Deirdre Breakenridge

JANUARY 6, 2020

Wei’s academic studies are in journalism, consumer technology, and resource economics; he is passionate about the intersections of the fields. We selected two winners. Winner #1 is (drumroll please) … Wei Cai, who is an undergraduate at the University of Massachusetts Amherst. Winner #2 will be announced next week.

Video 352

Video Journalism Education Resources 352

PRSay

FEBRUARY 28, 2024

Take a look at the specially curated resources highlighted on our Black History Month page here. It’s critically important to have diverse individuals reviewing the creative, reviewing the content” before it goes out. How can I leverage my resources to help someone that I know needs support?” You can’t just be average.

How To 102

How To Nonprofit Resources Groups 102

Konnect Agency

MARCH 31, 2020

We need to be nimble, creative and motivated, and make improvements. With this, our IT teams and tech resources are more precious to us than ever before. Lead with your values and communicate with employees often; your employees are people and they’re on edge about what the future holds. Speed, Creativity.

Resources 85

Resources Crisis Healthcare Creativity 85

ImPRessions - Crenshaw Communications

APRIL 20, 2020

Most have learned from early mistakes or half-measures and have designed campaigns that make a positive impact for employees, customers, and communities. Quite a few launched ad campaigns recognizing their own employees. It’s not about the logo. They changed their logos in solidarity with the new guidelines, and the effect was…awkward.

Brand 284

Brand Branding Small Business Retail 284

Critical Mention

FEBRUARY 4, 2020

Hunter PR is a wonderful strategic and creative communications partner that helps brands by creating strategic programming, content and relationships that foster consumer attention to brands. Golin’s News section shares recent announcements, expert insights and employee perspectives. With no boundaries, everyone wins. Take risks.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

5W PR

JUNE 29, 2023

Beauty companies invest time, creativity, and resources into creating product lines. Global employees Having team members located in each region where the brand sells its beauty products would be ideal. Instead, brands can focus on allocating more resources and attention to markets with the highest demand.

Local 78

Local Resources Analytics Employee 78

Onclusive

SEPTEMBER 23, 2019

The ideal candidate is a creative problem solver who gets things done. Become a trusted resource and develop superior relationships with prospects. A great listener and fantastic creative problem solver. This individual is an outcome-driven sales professional who is eager to learn. Successfully manage and overcome objections.

Software 150

Software Analytics Data Technology 150

PRSay

APRIL 5, 2022

My mother and grandmothers brought me up to be creative and compassionate, and they allowed me to achieve self-realization of who I am as a gay man. It’s a place where there are employee resource groups for women, LGBTQIA+, people of color, veterans and others. Leaning on mentors and allies.

Resources 142

Resources Nonprofit Groups System 142

Shift Communications

FEBRUARY 26, 2020

AVENIR GLOBAL, one of the top 15 largest communications firms in the world, has more than 1,000 employees in key strategic markets across Europe/Middle East, the United States and Canada. She is the ideal person to help orchestrate our network resources to deliver great results for our clients.”. “We

Healthcare 128

Healthcare Public Affairs Creativity Agency 128

Sword and the Script

NOVEMBER 3, 2020

Meltwater has the “happiest employees,” according to a third-party survey by Comparably, which “compiled from 10 million employee ratings across 60,000 U.S. The company says the “award speaks to Meltwater’s creativity, flexibility, and continued focus on personal and professional development during these challenging times.”

Instagram 138

Instagram Technology Resources Employee 138

ImPRessions - Crenshaw Communications

MAY 1, 2019

Many people who work in PR thrive on the creative nature of what we do; after all, not everyone can dream up a winning idea for a product launch, or even the email subject line that will capture a journalist’s attention. But the best campaigns are fueled by creativity, yet informed by research. Muddling the message.

How To 257

How To Interviews Measurement Storytelling 257

ImPRessions - Crenshaw Communications

JANUARY 12, 2018

Often company execs become very enthusiastic about adding PR to its marketing mix but then find they haven’t the resources or the staffing to maximize outcomes. It may include a problem to be solved and a “hero” of sorts – humans (like a founder, customers or employees), or possibly a differentiating technology.

