How crisis communications has changed

PR Daily

After a year of disruption and chaos, what about the practice of crisis communications is new and what’s the same as it ever was? After months of a global pandemic, racial justice protests and heaps of economic uncertainty, crisis communications has taken on new meaning.

The Capitol Riots: A Crisis Communication Retrospect

PRSay

The concept of crisis communications can elicit images of Olivia Pope on the ABC series “ Scandal ” rattling off a monologue to a slew of reporters. While not quite as cinematic in reality, crisis communications is at the heart of any professional communication enterprise.

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How transparent leaders empower employees

PR Daily

Communication. Outstanding corporate cultures are led and nurtured by executives who engage and inspire employees during times of crisis. Nayar also advocates empowering employees to problem-solve so that they experience firsthand what it’s like to have “skin in the game.”

10 crisis communications steps when you don’t have a plan

PR Daily

In the midst of COVID-19, every organization has become a crisis communicator. Sure, some organizations have crisis communication plans or PR agencies they can turn to when the unexpected happens. Follow this 10-step process below to meet any crisis head on, and, when the crisis is over, take the knowledge you gained and create your own fool-proof plan. What impact could the crisis have on your organization’s operations, brand and reputation?

Keys to a successful global crisis communications response

PR Daily

Communicators should bear in mind key cultural differences and adapt their crisis messages accordingly to engage a worldwide workforce. The need for speed is ever present in the midst of a crisis. But when executing crisis communications plans globally, a blanket approach and rushed messaging can do more harm than good. The keys to success of any crisis response?

What COVID-19 taught us about empowering frontline employees

PR Daily

The lessons of 2020 have been profound as leaders have found new connections with essential, deskless employees, according to experts at Workplace from Facebook. Frontline managers thought the communications gap between headquarters and C-suite leaders and their in-the-field teams shrunk.

How can communicators expand diversity in their thought leadership efforts?

PR Daily

Thought leadership can be a powerful tool for PR pros to earn media coverage, strengthen their corporate reputation and establish themselves as trusted industry sources. When it comes to thought leadership in the media, what disparities are seen when it comes to race and identity.

How the pandemic is revealing the indispensable value of employee communication

PR Daily

An Italian study shows that communicators are poised to assume greater roles and responsibilities moving forward. Like all crises affecting companies, the COVID-19 emergency brought employee communication to the forefront — this time even more than usual.

Three Steps to Successful Crisis Communication

Melissa Agnes

Crisis communication is one of the most important aspects of your crisis management. In fact, whom you communicate with in a crisis, along with when and how you communicate with them, can mean the difference between successful crisis management and crisis management failure. So if this is the case, how can you ensure effective and successful communication with your stakeholders in a crisis? Employees.

Engaging employees during extraordinary times

PR Daily

Learn how to preserve your workplace culture, keep stakeholders engaged in a time of crisis and craft messaging that inspires trust in leadership, all of which will make the difference in the months ahead. Has there ever been a more crucial time for internal communicators? In recent weeks, the business world has been upended by COVID-19, many workers have become remote employees overnight and other industries have struggled to stay afloat.

Anatomy of a leadership video

PR Daily

There’s a lot of talk about the need for leadership right now, and not just in political circles. Getting your own organization’s leaders talking—to employees, customers, media and the general public—has moved to the top of communicators’ to-do lists. Video is not always the best way to get out a leadership message, and it can backfire if your executive is uncomfortable in front of the camera. She’s what you want for a leadership video, but that doesn’t mean it’s easy.

Report: Employees want to hear from leaders as election remains undecided

PR Daily

What’s your message to employees while the election results hang in the balance? According to a report from Zeno Group , you should prioritize communication with employees right now. employees with the subject line “U.S. Know what your employees want from you.

5 ways to build a partnership with IT to improve employee experience

PR Daily

Rachel Williams and Lisa LaVan from Social Chorus discussed how internal communicators and IT professionals can break down barriers during a recent Ragan webinar. Understand that employee experience is critical to IT, too.

Report: 36% of employees would take a huge paycut for better work/life balance

PR Daily

At least in terms of employee engagement, morale and retention, that is. A Comcast employee sums up the problems of poor work/life balance thusly: “Nobody wants to acknowledge that having poor work/life balance is expensive….

How isolation could be affecting your employees during the COVID-19 pandemic

PR Daily

During a recent Workplace Wellness Insider webinar , Dr. David Batman, a member of the Science Advisory Board for Virgin Pulse , explored the impact of isolation on health outcomes—and some steps that wellness professionals can take to protect employees.

Report: How investing in employees bolsters the bottom line

PR Daily

According to a new report from Accenture , just 35% of C-suite leaders before the pandemic saw themselves as being responsible for the well-being of employees and holistically supporting their needs. RELATED: Are you or someone you know one of Ragan's Top Women in Communications? ]. For organizations eager to retain top talent, it will be crucial to show exemplary leadership post-COVID. loss that is the average for organizations during the COVID-19 crisis.

