach out to you because you are seen as THE go-to expert in the industry. PR FOR ANYONE. Anyone can get publicity! It really is PR for ANYONE. Transcript.

YouTube 130

YouTube Video Industry How To 130

Stuart Bruce

OCTOBER 6, 2016

Given that the report was commissioned by the PRCA it’s hard to know what to make of the finding that 45% of in-house respondents claim the majority of content for digital and social media activity comes from the PR and communications department, although this has dropped from 52%. However, social media (i.e.

Training 119

Training Digital PR Media Training Education 119

PR for Anyone

SEPTEMBER 30, 2022

I was watching Good Morning America last week and saw a story that just resonated with everything I share and write about related to newsjacking and “celebrity sells” when pitching the media. They brought on an event/wedding planner who looked at scenes from the movie and shared his views of what would still be on trend now.

Pitching 130

Pitching Television Trends YouTube 130

PR for Anyone

MAY 26, 2022

YOU need to put the sales funnel in place from your media appearance(s). Media does give you authority and makes you more credible but it won’t necessarily get you instant sales the minute you appear on television or in a print interview. YOU make you famous by having a media appearance. land media attention.

Television 130

Television Print Interviews YouTube 130

PR for Anyone

APRIL 26, 2022

Watch the video and/or read the transcript and you’ll see a bunch including things related to: Social Media. Also, check out our next Get PR Famous upcoming live events at www.GetPRFamous.com and www.SpeakfromYourPowerLive.com. First and foremost, if you are a marketing or social media person, what does that mean?

Twitter 130

Twitter Pitching Financial Video 130

PR for Anyone

OCTOBER 14, 2021

If you see someone who is regularly in the media as the expert, doesn’t that make you feel more comfortable in hiring them? Why not take the media you receive – an article, blog, or radio or television interview, and send that to a prospective client or customer. Another thing to consider is that media begets media.

Tools 130

Tools How To Publicity Interviews 130