Agility PR Solutions

FEBRUARY 3, 2025

Time and again, we all have seen consumers highlighting the negative side of a client or company. While this can happen with any brand, such thoughts or reviews affect law firms most severely. If a lawyer is representing a controversial client, the company may experience a PR crisis at some point during the lawsuit. A […] The post 6 ways to protect your law firm from a PR crisis first appeared on Agility PR Solutions.

Crisis 111

Crisis Consumer Company Brand 111

5W PR

FEBRUARY 6, 2025

Public relations has shifted dramatically from gut instinct to data-backed decision making. PR professionals now track, measure, and analyze campaign performance with precision that would have seemed impossible just a decade ago. The rise of sophisticated analytics tools has created new opportunities to understand audience behavior, measure media impact, and prove ROI.

Data-Driven PR 78

Data-Driven PR Analytics Data Measurement 78

Ronn Torossian

FEBRUARY 7, 2025

Learn how media relations is evolving in 2025 with AI tools, social media platforms and personalized outreach replacing traditional PR strategies and press releases. The post The Changing Landscape of Media Relations in 2025: Adapting to the Digital Age appeared first on.

Media Relations 248

Media Relations Media Social Media Tools 248

Agility PR Solutions

FEBRUARY 3, 2025

Helping companies navigate new situations, new technology, managing communication challenges, or educating audiences is nothing new to the PR world. But why does it feel so different with AI? Im not sure Im supposed to say this, but its been 25 years in this industry, and I have yet to write for Bulldog Reporter. Which […] The post AI is a new trick for PR.

Education 100

Education Technology Writing Report 100

Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader

Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.

Pitching

Sword and the Script

FEBRUARY 4, 2025

The question prospective clients and employers need to ask is: how do you earn coverage when you dont have a relationship with a journalist? Do you have the relationships to get us into top-tier publications like The Wall Street Journal and the Financial Times ? Thats the question one prospective customer a founding executive at a startup asked me a while back.

Financial 144

Financial Report Pitching Journalism 144

The Resolution Blog

FEBRUARY 3, 2025

A few weeks ago we launched our 2025 benchmarks data report, crunching the numbers on the six million URLs submitted to CoverageBook during 2024. The report provides context around what good looks like for our customers, how likely they are to secure coverage in high Domain Authority news outlets, and what typical levels of engagement […] The post Publication Benchmarks: How Does Your Coverage Compare?

Publicity 156

Publicity Report Data Blogging 156

Business Wire

FEBRUARY 5, 2025

Black History Month is THE time to reflect on the pioneering and historical accomplishments of African Americans throughout the nation. It is also the time to chart your own course and define your footprint in the reality of life. Its time to get plugged in to Black Business Trends, needed to ensure a healthier, happier, and hopefully more financially stable you.

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Trends Financial Course Education 282

Agility PR Solutions

FEBRUARY 6, 2025

The relationship between companies and their employees has fundamentally shifted in recent years. Workers now seek more than just a paycheckthey want purpose, connection, and a sense that their contributions matter. PR and digital marketing teams play an instrumental role in meeting these evolving workforce needs. When executed thoughtfully, internal communications and employer branding create […] The post Building employee engagement through strategic PR and marketing first appeared on Ag

Employee 110

Employee Marketing Internal International 110

5W PR

FEBRUARY 1, 2025

Social media has reshaped how organizations communicate with their audiences, creating opportunities for authentic brand storytelling through the voices of employees. Research shows that content shared by employees receives 8 times more engagement than content shared through brand channels. With 79% of firms reporting increased visibility after implementing employee advocacy initiatives, more companies now recognize their workforce as powerful brand ambassadors.

Employee 88

Employee Social Media Reputation Guidelines 88

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Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

Internal

PRSay

FEBRUARY 3, 2025

As a tenured communications adviser and a die-hard Kansas City Chiefs fan, Ive witnessed how goal setting can transform not just a sports team but any organization. The Chiefs journey to the top of the NFL is a masterclass in goal setting, offering valuable lessons for those guiding executives and shaping HR, strategy and culture communications. SMART Goals: A winning strategy Goal setting is like drawing up a game plan that aligns everyone toward a common mission.