Study: 1 in 5 employees report decrease in work productivity

PR Daily

One might assume that COVID-19 fallout has had a negative impact on employee trust, collaboration, motivation and morale within companies. and Canada, two-thirds of employees said their work productivity has stayed the same during COVID-19. Three-quarters of employees said their relationship with their company has stayed the same during COVID-19. About two-thirds of employees in both the U.S. COVID-19 Crisis Communications Employee Engagement Leadership Communication

Why employee preparedness is essential for engagement

PR Daily

There might be a kernel of truth in there somewhere, but neglecting preparation and inconsistent communication can devastate employee morale. employees and managers are about 20% less likely than they were in May 2020 to strongly agree that: They feel well prepared to do their job.

Crisis Communications & Social Media When “It” Hits the Fan

PRSay

To be an expert in crisis communications you have to move your organization at the speed of Twitter when “it” hits the fan. Do you really want someone known as @shroomy0021 managing your corporate communications? As employees ran for safety, one stopped to take a photo of the fireball, then sat in his Ford F150 and created a Facebook page. How long does it take your organization to send out your first official public statement or news release when a crisis happens?

How to engage anxious employees and forge a fresh culture amid COVID-19

PR Daily

New research from McKinsey can help communicators keep workers feeling hopeful, valued, united and motivated. FREE GUIDE: 3 Proven Ways to Communicate with Employees During COVID-19 ]. Lay the groundwork: Be sensitive to employees’ needs.

Arch Mortgage CEO uses instant messenger to chat with employees twice weekly

PR Daily

If you’re searching for ways to connect your leader to employees during the ongoing pandemic, consider a live chat session. My main thinking was the best way to get employees to share how they’re really feeling is to allow them to share in whatever way they feel most comfortable,” he says. “We

Thousands of brands’ ads found on sites with COVID-19 misinformation, Facebook labels UK climate change posts, and job listing language leads to museum’s leadership change

PR Daily

Hello, communicators: The Aquarium of the Pacific racked up views on TikTok and Twitter recently with its interview of Magellanic penguin Admiral Fancy Pants for Fashion Week: @aquariumpacific Admiral Fancy Pants is interviewed for ##Penguin ##FashionWeek ‍ ‍ ##aquariumofthepacific. ?

Chief empathy officers; Managing media requests; Employee burnout; and more

PR Daily

Here’s a roundup of the week’s crisis communication news for communicators. Here are the top 10 tips and takeaways from the week ending April 10 taken from our Crisis Communications Daily newsletter. Edelman shares examples and tips for how your top executive can be a caring and supportive leader through this crisis. How should you prioritize media requests in the current crisis? As you settle in for the long haul, consider employees’ needs.

Addressing media inquiries when an employee has coronavirus

PR Daily

Messages to clients, customers and employees should be clear and concise, showing you are in control and staying abreast of the hourly updates from health and government officials. Messaging should demonstrate compassion for hardships that clients and employees are facing. VIRTUAL EVENT: Keep employees informed, engaged and inspired ]. With employees, be as transparent as possible. If there was ever a time to demonstrate leadership, now is that time.

Ragan launches The Crisis Leadership Board

PR Daily

This peer-to-peer membership group is designed for those charged with responding to a critical event that impacts their employees, customers and brand reputation. As the world is faced with a public health crisis of epic proportions, communications and human resource leaders find themselves in need of practical, real-time advice, best practices, sharing, networking and training for themselves and their teams. ” says Diane Schwartz, CEO of Ragan Communications.

Instacart, Amazon employees strike over COVID-19, Macy’s furloughs employees, and Google thanks health care workers in video

PR Daily

The video, which has been watched nearly six million times in less than two days, is accompanied by this message: As the world faces an unprecedented health crisis, we thank the entire healthcare community for sacrificing so much to save so many. You can get more information and resources to respond to the crisis at Google’s COVID-19 hub. Here are today’s top stories: Instacart and Amazon employees strike for COVID-19 protections. Don’t treat your employees as commodities.

How Phillips 66 uses its mobile app to keep employees informed and engaged

PR Daily

In response to the COVID-19 outbreak, the company is looking at new ways to use existing internal communications channels. This dramatic shift has made the job of internal communicators even more challenging—and critical—than before. While every organization has unique hurdles to overcome, all communicators share the need to keep employees informed and engaged through this ever-evolving crisis.

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5 crisis communications lessons from Kellogg

PR Daily

The way an organization reacts in the first hours of a crisis will probably determine whether it succeeds or fails in regaining public trust. responded to the release of a video depicting a disgruntled employee should serve as a model for handling a PR crisis. When crisis strikes, here are five best practices to adopt—as exemplified by Kellogg: 1. Kellogg’s crisis managers could not have seen this damaging situation coming.

How to stay afloat in the age of employee activism

PR Daily

Employee activism has been rising for some time now. Every organization should undertake steps to quell an embarrassing employee demonstration of opposition to a company policy, decision or action. For years, companies have asked their employees to advocate on their behalf. What’s more, while 84% of employees believe it’s appropriate for workers to speak up for their employers, 74% believe employees are right to speak up against them.

