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6 Trends That Will Affect PR In 2022

ImPRessions - Crenshaw Communications

The voracious appetite for viral stories on social platforms will assure plenty of exaggerated, distorted, and downright fake stories that seek to stoke tribal divisions. The bits of code have long been used to track web visits and collect data to drive ad targeting. We’ll be heading into another election season, after all.

Trends 385
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The Rise and Fall of the Pumpkin Spice Latte

Cision

In 2015, in an analysis of news media, web forums and 1% of Twitter conversations, we found 90,140 mentions. Plan your content in advance; prepare a creative post the month before you plan to use it. 2016’s #PSL (Pumpkin Spice Latte) lovers have crushed this total by 44%. Three tips to riding a social wave: 1.

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Halloween candy trends to watch for fall 2021

NewsWhip

Halloween season is no different, and this year Disneyland chefs and confectioners have found creative ways to use candy in their menus. . At Candy Palace visitors can try Mummy Marshmallow Wands, Jack Skeleton Cake Pops, and a Spider Web Crispy. The blog has received over 3.6k engagements so far. .

Trends 78
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Get Inspired by These 3 Content Marketing Innovators

Cision

What helps BuzzFeed’s content go viral — whether it’s a listicle, news story or quiz — is the way it writes in different forms depending on which social media platform will share the story. Images: opensource.com , woodleywonderworks ( Creative Commons ). Upworthy’s target audience is quite general: all Americans.

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Super Original Thinking is Required to Topple Facebook

Sword and the Script

What is certain is that whatever remaining sentiment of organic appeal is left – the ability for content to move around the web on the merit of its very idea – is eroding in favor of the highest bidder. Virality, or appearance of virality, can be fabricated for a price. Photo credit: Flickr via Creative Commons; CC BY 2.0.

Facebook 119
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Prohibition Pirate Takeover

Prohibition

Here at Prohibition HQ, we love creative social campaigns of all natures, and video content is no exception. So when our lovely city centre client, The Light, informed us that they would be hosting another pop-up bar – after the success of the Game of Thrones-themed Stark’s Tavern – we couldn’t wait to get creative.

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How to Grow Your B2B Facebook Community

Waxing UnLyrical

When their followers share your post again, it’s considered viral content. SEOmoz recently did a great study on the theory and proof of why content goes viral. In it they concluded that the following criteria were generally associated with their most viral posts: Long, in-depth posts. Using a tone that conveys emotion.

B2B 92