PR Conversations

APRIL 24, 2018

Perhaps it is because I studied for and then began my working life as a journalist. One can’t get more miserable than being forced to incorporate lies (or at least partial truths) as part of a supposedly transparent and ethical speech. Why do you work in PR? To be honest, I don’t know why.

Journalism 79

Journalism Ethics Film Construction 79

Maxim Behar

JANUARY 11, 2024

This transparency makes the world far more ethical than it used to be. I wrote the first business ethics standard in this country 22 years ago and traveled to all 28 counties to present it. Back then, many people asked me what business ethics was. Because copyright is the biggest problem with AI and the second is ethics.

Leadership 59

Leadership Social Media Creativity Ethics 59

Maxim Behar

NOVEMBER 23, 2020

Straight - journalism, but in a slightly higher form, carrying the interests of the business you work for, absolutely in accordance with all ethical and moral rules. The study of BACA hopefully predicts a recovery of the market and quite a large growth in our country in 2022. It seems a bit complicated, but it's very specific.

Crisis Management 83

Crisis Management Crisis Advertising Advertising 83

Stuart Bruce

MARCH 19, 2015

One of my memories from studying for my CAM Diploma in Public Relations 25 years ago is the example of British Telecom and its smelly, vandalised phone boxes on street corners. The editor’s reply was: “F**k the research, just make it up… We’ll print it anyway.” First you’ve actually got to improve.

Publicity 60

Publicity Reputation Corporate Leadership 60

Sword and the Script

AUGUST 1, 2023

Cison released a code of ethics including “Privacy protection and security of client information.” ( Source ) I haven’t seen any announcements from Cison about generative AI, but perhaps they are trying to get ahead of ethical issues. A code of ethics isn’t a bad idea. And now onward with this month’s PR tech sum.

Software 123

Software Pitching Ethics Privacy 123

Sword and the Script

DECEMBER 22, 2020

Here’s a look at statistics across PR, marketing, and social media that were surfaced in the various reports and studies covered on this blog throughout 2020. Many of the blog posts published here are based on survey research, analytical studies or other sources of data. Source: 3 Studies Branding and Marketing ).

Survey 178

Survey Marketing B2B Study 178

Cision

OCTOBER 14, 2015

Check out the 2015 Global Social Journalism Study! For example, when the Financial Times and Bureau of Investigative Journalism collaborated on a study of European Structural Funds, the full investigation took nine months, 12 journalists and one full-time programmer. More data journalism. These projects can be very labor-intensive.

Journalism 120

Journalism Trends Local Print 120

Waxing UnLyrical

NOVEMBER 23, 2010

Image: jbcurio via Flickr , Creative Commons For the few who don’t know or recall, an “ advertorial is an advertisement written in the form of an objective article, and presented in a printed publication – usually designed to look like a legitimate and independent news story,” according to Wikipedia. We do not live in said ideal world.

Blogging 73

Blogging Twitter Facebook Measurement 73

Stephen Waddington

JULY 11, 2017

It’s the most detailed and robust longitudinal benchmarking study available that characterises the challenges and opportunities facing our profession. agree that social bots present ethical challenges, although four out of ten respondents also see potential opportunity. #3 4 Channel shift from print to social exaggerated.

Communications 115

Communications Publicity Survey Newspapers 115

Sword and the Script

JANUARY 24, 2017

What is the intent and how can organizations use this technique ethically and while keeping in Google’s good graces? This is ethical and just good business in that you are providing value to the visitors via good content and not just a random link placed on a page. . You indicated that was not the intent of the strategy.

Marketing 60

Marketing Ethics Interviews Google 60

Cision

AUGUST 26, 2015

How to Balance Ethics and Reality in #Influencer #Marketing [link] pic.twitter.com/BWn4QG8m0s. — Founded The Social Media Monthly, in 2011 as the first and only print magazine devoted exclusively to unlocking the power of social media for its readers. President of Convince and Convert – a strategy consulting firm.

Social Media 120

Social Media Twitter Media Nonprofit 120

PR Conversations

AUGUST 17, 2014

We see this almost everywhere that PR is discussed online (and often in print too). All these ideas around the craft skills, management positions and professional status miss how the world of work is changing – which is evident in the careers literature and studies. They are right and everyone else is wrong.

Education 87

Education Training Policies Crisis Management 87

Contently - Strategy

JUNE 11, 2020

Look no further than the Hippocratic oath, the code of ethics for physicians that bears his name. The surge in new content proved to be an interesting case study for healthcare publishers. In April, 23andMe wrote about a research study it was working on to look at the connection between genetics and COVID-19.

Healthcare 136

Healthcare Content Marketing Industry Trends 136

Contently - Strategy

SEPTEMBER 15, 2021

Look no further than the Hippocratic oath, the code of ethics for physicians that bears his name. If you prefer to view a PDF version of the report that’s easier to print, we’ve got you covered here.]. The surge in new content proved to be an interesting case study for healthcare publishers. Methodology.

Healthcare 59

Healthcare Content Marketing Industry Trends 59

Stephen Waddington

DECEMBER 5, 2018

The rise of mass media, namely print newspapers, magazines, radio and television, provided a shortcut to large audiences and it enabled the business to operate at scale. At the same time, the ability to print fast and cheaply bought about a concurrent revolution. As a result print circulation has fallen dramatically.

Media Relations 115

Media Relations Media Print Newspapers 115

Stephen Waddington

JUNE 19, 2022

The Charitable Journalism Project studied seven regional communities in England and Wales through a mix of interviews and focus groups. Advertising has shifted to internet mediated platforms such as Google and Facebook, and print sales have declined. This lacks the ethics, rigour, and standards of an editorial environment.

Local 112

Local Report Newspapers Government 112

Stephen Waddington

DECEMBER 15, 2021

Regulators have been unable to keep up with the changes in media, not just from an anti-competitive standpoint, but also in adhering to ethical standards. It covers content, media, influencers, and events and is packed with practical tools, advice, and case studies. In the past year Facebook has proven unfit to regulate itself.

Publicity 128

Publicity Government Guidelines Facebook 128

Wadds Inc.

JUNE 19, 2022

The Charitable Journalism Project studied seven regional communities in England and Wales through a mix of interviews and focus groups. Advertising has shifted to internet mediated platforms such as Google and Facebook, and print sales have declined. This lacks the ethics, rigour, and standards of an editorial environment.

Local 59

Local Report Newspapers Government 59

Masters in Communications

FEBRUARY 12, 2022

Types of Mass Communication History of Mass Communication Mass Communication Theories Ethical Issues for Mass Communications What Does the Future of Mass Communications Look Like? Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising.

Ethics 52

Ethics Communications Print Television 52