Sword and the Script

JUNE 16, 2015

The division will fashion and distribute “branded content” across CNN’s fleet of properties, from TV to the Web and newer platforms like Snapchat…. It’s a question of ethics. Edelman is behind a move to ensure ethical practices apply. Shel Holtz broke out last year embracing native ads.

Advertising 60

Advertising Advertising Ethics Journalism 60

Waxing UnLyrical

JUNE 30, 2014

This week’s roundup features seven posts from around the web that focus on support. Why: Can you ethically gain support for a client’s cause via social media? area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. We All Need a Team. Who’s on Yours?

Small Business 80

Small Business System Social Media Ethics 80

Mindful Marketing

JUNE 19, 2022

Students’ desires to text, check social media, and surf the web while in class have led many faculty members to begrudgingly prohibit technology in the classroom, but even with such policies in place, they still sometimes need to confront students who, like Ryan, feel they simply can't comply with the rules. I want to be with my phone.”

Comparison 65

Comparison Technology Google Engineering 65

PR Conversations

OCTOBER 27, 2023

I have long had an interest in the potential of cyber media (including discussion groups, listservs, web pages, blogs, and the new social media) for use in public relations. Page conference three weeks ago, a panel on the new media suggested that Google should be the home page for an organization rather than its own web page.

Reputation 52

Reputation Social Media Internal International 52

Sword and the Script

FEBRUARY 18, 2020

We live in a world where disinformation is a growing problem because of how easy and fast both truth and lies can spread on the web. It should also be transparent about who is conveying that information and when. You’ve got to give people every reason to believe you. Datelines are an important element to that end. >>>

Blogging 120

Blogging Survey Google Engineering 120

Maxim Behar

MARCH 12, 2024

A tiny portion of PR is designed to serve corporations’ CEOs and senior management. Solving a PR crisis, managing reputation, or building and developing a corporate image, for example, when a merger between companies, especially in the financial sector, is another story.

Ethics 64

Ethics Social Media Local Corporate 64

Maxim Behar

JANUARY 24, 2022

Although jumped into Public Relations, he did not realize that it’s nothing but pure unique business surrounded by creativity, ethics, and responsibilities. Everything transparent is ethical! The more the market is developed, the more corporations develop their marketing and PR needs, hence responsibilities will be much bigger.

Ethics 52

Ethics Creativity Leadership Crisis Management 52

Waxing UnLyrical

FEBRUARY 9, 2015

What impresses me about Adam is not just his kindness and work ethic, but how committed he is to sterling customer service. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Based in the Washington, D.C., She also loves ABBA, bacon, cooking, dogs, and Elvis.

Social Media 40

Social Media Media Community Web 40

Where the Fishermen Ain't

JUNE 13, 2014

In short, I believe that public relations people who engage in ethical practice have a lot to contribute to the great public resource that is Wikipedia. BBC , "PR firms pledge ''ethical'' use of Wikipedia". Around the Web. Fortunately, my employer feels the same way. Fair, Non-trade Coverage. Majorly whiffed headline).

Wikipedia 44

Wikipedia Agency Ethics Reddit 44

Waxing UnLyrical

NOVEMBER 9, 2015

area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. What do you hope to learn at the PRSA 2015 International Conference? Please share in the comments below… and come say “hi” if you’re here! Based in the Washington, D.C.,

Conference 40

Conference Internal International Leadership 40

Maxim Behar

OCTOBER 15, 2023

And then I wrote, together with a Scottish colleague of mine, Gilbert Macoll, the first standard for business ethics in Bulgaria. After that meeting, I gave him an invitation to come back to Bulgaria with the condition that he hand over the business ethics standard to 6 companies. Because I wanted to give a gift to Prince Charles.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Sword and the Script

DECEMBER 20, 2022

This will contribute to even more noise, and it will make high-quality corporate content both more appreciated and harder to find.”. There is a new corporate scenario that directly impacts all audiences and communication channels. Rather, AI will be used to create a lot of filler and SEO bait. Luciana Lima , Head of PR, Reserve Parks.

Marketing 198

Marketing Content Marketing Data Social Media 198

Sword and the Script

DECEMBER 26, 2023

High demand for experienced communicators “Corporate communications professionals will continue to advance into top organizational leadership roles as their unrivaled combination of business strategy and stakeholder insight continues to become more essential. Continued consolidation of media outlets. Return of increased PR budgets.”

