Sat.Feb 08, 2025 - Fri.Feb 14, 2025

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The BIG Game 2025: The Social Media Play-by-Play

Onclusive

Super Bowl LIX: Top social moments, Eagles' win, Kendrick Lamars halftime buzz, and the most talked-about brands. Key insights from Onclusive Social!

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Crisis management in the age of cancel culture—4 new rules of accountability

Agility PR Solutions

In todays hyper-connected world, where a single tweet can spark a global firestorm, crisis management has become more complex than ever. The rise of cancel culturea phenomenon where individuals or organizations are publicly called out and boycotted for perceived wrongdoingshas added a new layer of urgency and unpredictability to how businesses and public figures handle […] The post Crisis management in the age of cancel culture4 new rules of accountability first appeared on Agility PR Solu

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The Evolution of Public Relations: From Spin to Strategic Communication

Ronn Torossian

Learn how public relations evolved from traditional spin tactics to modern strategic communication, with focus on authentic storytelling and digital engagement The post The Evolution of Public Relations: From Spin to Strategic Communication appeared first on.

Publicity 195
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Building a Powerful PR Strategy for Startups: A No-Budget Guide

5W PR

Small companies and startups face intense competition for attention in today’s crowded marketplace. Many founders believe they need deep pockets to make an impact through public relations, but the reality tells a different story. Smart, strategic PR doesn’t require a massive budget – it demands creativity, relationship-building, and consistent execution.

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Beyond the Blast: How to Pitch with Purpose and Build Lasting Media Relationships

Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader

Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.

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The Muzzle Velocity PR Strategy

Doctor Spin

This is Steve Bannons muzzle velocity PR strategy. It seems Donald Trump might be using Steve Bannons muzzle velocity PR strategy by flooding the zone to make news media choke on its own media logic. How does it work? Why does it work? Here we go: The Muzzle Velocity PR Strategy Steve Bannon is a far-right political strategist, media executive, and former chief strategist to Donald Trump.

Strategy 103

More Trending

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How can communicators pitch an LLM?

Sword and the Script

The fundamentals of comms still apply: know your audience, articulate a story, speak in plain language, answer specific questions LLMs are becoming the new front page. The same way Google replaced the news, LLMs seem to be doing that to search. LLM stands for large language model and its effectively the infrastructure that enables generative artificial intelligence (genAI) to work.

Pitching 127
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11 creative ways to repurpose your webinar content to boost your marketing

Agility PR Solutions

Repurposing webinar content is a great way to make the most of your efforts, extend the life of your content, and connect with a wider audience. By turning a single webinar into multiple pieces of content, you can keep your marketing fresh without constantly creating something new. By transforming a single webinar into multiple pieces […] The post 11 creative ways to repurpose your webinar content to boost your marketing first appeared on Agility PR Solutions.

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The New Rules of Dating After 50: Tips, Trends & Truths from Laura Stassi

PR for Anyone

Laura Stassi is an award-winning journalist, podcast host, and author focused on the realities of dating later in life. As the creator and host of the Dating While Gray podcast and the author of Romance Redux: Finding Love in Your Later Years, Laura explores the challenges, triumphs, and evolving dynamics of relationships for people over 50. Drawing from her own experiences following a nearly 30-year marriage, she provides a fresh, insightful take on navigating love in midlife and beyond.

Trends 130
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Embrace the ‘Cold Call’ For All It’s Worth

Culpwrit

By Calloway Newman As my college years are dwindling to an end, I am reflecting on how beneficial cold calling was throughout these years. Let’s be real, when I first had to make cold calls, I was terrified. My voice would shake as I dialed the numbers, knowing my coworkers heard me struggle through… Continue reading Embrace the ‘Cold Call’ For All Its Worth The post Embrace the ‘Cold Call’ For All Its Worth appeared first on Culpwrit.

