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The Essential Role of PR in B2B Tech: From Product Launches to Industry Influence

5W PR

Contributing articles, participating in webinars, and speaking at conferences can enhance the company’s profile and establish it as a trusted authority.  Equip customer service representatives with the tools and training they need to provide exceptional service. 

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Influencer Relations For B2B Brands

ImPRessions - Crenshaw Communications

This is a sign that their expertise is relatively up-to-date, and academic credentials are a plus, particularly when it comes to being quoted in media interviews. A software targeted to small businesses may look at other service providers for SMBs – those that offer accounting, networking or loans, for example. Business partners.

B2B 136
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How Do You Monitor for Mentions on Podcasts [PR Tech Sum]

Sword and the Script

business is now supporting Instagram Messaging, which will provide a “unified inbox” for customer service teams with “high-volume” messaging. Don’t miss this short interview about the SEMrush acquisition of Prowly. Don’t miss this short interview about the SEMrush acquisition of Prowly.

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Want Social Media Evangelizers? Be Social

Waxing UnLyrical

Be Social September 7th, 2010 Tweet Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers. Who’s in customer service? I’m not a customer service “professional.&# Regardless, thanks for visiting! These fine folk did: Jan.

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10 Ways to Improve Your Social Media Small Talk

Cision

Some social conversations are focused on a customer service concern with little latitude for platitude, but social customers otherwise manage interpersonal distance quite effectively (mute, unfollow, disregard, delete). This is a tip derived from phone interviewing. Smile and use positive body language when writing.

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Powwowing With Pepco on Social Media

Waxing UnLyrical

Because other than my limited (primarily to Twitter and the company’s customer service hot line) communications with Pepco, I really had no idea what their efforts entailed. What was interesting to me, was that, as Andre and I DM’d to set up this “interview,&# my attitude towards him changed. Completely.

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Bringing Open Community To Public Relations

Waxing UnLyrical

better, more responsive customer service, or fundraising, or reaching younger stakeholders, etc.). Get Shareaholic test Filed under Interviews , Social Media | Tags: community building , lindy dreyer , maddie grant , open community , socialfish | Comments (2) Site settings comment help? Regardless, thanks for visiting!