Writing 200

Writing Communications Marketing B2B 200

Sword and the Script

DECEMBER 22, 2020

is $100,000 in 2020; it’s higher for in-house PR and corporate communication roles at $145,500 and lower for PR agencies at $90,000. Source: Code of PR Ethics? ). Public Relations Statistics from 2020. The media PR salary: $100,000. The median public relations salary in the U.S. Source: 2020 Public Relations Salary Survey ).

Survey 178

Survey Marketing B2B Study 178

Stephen Waddington

AUGUST 27, 2018

The first phase of study that led to the Excellence Theory consisted of quantitative, survey-based research of more than 300 organisations in Canada, UK and US, including a cross section of corporations, non-profit organisations and government agencies. Other challenges include ethics, power, propaganda and Western bias.

Communications 60

Communications Analysis Web Handbook 60

MaccaPR

JANUARY 6, 2015

Since MaccaPR first launched in late 2012, we''ve averaged a new blog post nearly every week for our loyal chief marketing and PR officer, corporate communication directors and marketing professional subscribers. Is it website or Web site? Top 10 MaccaPR Blog Posts of 2014. #1. If you haven''t already, this is a great post to bookmark.

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

Flack's Revenge

NOVEMBER 28, 2018

It made me think of broader questions about PR ethics, which I’ve explored before here, and the state of communications today. In his story, Nicas wrote: “Definers specialized in applying political campaign tactics to corporate public relations — an approach long employed in Washington… but less common in tech.”

Ethics 136

Ethics Wikipedia System Facebook 136

Stuart Bruce

OCTOBER 30, 2014

I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. We’ll look at ethics and governance. Gigantic multi-national and trans-national corporations have no respect for borders or governments. The first and foremost for me is ethics and governance.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Stephen Waddington

NOVEMBER 21, 2018

Larry Fink, CEO, BlackRock, fired a warning shot in January 2018 about the contribution of corporations to society beyond profit. Future proof your career in public relations by focusing on the skill areas where artificial intelligence is unlikely to impact practice: law, ethics, professional and personal. #15

Publicity 120

Publicity Analysis Measurement Tools 120

ImPRessions - Crenshaw Communications

JANUARY 23, 2017

The made me remember a small but damaging survey of corporate communicators in which the majority admitted that they had lied to the media as part of their job. A broader survey conducted by DS Simon reveals that 90% of media, bloggers, and web producers feel they have been misled by PR people. But here’s the reality.

Publicity 120

Publicity Survey Interviews Sports 120

PR Conversations

FEBRUARY 5, 2015

Whether it is a field of scientific endeavour, a corporate communications challenge or an attempt to communicate the position of a government or government department, a diverse talent pool will eventually do a better job than a single demographic. Alexandra Figueroa is chief of the web and social media branch of the US Census Bureau.

Communications 40

Communications Conference Government Policies 40

PR Conversations

FEBRUARY 5, 2015

Whether it is a field of scientific endeavour, a corporate communications challenge or an attempt to communicate the position of a government or government department, a diverse talent pool will eventually do a better job than a single demographic. Alexandra Figueroa is chief of the web and social media branch of the US Census Bureau.

Communications 40

Communications Conference Government Policies 40

Stephen Waddington

DECEMBER 15, 2021

Further reading Corporate Digital Responsibility, Allegory, 29 July 2021, [link] The Economics of Biodiversity: The Dasgupta Review, Sir Partha Sarathi Dasgupta, 3 February 2021, [link] Carbon as a PR metric but who's counting? Instagram’s web app makes it easier to upload and manipulate images and add accessibility information.

Publicity 128

Publicity Government Guidelines Facebook 128

Sword and the Script

DECEMBER 11, 2018

I believe there will be an acceleration towards humanizing brands, putting individuals in front of a corporate identity, in an effort to emotionally connect with customers.”. – BJ Schaknowski | Vertafore. 15) Ethics in PR revisited. While most PR pros ARE ethical, it’s something we should all take into consideration.

Social Media 98

Social Media Marketing Media Creativity 98

Stephen Waddington

DECEMBER 5, 2018

In Two-Way Street , a short book about public relations published in 1948, Eric Goldman describes the three stages of the development of corporate communication from 1900. Practitioners have a responsibility to work to ethical standards. The leadership and vision provided by early public relations professionals was squandered.

Media Relations 115

Media Relations Media Print Newspapers 115

Masters in Communications

FEBRUARY 12, 2022

Types of Mass Communication History of Mass Communication Mass Communication Theories Ethical Issues for Mass Communications What Does the Future of Mass Communications Look Like? Also includes mobile gaming, social media, and the web. Main Topics Quick Links What is Mass Communication? What is Mass Communication?

Ethics 52

Ethics Communications Print Television 52