Energy 94

Energy Sports Engineering Strategy 94

Prowly

FEBRUARY 3, 2025

Why some companies can get away with just a little bit of marketing while others have to pay bucket loads of cash on ads and PR? If you were to show a silver logo with a half-bitten piece of fruit to almost anyone in the world, most of them would know that it's Apple. This is the power of brand recognition. We can't show you how to become the next Apple, but we can do the next best thing.

Brand 104

Brand Branding How To Measurement 104

Agility PR Solutions

FEBRUARY 4, 2025

In the ever-evolving world of artificial intelligence and semiconductor technology, NVIDIA has long been at the forefront, pushing the boundaries of GPU capabilities and AI-driven computing. However, recent events have put the company under an intense spotlight, as a historic market value drop sent shockwaves through the financial and tech industries.

Financial 100

Financial Technology Industry Company 100

5W PR

FEBRUARY 7, 2025

The social media landscape has fundamentally shifted how brands connect with their audiences, and TikTok stands at the forefront of this change. With over 1 billion monthly active users and an average engagement rate of 17.5% – far surpassing Instagram’s 3.8% – TikTok has proven itself as a powerhouse for reaching and resonating with audiences.

Viral 78

Viral Brand Branding Airlines 78

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

Media

Wadds Inc.

FEBRUARY 3, 2025

Sometimes a book comes along thats bang on the zeitgeist, and The Company and the Activist: Going Beyond PR is one such book. Activism is making headlines worldwide right now for both good and bad reasons, whether its political and social pressure on diversity, equity, and inclusion (DEI) programmes in the US or environmental lobby groups taking the UK government to court over North Sea oilfield licenses.

Company 93

Company Public Affairs Government Case Study 93

Inbound PR

FEBRUARY 4, 2025

Over the past few years, businesses have embraced digital transformation with the promise of exponential productivity, revolutionary customer experiences and unprecedented innovation. However, the reality has been far more complex. Instead of achieving seamless operations, many companies find themselves in a web of siloed applications and inefficient processes.

Enterprise 77

Enterprise Web Company Branding 77

Agility PR Solutions

FEBRUARY 2, 2025

In the fast-evolving world of digital marketing, the food and beverage industry has consistently been at the forefront, leveraging creative strategies and innovative technologies to capture the attention of consumers. In 2025, the industry has seen a wave of digital campaigns that go beyond simple product promotion, embracing storytelling, immersive experiences, and advanced personalization to […] The post 5 stellar big-brand food and beverage digital campaigns of 2025, including McDonalds

Brand 105

Brand Branding Storytelling Creativity 105

5W PR

FEBRUARY 5, 2025

Media platforms and algorithms change daily, leaving brands vulnerable to shifting rules and uncertain reach. Smart companies now recognize the power of owned media channels – their blogs, podcasts, and newsletters – as stable foundations for building lasting brand authority. Research from the Content Marketing Institute shows that 80% of top-performing B2B content marketers prioritize building audiences through owned media channels.

Brand 78

Brand Branding Media Journalism 78

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

Pitching

Ronn Torossian

FEBRUARY 6, 2025

Discover how European legal systems embrace transparency and tech with new digital platforms, data protection measures and open justice initiatives for public access The post Legal Publicity Trends in Europe: A Shift Toward Transparency, Technology, and Accountability appeared first on.

Technology 195

Technology Trends Publicity System 195

Prohibition

FEBRUARY 6, 2025

Over the last few weeks, Ive personally spoken to at least six people who have been scammed by fraudsters pretending to be from legitimate creative agenciesincluding Prohibition PR and Trio Media. These scammers are using stolen branding, fake invoices, and false claims of employment at well-known agencies to con people on Facebook Marketplace. Their main trick?

