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5 “Founding Fathers” Of PR

ImPRessions - Crenshaw Communications

Dan Edelman (1920-2013) brought products to the public’s attention in a way that was new at the time – by getting their stories in newspapers and on television. As head of corporate communications for oil behemoth Mobil, Schmertz was the most powerful man in PR in the 1970s. Some things never change.

Corporate 178
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Meet the Media: Cristina Commendatore, Editor in Chief of FleetOwner

Bianchi Biz Blog

Our newspaper ended up winning an award for our reporting. It’s great to see how safety technologies and creature comforts have evolved in the vehicles that we ultimately rely on to bring us our goods. I got my start in journalism in 2008, working for a weekly newspaper in Connecticut called The Middlebury Bee-Intelligencer.

Meeting 60
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PRSA Expert Express Talk : PR Expanded ( Global, Disruptive Tech, Big Data )

Deirdre Breakenridge

Here are the THREE big trends that communications professionals need to pay attention to closely, as they sharpen their skills to handle 21st century communications: Embracing Disruptive Technologies: Social, Mobile, Cloud, and Sensors. It’s not that you want to solely focus on the technology. The disruption is never-ending.

Big Data 250
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What Do Journalists Want? Five Elements of a Good Story

Bianchi Biz Blog

If it’s a new product or technology, is there an engineer that can speak about some of the challenges or successes in bringing this product to market? Focus on creative, unique stories from which others can learn. Non-promotional Insight with a Reader Takeaway. What is the takeaway?” Timeliness. The post What Do Journalists Want?

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What Responsive Web Design Means for You and Your Content

Beyond PR

Whether you are viewing this blog post on a laptop, tablet or mobile phone, you expect it to appear properly and specifically formatted for your device. There is nothing more frustrating than trying to view a webpage on a mobile device that is not mobile friendly. This is where the power of Responsive Web Design (RWD) comes in.

Web 40
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Maxim Behar for “24 Chasa": "PR crisis management became routine"

Maxim Behar

The PR expert Maxim Behar shared his opinion for 24 Chasa newspaper about the rapidly changing communications and the application of modern media tools in business. And this will not be because advertising agencies are bad, or colleagues there are not creative. 24.11.2020. It seems a bit complicated, but it's very specific.

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Future of PR: 2020 edition

Stephen Waddington

It’s impossible to keep coming up with creative ideas to reach and resonate with audiences who are not represented by a PR team. BME PR Pros is a community created by Elizabeth Bananuka that promotes black, Asian and ethnic minority diversity in the creative industries. Progress is slow. PR can be a stressful occupation.