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The Upside of Leaked Internal Communications: 2024 Mini Benchmark Report

Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

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How to Choose the Best Reputation Management Software? (+ Examples)

Prowly

Have you ever wondered how a single negative review can impact a business's bottom line? Company's reputation can be its most valuable asset or its greatest liability. And it is a fragile side of its overall image. Anyone can share an opinion and experience on social media, so managing your brand's reputation has never been more critical. A reputation management platform is a powerful tool designed to give you a leg up.

Software 104
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What loosened restrictions on social media content moderation means for B2B communications leaders

Agility PR Solutions

Facebook and Instagram follow X and put more pressure on public relations teams Recent shifts toward reduced content monitoring on major social platforms like Facebook, X, and Instagram are poised to impact not only the general public, but also the business-to-business (B2B) technology sector. This change will be particularly significant for internal communications teams and […] The post What loosened restrictions on social media content moderation means for B2B communications leaders firs

B2B 100
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Crisis Communication for Small Businesses: A No-Nonsense Guide

5W PR

Small businesses face unique challenges when managing crises without dedicated PR teams or large budgets. Recent data shows that 54% of small businesses have experienced a crisis that threatened their survival, yet only 23% had a formal communication plan in place. The ability to respond quickly and effectively to unexpected situations often determines whether a business maintains its reputation or suffers lasting damage.

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2025 Blockchain Marketing Trends: Revolutionizing Digital Marketing

Ronn Torossian

Learn how blockchain will transform digital marketing by 2025 with trends in decentralized advertising, data privacy, smart contracts and consumer trust The post 2025 Blockchain Marketing Trends: Revolutionizing Digital Marketing appeared first on.

Trends 195
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The Importance of Personalizing Your Press Release for Journalists

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

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How to Measure Brand Awareness (a Guide + Tool List)

Prowly

What do people really think when they hear your brands name? Is your business the first thing that comes to mind in your industry? Or are you getting lost in the buzz? Do they think about you at all ? Its time to find outmeasure your brand awareness and see where you really stand. In this guide, well show you exactly how to track and understand your brands presence and visibility.

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The critical need for grammar accuracy in media outreach—and strategies for ensuring it

Agility PR Solutions

Are typos sabotaging your media outreach emails? Think about itwould you trust a pitch riddled with errors? Me neither! Whether you’re reaching out to journalists, influencers, or business partners, correct grammar can make or break your first impression. After all, theres a reason we say, “You never get a second chance to make a first […] The post The critical need for grammar accuracy in media outreachand strategies for ensuring it first appeared on Agility PR Solutions.

Strategy 121
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Mastering Hybrid Events: A Strategic Guide for PR Teams

5W PR

The rise of hybrid events has fundamentally changed how PR teams connect with audiences. Physical gatherings now extend far beyond venue walls, reaching global audiences through carefully orchestrated digital experiences. This shift demands new skills, tools, and strategies from PR professionals who must create meaningful connections across both physical and virtual spaces.

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The Visual-First Approach: How Beauty Brands Are Leveraging Visual Content for Digital Marketing Success

Ronn Torossian

Learn how beauty brands leverage visual content on social media platforms to connect with consumers, drive sales & create engaging digital marketing campaigns The post The Visual-First Approach: How Beauty Brands Are Leveraging Visual Content for Digital Marketing Success appeared first on.

Brand 195
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Do's and Don'ts: How to Pitch Your Press Release to Journalists

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

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Applications Now Being Accepted for the RepUs/CNPE Nonprofit Reputation Accelerator

Reputation Us

Application deadline for the Nonprofit Reputation Accelerator is Friday, February 28, 2025 @ 6:00 pm ET. APPLY HERE ! Nonprofits have an unquenching desire to tell their stories and support their causes. To do this successfully, nonprofits must, among many other things, take care of their valuable reputation. Health, social and economic impacts of the pandemic on nonprofits have made reputation management all the more essential in building familiarity, establishing trust and fortifying confidenc

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How AI is revolutionizing customer feedback for brands and marketers

Agility PR Solutions

“Clear feedback is fundamental to improvement,” as Sir David Brailsford, leader of Team Sky, put it. In today’s ever-changing world, it’s vital to constantly integrate customer feedback. With so much competition and rapid changes, businesses need to make sure theyre providing a seamless, optimized, and personalized experience for their customers.

