Content Marketing Creativity Employee Infographics 
Contently - Strategy
AUGUST 22, 2019
Believe it or not, the caution with which consumers approach money actually makes finance content into fertile ground for creativity. After all, the actual content of bank marketing stays largely the same from institution to institution—there are finite ways to approach writing about, say, a checking account or a credit card.
Sword and the Script
DECEMBER 10, 2019
Measuring genuine ROI and a marketing campaign’s long-term contribution to revenue takes time, and marketers need to slow down to do it.”. Sean Callahan , Senior Manager, Content Marketing | LinkedIn. 6) Relationships with people who have the ear of your target market. “It’s Bob Geller | Fusion PR.
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Cision
DECEMBER 20, 2017
Although that notion might seem right at first glance, a bit more digging reveals content for any industry can be exciting and engaging — all you need to do is think about creating content differently and add some extra creativity. If you use visuals, more people will see your content. Add a Human Element.
Cision
JUNE 2, 2017
In the past (I am talking pre-web), it was hard to know unless you asked your customers, poached a competitor’s employee or searched through their garbage bins. What must also be kept in mind is that creativity and innovation don’t come in a vacuum. Implement viral marketing tactics. Cool infographics.
Sword and the Script
DECEMBER 28, 2022
Some 70% reported video has a greater impact “over other content formats such as infographics, e-books and white papers” in raising awareness of a business problem. 97% of respondents said video content and communication were useful after making a purchase. 3) lack of employee experience (25%). PR measurement.
Contently - Strategy
DECEMBER 5, 2019
million for their content marketing budgets in 2019, per Contently research. This number includes content creation, distribution, technology, and talent. To help marketers be more efficient and effective, Contently created this new report that examines the state of financial services content marketing.
Contently - Strategy
JANUARY 9, 2019
For GE, however, it’s the culmination of a decade-long commitment to content marketing. As a result, the brief brims with journalistic rigor, pulling in stories from GE Reports , the brand’s main content hub, where employees across the globe explain new research and innovations by focusing on ideas instead of products.
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