PR Fuel

AUGUST 12, 2021

About 65% of marketers struggle to create engaging and Google-loved content. Meanwhile, small businesses with blogs generate 126% higher lead growth than others. About 70% of US companies actively invest in content marketing, too. Consider adding press releases to your content marketing strategy this year.

Writing 105

Writing SEO Pitching Engineering 105

PR 20/20

JULY 15, 2020

Meanwhile, marketers’ ability to filter through the noise and turn data into actionable intelligence remains limited by biases, beliefs, education, experiences, knowledge and brainpower. In other words, we have a finite ability to process information, build strategies, create content at scale, and achieve performance potential.

Marketing 54

Marketing Resources Data Software 54

Critical Mention

SEPTEMBER 19, 2019

We’ve also added an education arm to the business when we launched Jelly Academy ! The Academy allows our team to educate small business owners and entrepreneurs so they can be better equipped to run their marketing campaigns.”. Until next time! Critical Mention.

Agency 79

Agency Marketing Media SEO 79

Prohibition

MAY 13, 2022

As a business, you may already have an of understanding how public relations works. However, those new to PR, small businesses, or even well-established companies might need a little more support. To find out more about how PR can positively impact your business, product or company goals, get in touch.

Print 112

Print Trends Agency Brand 112

ReimaginePR

OCTOBER 10, 2016

Why Video Marketing is Important. Video is an essential part of your content marketing strategy. That’s a heck of a lot of people using YouTube to find content that’s educational or entertaining. And while over 40% of small businesses use Facebook to market their products, less than 10% use YouTube.

Video 120

Video Strategy YouTube Marketing 120

Cision

AUGUST 11, 2016

With the rapidly evolving landscape of the marketing mix, fueled by the MarTech revolution, the growth of influencer marketing and content marketing, and a push towards integrated communications, marketers and communicators need cutting-edge resources more than ever. Ephemeral marketing. Virtual reality.

Marketing 0

Marketing Mobile Nonprofit Engineering 0

wiredPRworks

JUNE 5, 2018

The at-a-glance reference book covers digital marketing insights in eight specializations: Search Engine Optimization, Google AdWords, Facebook Ads, PR, Email Marketing, Content Marketing, Social Media Marketing, and Affiliate Marketing. .

Marketing 45

Marketing Insurance Insurance B2C 45

Flack's Revenge

NOVEMBER 29, 2017

By 2014 it was obvious that video was the rising star of content marketing. More people were showing a preference for video content, and we were hearing the first rumblings from major players like Facebook that they would be giving preferential treatment to video content. He agreed; see the Q and A below.

Video 153

Video B2B Film Marketing 153

Rock the Status Quo

MAY 4, 2015

Is it from a small business owner or marketing generalist with no PR experience? ” Those focused on linkbuilding try to educate themselves on blogger relations, but it’s often a superficial effort that doesn’t make their pitch more palatable. Some PR pros do this, too. It doesn’t work.

SEO 100

SEO Pitching Small Business Agency 100

Beyond PR

APRIL 26, 2018

I’m told by people who do this kind of thing that I’m one of the world’s top influencers of digital marketers, of B2B marketers, of content marketers, small business marketers and chief marketing officers. My mom is very, very proud.

Pitching 69

Pitching How To Skype Video 69

Waxing UnLyrical

MARCH 2, 2015

To kick things off, this week’s roundup brings you seven super posts on content creation ideas that are also authored by women. 4 Ways to Streamline High-Quality Content Creation. The No-Fluff Guide to Writing Client-Attracting Content. Shannon Hernandez in this short and simple post for HuffPost Small Business.

Web 40

Web Small Business Creativity Content Marketing 40

Waxing UnLyrical

FEBRUARY 7, 2013

The thrill of hunting new business, executing existing projects and partnering with others in my field gave me the will to go out and make things happen. By October, I knew that it was time to open my own business. I filed for an LLC and began educating my clients on my new endeavor in an effort to shift gears on their behalf.

Writing 88

Writing Google Pitching Small Business 88

Waxing UnLyrical

MAY 27, 2015

Thought leadership is content marketing that taps into the talent, experience and passion within your business to consistently answer the monumental questions on the minds of your target audience, on specific subject matter. She spent years advising small businesses and mentoring youth in her community.

Leadership 40

Leadership Twitter Small Business Storytelling 40

Sword and the Script

JULY 14, 2015

Content marketing is the new branding. Content marketing *is* PR. Content marketing is the new buyer’s journey. But for the vast majority of marketers, especially in large organizations, content marketing is still a new concept, it’s still seeping into the culture. Almost passé.

Content Marketing 60

Content Marketing Brand Branding Marketing 60

Cision

JANUARY 16, 2017

Kaiser Permanente has been collecting and researching patient data since the 197o’s – some of their more notable publications are around the Women’s Health Initiative and identification of “toxic stress” contributing to health and education outcomes in adolescent patient populations. Conclusion.

Data 120

Data How To Retail Ethics 120

Critical Mention

OCTOBER 24, 2019

Adjusting to new trends is part of the business for PR professionals. Luckily, the internet provides many educational resources to them in the loop. Their website is a business hub that spotlights brand-building tips, educational business webinars and blogs that help drive success. Share Tweet Share. PR Couture.

Blogging 68

Blogging Education Resources Creativity 68

Burrelles Fresh Ideas

JUNE 13, 2023

Tip 4: Utilize content marketing for PR On a budget, content marketing is a potent tool for enhancing PR efforts. For maximum impact on engagement metrics across target audiences-groups, consider crafting top-tier educational content explicitly tailored to resonate with their interests and unique challenges.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

Cision

AUGUST 26, 2015

68% Of Marketers Want To Know How To Create Better Visual Content [link]. Content marketing influencer, social media marketing strategist & speaker. Demand generation content marketing for B2B high tech industry. CEO at TopRank Online Marketing. Andre F Bourque ?

Social Media 120

Social Media Twitter Media Nonprofit 120

Beyond PR

MARCH 17, 2016

Content Marketing. Content marketing can be a cost-effective and high-impact tactic to strengthen your online presence and generate new leads. Before you begin creating content, you’ll need to identify your content’s purpose and research your target customer to learn their preferences and informational needs.

Marketing 40

Marketing Small Business Web Nonprofit 40

Sword and the Script

MAY 26, 2015

That’s not by accident, and though I’ve managed a half-dozen or so firms in my tenure, including international firms, I tend to favor a smaller shops, that are nimble, highly responsive, provide access to the firm’s leadership and by virtue of being a small business, have some of their own skin in the game.

Corporate 60

Corporate Communications Web Creativity 60

Cision

JANUARY 14, 2016

Facebook and Twitter come to mind when someone mentions social media marketing. The fact is, both of these networks can prove to be worthless from a marketing point of view, particularly if you are a small business and your service or product isn’t too exciting. What are your goals? Final Thoughts!

Marketing 120

Marketing Pinterest Mobile Social Media 120

Sword and the Script

DECEMBER 15, 2020

Dozens of marketing and PR professionals express aspirations for 2020 along with educated guesses about the future . Marketing be nimble. Yet, according to research conducted in 2019, 40% of small businesses still don’t have a website. The budget earmarked for events was reallocated to content marketing.

Marketing 168

Marketing Employee Content Marketing Training 168