Publicity 256

Publicity Brand Branding Storytelling 256

Burrelles Fresh Ideas

AUGUST 29, 2023

Cultivating diverse teams and fostering inclusive workplaces encourages creativity, innovation, and empathy and enhances an organization’s productivity and competitive edge. Disabled folks represent an untapped resource of talent, often with untapped potential. That disparity needs to change!

Brand 89

Brand Branding Marketing Ethics 89

PR in High Definition

JANUARY 26, 2021

Those reputations are built on views from others – customers, partners, the media, employees or candidates, stakeholders, even Alexa and Google Nest. Our industry is known for creativity but now, we need to get creative with our resources. and possibly, more cheaply. It’s free and certainly a good incentive.

Reputation 90

Reputation Creativity Employee Resources 90

Doctor Spin

FEBRUARY 22, 2024

To get started, you develop a creative concept and a marketing strategy, which you pair up with copywriting and art direction to create your assets. Driving Employee Engagement. link] Most organisations have employees. Public relations budget and resources. Driving Employee Engagement. Boynton, L., & Mishra, A.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Stern + Associates

JULY 10, 2023

While much of this research has centered on flow’s extraordinary impact on motivation, creativity and productivity, his recent work takes this further, exploring lifelong learning and what can be accomplished by harnessing flow at any age. Problem-solving, abstract reasoning, and creativity all spike, as do wisdom and empathy.

Training 48

Training Creativity Groups Strategy 48

Communications Conversations

OCTOBER 14, 2014

But the marketers are often busy planning and managing agency resources. And companies start looking for answers and resources. And, they often look at three distinct buckets: * In-house (either training existing employees or hiring additional head count). Cons: * Not always the best resource. Solo consultant/Freelance.

Agency 133

Agency Resources Employee Internal 133

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2019

That isn’t true; earned media is generated by hard work, research, and creativity. Inadequate resources. Another key ingredient to PR success is a real commitment backed by necessary resources, both financial and human. Unrealistic expectations. Most importantly, it’s a cooperative effort. A client-agency mismatch.

Agency 205

Agency Pitching Internal International 205

Stern + Associates

AUGUST 3, 2022

My dream was to create an agency grounded in ethical, outstanding, responsive service and respectful treatment of all stakeholders alike: whether clients, employees or the media covering our clients’ stories. Together, we share resources and office space, and have become a unique firm for thought leadership services.

Groups 104

Groups Employee Strategy Ethics 104

Stephen Waddington

MAY 19, 2019

It’s firmly on the agenda of industry bodies and progressive organisations are talking steps to address it for employees. Bold creative and excellent campaigns cannot be delivered by an organisation with a sick culture. Provide clear signposting and training to all employees and managers on policies and procedures.

Policies 60

Policies Exercises Resources Employee 60

PR 20/20

SEPTEMBER 8, 2021

Enhanced Services and Resources : Blue Cypress brings financial, educational and operational resources that dramatically enhance the impact we can have on our clients’ businesses. A few highlights: Maintaining Brand and Autonomy: The PR 20/20 brand remains, and all full-time staff were retained.

Financial 98

Financial Conference Agency Resources 98

Sword and the Script

AUGUST 20, 2019

Today, she’s the vice president of Communications for the Society of Human Resource Management (SHRM). We are asking business executives, supervisors, and individual employees to all join in with HR to fix workplace cultures. TMB : Communicating to employees is one of the most powerful actions a company can take.

Employee 88

Employee Internal International Training 88

Shift Communications

MAY 10, 2022

Every post on every channel needs amazing creative — vibrant creative, excellent copy and to point to high-quality content. Hesitancy to add TikTok to the marketing mix is understandable, whether because of a lack of creative resources or general strategic approach. By Lisa Zanchi, Director, Digital Marketing.

Pinterest 78

Pinterest YouTube Social Media Trends 78

Cision

DECEMBER 9, 2015

A copyright is legal protection for your creative works and ideas that are published, broadcast, or presented or displayed publicly. If you’re more interested in having people reuse original branded content, check out Creative Commons. Create an internal wiki that houses up-to-date information and resources.

How To 120

How To Training Education Creativity 120

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

One of the best ways is to stay on top of key PR industry blogs as well as more general sites that offer a fresh take on business, creativity, and content. No matter where your company is in its relationship with employees, service providers or clients, The Muse has relevant content. Pop Culture/Creativity Blogs. The Wrike Blog.