Brand 110
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Creating Culturally Sensitive PR Campaigns for Global Success

5W PR

Public relations professionals face unique challenges when developing campaigns for international audiences. Recent studies show that 75% of global marketing campaigns fail to meet their objectives due to cultural misalignment. The stakes are particularly high – a single cultural misstep can damage brand reputation and trust that took years to build.

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Franchise Marketing Done Right: Lessons from Successful Brands

Ronn Torossian

Learn how top franchise brands like McDonald's, Subway & Anytime Fitness succeed through powerful marketing strategies, local adaptation & community building The post Franchise Marketing Done Right: Lessons from Successful Brands appeared first on.

Brand 195
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Measuring Success with Digital PR (with Linkifi’s Chris Panteli)

Buzzstream

I got a chance to speak with Chris Panteli initially when I was on a Digital Olympus panel (along with another BuzzStream podcast guest, Jasper Morris.) Chris is the co-founder of UK-based digital PR link building agency, Linkifi. He really had some great insights into where the industry is moving, so I wanted to have him on the podcast to speak about one of the main hurdles link builders have: measuring success.

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Brand perception vs. brand reality: 5 ways you can bridge the gap to build trust

Agility PR Solutions

At least 81% of consumers need to trust a brand to consider buying from it. That means one thing: what your audience thinks of your brand can either make or break your brand reputation. At least Its the lens through which they view your products, services, and overall valuesand if that view doesnt match up […] The post Brand perception vs. brand reality: 5 ways you can bridge the gap to build trust first appeared on Agility PR Solutions.

Brand 110
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Building Brand Trust in the Age of Misinformation

5W PR

False narratives spread at lightning speed across social media platforms, reaching millions before facts catch up. Recent data shows that 63% of U.S. company leaders report misinformation directly impacting their corporate reputation, with financial consequences following close behind. The rise of AI-generated content has added another layer of complexity, making it harder than ever to separate fact from fiction.

Brand 78
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The Pitfalls of Email Marketing in 2025: What Went Wrong?

Ronn Torossian

Learn how email marketing mistakes in 2025 like poor personalization, mobile issues & spam filters hurt campaigns & how to fix them for better results The post The Pitfalls of Email Marketing in 2025: What Went Wrong? appeared first on.

Marketing 195
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Adapting to the Future: The Evolving Role of Crisis Management Firms in a Rapidly Changing World

As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.

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The year of the uncomplicated

PR in High Definition

Simplicity is the ultimate sophistication is a phrase often attributed to Leonardo da Vinci. And theres a lot of joy in simple. Everyone has something that springs to mind when they think of a simple pleasure it could be that first cup of tea in the morning or those first daffodils popping up in early spring. This focus of simplicity has been front of mind for me since The Traitors Season 3 started in early January.

Groups 62
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How to create an amazing press or media kit—9 essentials to include

Agility PR Solutions

Its a business owners dream for a large publication to feature them in a news story. After all, who doesnt want high-profile press? This earned media can help bring more exposure and traffic to your brand. Plus, you get to build trust with your audience and build a strong brand reputation. Because if a reputable […] The post How to create an amazing press or media kit9 essentials to include first appeared on Agility PR Solutions.

How To 105
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Capitalizing on a landmark trade agreement between the US and Peru

The Hoyt Organization

Seizing the Opportunity How do you capitalize on the signing of a landmark trade agreement between the United States and Peru just weeks before one of the worlds largest mining trade shows? For PROMPER, the Trade, Tourism, and Investment Commission of Peru, the answer was to create a strategic, media-driven campaign to maximize visibility and engagement.