Creativity 71

Creativity Agency Employee Facebook 71

Agility PR Solutions

FEBRUARY 5, 2025

Does using the right tools make PR workflows less complex? The answer goes beyond just technology. Effective PR depends on having a solid strategy, including understanding your audience and aligning your messages. While tools can help manage tasks and operations, they cannot build relationships or drive meaningful engagement. So, how can you balance technology with […] The post Managing complex PR workflows: Tools and strategies for success first appeared on Agility PR Solutions.

Tools 100

Tools Strategy Technology Trends 100

5W PR

FEBRUARY 3, 2025

Social media has fundamentally changed how brands face public scrutiny and criticism. What starts as a single tweet can snowball into a full-blown crisis within hours, putting organizations at risk of significant reputational damage. PR professionals now operate in an environment where public opinion shifts rapidly, and social movements can mobilize massive audiences against brands perceived to have crossed ethical lines.

Reputation 78

Reputation Brand Branding Crisis 78

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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

Brand

Ronn Torossian

FEBRUARY 5, 2025

Learn how internal communications build resilient organizations through transparency, employee engagement & effective leadership strategies in today's evolving workplace. The post The Critical Role of Internal Communications in Building a Resilient Organization appeared first on.

Internal 195

Internal International Communications Leadership 195

Maxim Behar

FEBRUARY 2, 2025

World-renowned PR expert Maxim Behar has been named number one in the global ranking of the Top 50 Most Influential PR Professionals for 2025 by the American leadership platform Thinkers360. This is the second consecutive year that the communications specialist has topped this prestigious list of the world's top 50 public communications leaders. He scored a perfect 100 points to secure the top position.

Groups 59

Groups Leadership Communications Company 59

Agility PR Solutions

FEBRUARY 2, 2025

AI isnt just advancingits becoming a geopolitical flashpoint. In just a week, speculation about a DeepSeek ban exploded on X.com, shaping perceptions before any official action was taken. But how did this narrative take hold so quickly, and what does it reveal about the power of social media in driving public perception? Agility’s media analysis […] The post The AI Arms Race as a PR Battleground: What the DeepSeek Ban Chatter Tells Us About Tech Narratives first appeared on Agility P

Analysis 105

Analysis Social Media Publicity Media 105

5W PR

FEBRUARY 2, 2025

Virtual reality and augmented reality technologies have moved far beyond their gaming origins to become powerful tools for public relations and marketing professionals. Major brands from Marriott to The North Face now use these technologies to build deeper connections with their audiences through immersive storytelling. The ability to transport users into carefully crafted virtual environments or overlay digital content onto the physical world opens up unprecedented opportunities for brands to c

Storytelling 78

Storytelling Brand Branding Transportation 78

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As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.

Crisis Management

Ronn Torossian

FEBRUARY 4, 2025

Learn how PR professionals balance client interests with ethical responsibilities while managing transparency and building public trust in communications The post The Ethical Responsibility of Public Relations: Navigating a Fine Line appeared first on.

Ethics 195

Ethics Publicity Communications Crisis 195

Axia PR

FEBRUARY 5, 2025

Brands love leveraging holidays for promotions. Presidents Day, however, presents unique challenges, especially in todays politically charged climate. How should brands approach their Presidents Day messaging in 2025? At Axia Public Relations , we advise companies on corporation communication, reputation management, and crisis communication. Heres our take on how brands can navigate Presidents Day marketing without alienating customers.

Crisis Communications 62

Crisis Communications Marketing Strategy Crisis 62

Agility PR Solutions

FEBRUARY 2, 2025

Did you know that 71% of organizations report that using collaboration tools improves team productivity, while 85% of employees say they are more engaged when they have access to efficient communication platforms? In public relations, where managing complex workflows and tight deadlines is the norm, the right tools can be the difference between a chaotic […] The post 6 digital collaboration tools to streamline PR workflows first appeared on Agility PR Solutions.

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Tools Employee Report Communications 100