Blogging 170

Blogging Writing Creativity Storytelling 170

Stephen Waddington

MAY 15, 2019

High performing organisations recognise the need to support employees in managing mental health and wellbeing but individuals must also take personal responsibility. It is firmly on the agenda of industry bodies and progressive organisations are talking steps to address it for employees.

Policies 60

Policies Insurance Insurance Employee 60

Stern + Associates

DECEMBER 12, 2022

The relationships employees have with one another — together with their individual attributes — can explain their workplace performance,” says Leonardi and his co-author in their acclaimed 2018 Harvard Business Review article. We have to frame the implementation the right way to get employees excited and not fearful.

Technology 62

Technology Employee Software Groups 62

ImPRessions - Crenshaw Communications

MAY 22, 2017

Earned coverage offers a credibility that can’t be matched by paid media like ads or “owned” content like company blog posts or creative social videos. Today’s buyers are more educated than ever, with vast informational resources at their fingertips. Creating depth of message. Some products are complicated.

Brand 185

Brand Branding Marketing Wireless 185

Stephen Waddington

JANUARY 15, 2020

Progressive organisations have spotted the opportunity that social collaboration tools offer enterprise and are calling on internal communicators to help lead the charge along with colleagues in human resources and IT. Forward-thinking organisations are using new technologies as a means of listening and engaging with employees.

Storytelling 78

Storytelling Internal International Social Media 78

PR in High Definition

NOVEMBER 30, 2023

The digital resources around us are saturated with new content every day and we need to continue to take advantage of it. A quiet environment where you become lost in your own thoughts is important to let creative thinking flow. Or maybe we should commit and focus on just one resolution that will last all year.

Exercises 71

Exercises Employee Energy Communications 71

Stephen Waddington

DECEMBER 17, 2018

Flexibility – accommodate the need of employees to manage their other lifestyle demands such as partners, children and parents insofar as possible. Ideas – clients buy creative ideas and ability to execute from people that they enjoy working with. A successful client relationship requires creativity, account management and chemistry.

Agency 114

Agency Marketing Energy Financial 114

PR 20/20

MARCH 26, 2020

Brands are showing up in unprecedented ways to support their employees, customers and communities. Marriott's CEO Arne Sorenson has been praised for a video to his employees , made public on Twitter, that was authentic, transparent and compassionate. Does it seem inappropriate or awkward — or, is it a welcome break / useful resource?

Crisis 92

Crisis Marketing Healthcare Resources 92

Critical Mention

APRIL 9, 2020

This is the time to get creative and produce a wide range of online content. For example, Critical Mention is in the heart of New York City and our employees are working remotely due to the risk that COVID-19 poses. It is a great time to pitch journalists on stories, especially if they have a “feel-good” angle.

Healthcare 89

Healthcare Radio Sports Video 89

The Hoffman Agency

MAY 25, 2023

For example, Hoffman has many workshops related to PR tools for its employees. Do something creative. Communicators tend to have creativity as a tool in their toolkit — something they can whip out on a moment’s notice during client calls or campaign brainstorming. Create pre- and post-work routines. Take regular breaks.

Communications 36

Communications Exercises Creativity Technology 36

Sword and the Script

JANUARY 3, 2023

This can include the media, customers, employees, and the general public. Internal communications: PR practitioners may also be responsible for communicating with employees and stakeholders within an organization. What is public relations? Some may see irony in an AI system that writes reasonably well suggesting writing is a top skill.

Interviews 99

Interviews Publicity Technology Social Media 99

Cision

NOVEMBER 30, 2015

Offer informative and fun resources, such as how-to videos. Approach the question like you’re seeking a new cause to support or hiring a new employee. You choose causes and employees based on alignment. Images: Sam Saunders ( Creative Commons ). Let’s look at the questions in more detail, shall we? What’s in it for you?

Brand 120

Brand Branding Employee Software 120

Communications Conversations

SEPTEMBER 19, 2019

None of the existing work is going anywhere and now you’re asking them to add an entirely new platform that’s reliant on uber-creative ideas + video to make an impact? There are some resourcing challenges. For example, could you engage employees in producing short videos using the #weready hash tag in Sept.–part

Brand 60

Brand Branding Pinterest Case Study 60