Astellas Pharma’s strong employee culture an antidote to the current crisis

PR Daily

Communications Moyra Knight says, “We have an opportunity to set the tone for how our companies will emerge.”. As vice president of communications for Astellas US, Moyra Knight’s team is helping to get the word out to employees, plus the patients, partners and other stakeholders, that Astellas is committed to their health and safety. It’s a formidable responsibility that brings its own rewards and unique challenges amid this crisis. The company’s vice president of U.S.

Google employees unionize, WhatsApp hits record numbers, and Epic invests in new NC headquarters

PR Daily

Good morning, communicators: An 82-year-old man in the U.K. Vaccine rollouts have received heavy scrutiny and criticism, as health care pros have struggled to communicate the logic behind who qualifies for a shot and explain reports of unused vaccines wasting away in storage facilities.

How to engage employees with empathy around COVID-19

PR Daily

Every organization must be ready to demonstrate how it is taking care of its workers during this crisis. Many have stepped up with liberal PTO policies, limited work hours, teleworking flexibility and employee relief funds. Our counsel to companies during this crisis has been to focus first and foremost on employees. This crisis has flipped millions of lives upside down. FREE DOWNLOAD: Employee pulse survey template ]. Communicate early and often.

Shake Shack returns $10M loan, P&G embraces marketing during COVID-19, and grocery employees get asked to wear masks

PR Daily

Hello, communicators: Actors Mila Kunis and Ashton Kutcher have partnered with Nocking Point Wines and Battle Creek Vineyards to launch “Quarantine Wine”—a drink in which 100 percent of the proceeds will be donated to COVID-19 relief efforts. How are you highlighting this innovation in your communications? If this health crisis and the associated economic shock has taught us anything, it is that we are all in this together,” Garutti and Meyer wrote. CRISIS LEADERSHIP BOARD.

GitHub apologizes for firing employee over ‘Nazi’ remark, hospitals and governments turn to influencers for COVID-19 campaigns, and the NRA declares bankruptcy

PR Daily

Hello, communicators: Cuisine Aunt Dai, a Chinese restaurant in Montreal, is grabbing both headlines and kudos for the honesty that its owner, Feigang Fei, includes in his menu. The effort underlines the power of honest reviews and communications. CRISIS LEADERSHIP NETWORK.

Tyson fires employees involved in COVID-19 ‘betting pool,’ Burger King turns Instagram over to competitors, and Twitch bans derogatory lingo

PR Daily

Also: Blue Apron and Disney+ provide socially-distanced ‘dinner and a movie,’ GroupM forecasts e-commerce success in 2021, holiday gifts for communicators, and more. Here are today’s top stories: Tyson fires employees involved in COVID-19 ‘betting pool’. CRISIS LEADERSHIP NETWORK.

Ford to cut 1,000 jobs, Verizon to hire nearly 1,000 WFH employees, and Twitter rolls out ‘Quote Tweet’ feature

PR Daily

Hello, communicators: “The Fresh Prince of Bel-Air” is returning for a special episode: Now this is a story all about how… the cast of The Fresh Prince of Bel-Air reunites for a one-time special! Ford to cut 1,000 jobs as Verizon hires nearly 1,000 employees.

Employees split on whether companies should take a political stand

PR Daily

Whether or not your employee wants your company to speak out on politics has a lot to do with their own personal political beliefs. This study from Clutch finds that conservative employees favor brand silence, whereas more politically liberal employees are likelier to embrace a vocal stance from company leaders. Either way, employees are split on the subject, revealing the significant risks that leaders face when they decide to take a political stand.

Boyd Gaming lays off 2,500 employees, Apple asks retail employees to WFH, and earned media drives 88% of consumers to websites

PR Daily

Hello, communicators: Though many brand managers took part in #NationalFrenchFryDay on Monday, fewer seem to be taking advantage of #NationalTapeMeasureDay. Here are today’s top stories: Boyd Gaming lays off 2,500 employees. The company, which owns and operates 10 casinos in Las Vegas, announced job cuts affecting at least 25% of its workforce—or roughly 2,500 employees. CRISIS LEADERSHIP BOARD. Apple persuades retail employees to WFH.

Why you should address the coronavirus with employees

PR Daily

The global health concern is driving lots of conversations online, and employers and communications teams should have a plan to address their colleagues’ worries. Even if companies don’t think they’re directly affected by coronavirus, the disease making national headlines is probably on their employees’ minds. Employees are a company’s No. When communicating with employees, be exceedingly empathetic and reassure them that their safety is your top concern.

How internal communications will change again in 2021

PR Daily

Given the trends, we may expect more weirdness and continued challenges for corporate communicators and employees alike. Evolving crises, changing plans, and executive decisions will have to be made, coordinated and communicated quickly. Think multi-channel and measured.